Webbiquity

FEBRUARY 7, 2023

Adrian Gas, SEO Director of Elite Legal Marketing , says: “Blogging is a great way to get ideal clients to your website. For instance, our company provides SEO services for lawyers, and the content of our blog posts target specifically legal professionals interested in increasing their search visibility on the internet.”

Storytelling 329

Storytelling Top of Funnel Content Paid Search Agency 329

Webbiquity

AUGUST 30, 2022

If you can identify highly relevant keyword phrases for which your site should be ranking, but isn’t, you’ve got topics to drive new content development for your next set of pages or blog posts. Affiliate sales support independent publishing. Affiliate sales support independent publishing. There you have it.

Keywords 347

Keywords Tactics SEO Tagging 347

Webbiquity

OCTOBER 31, 2023

Affiliate sales support independent publishing. The post Email and SMS Marketing: Seven Intriguing Facts and Benchmarks appeared first on B2B Marketing Blog | Webbiquity. The average click rate for SMS messages is 7.4%, with top-performing ecommerce vendors exceeding 10%, compared to 2-3% and 4%+ respectively for email marketing.

SMS 299

SMS Advertising Benchmark Email Marketing eCommerce 299

Webbiquity

APRIL 5, 2022

Anyone who reads blogs or online publications has been exposed to the plague of bad writing across the Internet. Here’s a look at 14 more examples of distressingly common copywriting pitfalls and how to avoid having them end up on your website or blog. ” Affiliate sales support independent publishing. You know why?

Copywriting 327

Copywriting Marketing Budget Budget Programs B2B Sales 327

Webbiquity

DECEMBER 6, 2022

575,000 tweets published. Affiliate sales support independent publishing. According to the the study, only 55% of B2B marketers are creating blog content. Inside the company, find employees with interesting stories to tell, and share those stories in different formats: blog posts, video, and podcasts.

Social Media 237

Social Media Allocation Social Marketing B2B Marketing 237

Webbiquity

MARCH 8, 2022

Publish original studies. Content upgrades are lead magnets you create for specific blog posts. These are individual lead magnets you create for each blog post. For example, if you write a blog post on how to sleep better, you can give a checklist of things to do before going to bed. Use content upgrades.

Small Business Marketing 294

Small Business Marketing Tactics Business Peer-to-peer 294

Webbiquity

SEPTEMBER 20, 2010

It’s always been my practice never to write anything overtly negative on my blog, on the simply philosophy that it never pays to make enemies. In one of my best-of articles, I noted that I found a particular blog post interesting and linked to it. If I read a book and think it’s nonsense, I don’t review it.

Digg 100

Digg Blogger Buzz Opinions 100

Webbiquity

MARCH 10, 2022

Affiliate sales support independent publishing. Start a Blog (If You Haven’t Already). Blogging can have numerous benefits to your brand’s image because it allows you to share your knowledge and build a connection with your audience. For example, Advantage Outfitters blogs to successfully raises awareness of its brand image.

Spending 327

Spending Brand Identity Branding Top of Funnel 327

Webbiquity

OCTOBER 17, 2023

Per the report, “Social media and community building (17.8%) overtook blogs (14.7%) as the most popular type of content marketing.” Affiliate sales support independent publishing. ” Videos (13.2%) are the third-most common type of content created. Here are 10 noteworthy observations from the study.

Social Media 309

Social Media Stats Marketing Report Paid Search Agency 309

Webbiquity

SEPTEMBER 23, 2016

That’s why a regularly maintained blog is a must-have for every business. Anyone can start a blog for their business. Blogs are hard work. Unfortunately, many people become discouraged and abandon their blogs in frustration. If you want to build your blog readership, you have to publish content consistently.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Webbiquity

OCTOBER 19, 2012

The excitement of starting a blog can be overwhelming but hastily trying to execute your ideas could backfire in the long-term. Identify the type of blog that you want to create. Ask yourself what you want your blog to focus on. A blog can be narrowly focused on a genre or include a variety of subject matters.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Webbiquity

MARCH 28, 2023

Comparison Posts Image credit: Jeroen den Otter on Unsplash For blog content, the comparison post is a valuable format to consider using. Affiliate sales support independent publishing. Semrush does a fantastic job with their YouTube channel , which often addresses subjects they’ve already discussed on the blog.

