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Transparency and Permission-Based Partnerships are Essential Pillars of the Open Web

33Across

The post Transparency and Permission-Based Partnerships are Essential Pillars of the Open Web appeared first on 33Across. The digital advertising industry has always evolved, and ad tech companies have always led innovation to help marketers reach and engage with consumers. Third-party cookie deprecation changes the core of our industry.

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Uncovering permission-based marketing: 7 tips for a cookieless future revealed

B2BMarketing.net

One phrase you may have heard a lot more recently is permission-based marketing. But what exactly is permission-based marketing? And, perhaps most importantly, how do you use permission-based marketing in your current business model? What is permission-based marketing? This is a type of permission-based marketing.

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Scale up Your Advocacy Success with New Roles and Permissions

Oktopost

We have talked about how to pilot and launch B2B employee advocacy on numerous occasions – in our blog posts , podcasts , webinars , and one-on-one sessions with our customers. To help you on your advocacy journey, we’re super excited to announce our new feature: Advocacy Roles and Permissions.

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Permissible Purpose

Semcasting

Permissible purpose. Through a certain lens this underlying statement may be about how Facebook plans to adopt responsibility for assuring that access to its user information will require that its advertisers and account holders have a beneficial “permissible purpose.” The post Permissible Purpose appeared first on Semcasting.

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Updates to Custom Objects Permissions

Ontraport

ONTRAPORT’s engineering team again upgraded user permissions to allow more admin control over their users. The post Updates to Custom Objects Permissions appeared first on The ONTRAPORT Blog. We also made updates to display issues, Tasks, API and more.

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3 Ways To Use Social Media to Grow Your Blog

Navigate the Channel

Integrating social media strategies into your blogging routine can significantly amplify your reach and engagement. This article explores three effective ways to use social media to grow your blog. Social media can drive considerable traffic to your blog. These visual elements can significantly increase engagement and shares.

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Permission Marketing: Love it or Hate it?

PureB2B

Seth Godin found the answer to this consumer dilemma in 1999, as he developed the idea of “permission marketing.” In his book Permission Marketing: Turning Strangers into Friends and Friends into Customers , he defined the term as the type of marketing where you need the consumer’s consent before sending out information.