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Next Generation Growth Marketing: The Evolution Towards Strategic Demand

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A get-rich-quick scheme if you will,” comments blogger Neil Patel. Too often Growth Marketers are focused on “… unconventional tactics used by companies to achieve explosive growth in a short amount of time. …. People often perceive it as a one-stop shop.

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Stop Wasting Time in Excel for Data Management- Focus on R

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The R-Bloggers website. Additional resources are available to help you learn the language more effectively: Johns Hopkins University’s Data Science courses on Coursera. Learning R by Richard Cotton. The trick really is to learn how to “think in R,” so to speak. In particular, I’d recommend the courses from Johns Hopkins to achieve this end.

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5 Best Practices for Engaging a Global Audience

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*Today’s post was written by guest blogger, Liz O’Neill Dennison, content marketing manager at Kapost. Engaging today’s hyper-connected, self-sufficient buyer is a challenge for enterprise companies operating in different markets.

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Stop Wasting Time in Excel – Embrace R

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The R-Bloggers website. Additional resources are available to help you learn the language more effectively: Johns Hopkins University’s Data Science courses on Coursera. Learning R by Richard Cotton. The trick really is to learn how to “think in R,” so to speak. In particular, I’d recommend the courses from Johns Hopkins to achieve this end.

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Interview with Ardath Albee, CEO of Marketing Interactions

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In addition to being a frequent blogger and instructor, Ardath is also the author of eMarketing Strategies for the Complex Sale. Ardath is CEO of her firm, Marketing Interactions , Inc and has over 25 years of business management and marketing experience. You can follow Ardath on Twitter at @Ardath421.

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How Social Media Can Help B2B Marketing Teams Hit Growth Goals

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I read a dangerous statement from a prominent blogger that suggests B2B is too boring on its own to succeed on social media. We’ll talk more about what qualifies as relevant, valuable information a little later on. B2B is boring. This misconception is, in my opinion, the worst one.