Top of Funnel 309

Top of Funnel Marketing Strategy Marketing & Strategy Planning 309

Webbiquity

MAY 30, 2023

Those are just a few of the findings from the Marketing Manager Mindset Report 2023 , recently published by Livestorm , Mention, and Jotform. The post Marketing Budget and Strategy Trends for 2023 – Seven Intriguing Insights appeared first on B2B Marketing Blog | Webbiquity. 2) The budget outlook varies a lot by industry.

Marketing Budget 278

Marketing Budget Marketing Budget Creation Top of Funnel Marketing Strategy 278

Webbiquity

DECEMBER 5, 2011

Many of the same principles apply to optimizing a blog for search as for optimizing a business website : use keywords in the body copy, post titles, subheadings, permalink URL, image alt tags and meta tags. Take advantage of these six techniques to help get your blog ranked highly in relevant searches, and increase your overall web presence.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Webbiquity

MARCH 15, 2018

For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. Because of this, I post a lot of link updates, so I need a tool that allows me to queue up all my content—otherwise, I’d spend hours every week scheduling all the posts I want to publish.

Social Media 323

Social Media Tools Media Work Management 323

Webbiquity

OCTOBER 11, 2022

Hanging onto outdated blog posts and announcements of events long past make your site harder to navigate and make it appear neglected. Affiliate sales support independent publishing. B2B or B2C influencers can help build your brand by sharing content about your product or service on social channels or blogging about your brand.

Digital Asset Management 272

Digital Asset Management Product Brand Identity Branding 272

Webbiquity

NOVEMBER 15, 2019

Self-publishing isn’t just for seasonal authors. To answer those questions (and more), here are seven benefits of publishing an eBook (or more than one) for your business. Promoting it through related blog posts and other content can also increase organic search visits. Publish eBooks Using Free Tools.

Opt-in 164

Opt-in Top of Funnel Business Ad Exchange 164

Webbiquity

APRIL 4, 2019

Publisher by Nick Youngson CC BY-SA 3.0 B2B marketers need to shift from an advertising mindset to a publisher’s mindset. Advertisers have historically spent resources renting audiences from publishers who build and cultivate them. There needs to be a reason why you are publishing. Publish regularly and prolifically.

Paid Content 262

Paid Content Advertising Agencies B2B Marketing Marketing AI 262

Webbiquity

MARCH 7, 2023

A contractor generally works at the client’s specific direction, for example: write a 900+ word blog post based on this creative brief. Affiliate sales support independent publishing But the consultant should also ask and help answer key questions, such as: What is a compelling topic for our target audience?

Consulting 347

Consulting Marketing AI Paid Search Agency Ad Building 347

Webbiquity

OCTOBER 22, 2021

Social media marketing involves running social media advertisements, publishing content, listening to and engaging your customers, and analyzing the success of your marketing efforts. This document should outline how often you plan to publish on each social media platform and the types of content to post. Source: Pixabay.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

JANUARY 22, 2014

The digital marketing blogs and media have lit up in the last couple of days with reports that “guest blogging is dead,” based on this post from Matt Cutts, the head of Google’s Webspam team. There are still many good reasons to do some guest blogging (exposure, branding, increased reach, community, etc.).

PageRank 100

PageRank Link Building Lead Scoring Lead Ranking 100

Webbiquity

APRIL 13, 2022

Affiliate sales support independent publishing. Content efficiency, which compares how much information you publish to how often it meets predicted ROI, is an often-overlooked but valuable metric. The post Five Advanced Strategies for Improving Your B2B Website SEO appeared first on B2B Marketing Blog | Webbiquity.

SEO 294

SEO Marketing Websites B2B Marketing & Strategy 294

Webbiquity

MARCH 21, 2019

Avoid publishing excessive content simply for the sake of promoting your product or service. Publish blogs that explain how your products or services can help your customers. Even if you only publish new content once a week, your audience will be more engaged if it contains valuable information or new insights.

Marketing AI 267

Marketing AI Work Management Marketing Management Marketing Automation Services 267

Webbiquity

NOVEMBER 23, 2020

Find the ideal times to post, and easily publish similar content across your social networks simultaneously. Make money blogging with AmaLinks Pro, the best Amazon affiliate WordPress plugin. The post Black Friday and Cyber Monday Deals on Martech and Business Software for 2020 appeared first on B2B Marketing Blog | Webbiquity.

Marketing Automation Services 253

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 253

Webbiquity

SEPTEMBER 19, 2017

There’s (almost) no correlation between publishing frequency and marketing success. With more than two million blog posts published each day , it’s far more important to create content that stands out and provides compelling value rather than simply producing more content. So what’s the best approach?

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing Strategy Marketing & Strategy 262

Webbiquity

MARCH 30, 2024

Affiliate sales support independent publishing. The post Spreading the Word About Your New Business appeared first on B2B Marketing Blog | Webbiquity. If you don’t already have a business card, think through your design (colors, fonts, logo, message) carefully, then find a local or national printer to put that vision on paper.

Ideal Customer Profiles 149

Ideal Customer Profiles Business Newsletter Word of Mouth 149

Webbiquity

OCTOBER 5, 2012

and 300 posts, here is a quick look back at the 10 most-read posts on the Webbiquity blog to date. Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Without further ado, below are the 10 most-viewed posts on this blog to date. So which is best? It Depends (October 13, 2010).

PR 100

PR Stats Social Media Twitter 100

Webbiquity

FEBRUARY 6, 2024

For articles and blog posts, make sure to specify a featured image, which will be a strong signal showing Google which of the on-page images is the primary one. Use consistently branded images across your whole site (blog posts, your About Us page, your press page, etc.) as well as around your off-site brand-owned channels.

SEO 161

SEO SERP Conversion Eye-Tracking 161

Webbiquity

AUGUST 6, 2020

Those are among the findings in the 2020 State of B2B Influencer Marketing Research Report , just published by the team at TopRank Marketing. B2B influencer marketing—which relies heavily on blogging, LinkedIn, and Twitter—is much different from B2C programs, often centered around platforms like Facebook, Instagram, and TikTok.

Research 243

Research B2B Marketing B2B Budget Programs 243

Webbiquity

MAY 10, 2011

The core of social media marketing efforts should be the corporate blog. Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Publishing has historically relied on advertising, or sponsorships, to pay for content production. What should they promote? Here are 20 ideas.

ROI 100

ROI Generation Advertising Agencies Case Studies 100

Webbiquity

APRIL 4, 2023

Affiliate sales support independent publishing. The post Three Reasons We Can’t Disconnect from Social Media appeared first on B2B Marketing Blog | Webbiquity. Similarly, TikTok is strongly associated with exploration, but can be a means for bragging. Clients include: Nestle, McDonald’s, Coca-Cola, and Kellogg’s, among dozens more.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Webbiquity

FEBRUARY 28, 2022

Have they been interviewed on business podcasts or blogs? Look for candidates with strong profiles who are active in group discussions and publish articles on their topical areas of expertise. The post Business Consultancy 101: How to Find the Right Fit for Your Business appeared first on B2B Marketing Blog | Webbiquity.

Consulting 259

Consulting Business Marketing Proposals Planning 259

Webbiquity

FEBRUARY 15, 2022

Affiliate sales support independent publishing. In her blog posts, workshops and books , she shares best-practices for each of these strategies. Every blog post contains at least one idea you can put into action right away. First comes your GTM strategy. Next comes demand gen.

Demand Generation Agencies 299

Demand Generation Agencies Demand Generation Marketing Analytics Tools Demand 299

Webbiquity

JANUARY 9, 2024

However… Image credit: Fikret tozak on Unsplash After writing hundreds of posts, I’ve identified three types of content that consistently bring in hundreds of visitors within a week of it getting published (no waiting until Google ranks it #1—you’ll know right away). Publish the listicle on your blog.

Traffic 204

Traffic Peer-to-peer Linkbait Customer Surveys 204

Webbiquity

NOVEMBER 21, 2021

MonsterInsights is the best Google Analytics plugin for WordPress that helps website publishers and ecommerce store owners make data driven decisions, as well as the most popular, with over 3 million active websites using the plugin. Social Warfare adds beautiful, lightning-fast social share buttons to your website or blog.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Webbiquity

JUNE 21, 2022

Yet another way to increase a brand’s influencing power is to create on-site SEO content in the form of landing pages, service/sales pages, and blog posts. Affiliate sales support independent publishing. This means that brands have a lot to gain from publishing social proof as part of their overall marketing campaigns.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

FEBRUARY 22, 2022

A recent survey from TopRank Marketing (summarized in The State of B2B Influencer Marketing here) found that the most common influencer activity among marketers was collaborating on content (87%) and that the most popular content types were blog posts (83%) and recorded video (67%). Affiliate sales support independent publishing.

B2B Marketing 358

B2B Marketing Research Paid Search Agency Advertising Agencies 358