Martech

JANUARY 30, 2024

Dig deeper: Web analytics is badly broken “Most sane rational marketers would say, ‘Well, we should delay [getting rid of cookies] as long as possible,’” she said. “We Developers can modify and use it as long as they agree not to compete with the company for two years after purchase. We took a slightly different approach.

Paid Search Agency 118

Paid Search Agency Marketing Attribution Top of Funnel Companies 118

Brightedge

MARCH 31, 2022

More technical blogs like SEO by the Sea are also worth keeping up to date with. Google regularly provides updates for web admins on Google Search Central , its search-focused podcast Off the Record , and its principal company blog, The Keyword. Sometimes, publishing long-form content is the best way of catering to searcher intent.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Marketing Insider Group

FEBRUARY 22, 2021

Even the highest authority sites like Wikipedia and YouTube only make it into the high 90s. Content plays the long game. You start small with low-volume, low-competition, long-tail keywords. Instead, you want to shoot for an authority number better than your industry competition. You can’t be an expert in everything.

Domain 334

Domain Long Tail Marketing Content Keywords 334

Hubspot

APRIL 22, 2020

With all these differences in mind, it's not shocking that the way Gen Z searches and discovers content such as videos, blogs, websites, or product listings is also quite unique. Gen Z searches long-tail keywords more frequently than older age groups. This is because I want to optimize my content for long-tail keywords.

Search Marketing 100

Search Marketing Long Tail Marketing Planning Mobile Marketing 100

Biznology

MAY 2, 2017

These partnerships can include multi-year contracts which are getting tighter and more exclusive the more these same influencers are being dropped by advertisers such as YouTube , Google AdWords , and Instagram. Now there’s micro-influencer marketing. ” Online influencers at all levels are smart, savvy, and clever.

Advertising Agencies 196

Advertising Agencies Paid Search Agency Media Long Tail Marketing 196

KoMarketing Associates

FEBRUARY 10, 2021

A very simple SERP could look like this: You’ll also notice I used a long tail keyword – “goldfish farming online course.” Write answers to these questions/subheaders in a paragraph that’s 40-60 words long. Video thumbnails appear in results (mostly from YouTube). SEO Consideration.

SERP 295

SERP Features Google Top of Funnel 295

Webbiquity

JULY 19, 2016

And of course, keyword stuffing, as an SEO tactic, is long dead. Showcase reviews: Kissmetrics, RazorSocial (World), MarketingLand, StoreYa Blog, Express Writers, Robbie Richards. Showcase reviews: Social Media Today, Perception System, Smart Bug Media, StoreYa Blog, Robbie Richards. ” — RazorSocial (World).

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Biznology

OCTOBER 17, 2017

As the number of social networking platforms increases, we have found that connecting with influencers is the most powerful way of accessing their entire network, including their social media channels such as Facebook, Twitter, Instagram, YouTube and even Reddit and SnapChat. So we focus on reaching the long-tail.

Advertising Agencies 150

Advertising Agencies Paid Search Agency Long Tail Marketing Blogger 150

Webbiquity

MARCH 31, 2022

Integrate your PR plan with a blog or other content that can help drive credibility and trust among visitors. Therefore, include long-tail keywords—keywords that contain three or more words—along with shorter ones. Here are some ways to get started: Voice searches tend to be more sentence-based than text searches.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Scoop.it

DECEMBER 29, 2022

This example is an interesting blog post on insightful SaaS marketing strategy. A quick tip : always target the long tail keywords with low competition and high volume. This will help you attract more leads, increase conversions and retain your customers long-term. See an example below from YouTube.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Adobe Experience Cloud Blog

JANUARY 25, 2018

In this blog, you’ll learn about the most recent changes to SEO and how as a marketer you can implement strategies to get ahead in 2018. First of all, Google owns YouTube so it’s in their own interest to promote video content. Which directly contributes to why video content tends to rank better than regular blog posts.

Lead Scoring 134

Lead Scoring Lead Ranking SEO Long Tail Marketing 134

Hubspot

NOVEMBER 17, 2011

But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

Huptech Web

AUGUST 11, 2023

In this blog, we’ll talk about choosing the right keywords to reach your target audience and get them to do something, like buy a product, sign up for your newsletter, or utilize your services. So, most importantly, to understand this blog, you need to be aware of SEO, which stands for “ Search Engine Optimization.

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Biznology

JULY 28, 2015

A few of my offerings include online influencer outreach , long-tail blogger outreach , and social media marketing so a major part of my services include sifting through the entire Internet ( The Internet is big. If you want to know more in advance, watch this: long tail blogger outreach and influencer outreach.].

Research 80

Research Process Long Tail Marketing Blogger 80

KoMarketing Associates

OCTOBER 25, 2016

These are often informational searches in the form of questions or longer-tail queries. However, when optimizing content for a top-of-funnel strategy, SEOs must consider longer-tail queries that do not necessarily have the high search volume that Keyword Planner bases suggestions on. Search Query: Interest. keyword.io. Übersuggest.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

Single Grain

JANUARY 26, 2024

To that end, we’re noticing distinct patterns surrounding SEO keyword strategy as we enter 2024 — and one of them is the growing importance of long-tail keywords. In this article, we’ll walk you through exactly why long tail keywords are important for SEO success. Work With Us Why Long Tail Keywords?

Long Tail Marketing 52

Long Tail Marketing Keywords SEO Lead Scoring 52

Brightedge

NOVEMBER 30, 2021

Wikipedia pages, blog posts, and instructional videos). Examples : “YouTube,” “Starbucks,” “compare electricity pricing”. These will be long-tailed keywords related to your primary keyword with added qualifiers to further specify your content’s intent (i.e., to create content on how to invest in net zero stocks).

Keywords 52

Keywords Intent Long Tail Marketing SERP 52

Sharpspring

NOVEMBER 10, 2020

As a marketer, you have numerous ways to reach your target audience: from product research to social media posts and pay-per-click (PPC) advertisements to blog articles and everything in between. Also, don’t be afraid to use long-tail keywords. 3 – Blog Posts. 2 – Mobile-Friendliness.

Internet Marketing 108

Internet Marketing Paid Content Marketing Automation Services Planning 108

SmartBug Media

JULY 16, 2021

Take the recommendations outlined in this blog, and you’ll be well on your way to improving your search rankings with video. Much like you optimize blogs for search , you should optimize video for search in a similar way. As if you were writing a blog, you should create videos with your audience’s interests in mind.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

B2B Marketing Insights - WE

JUNE 8, 2022

Keyword research tips: Research your Competition Use Google related terms in search results for keyword ideas Use SEO tools to help you research keywords Identify long-tail keywords Prioritize your keywords. It will save you time in the long run and help keep your content strategy aligned with business objectives.

Optimization 52

Optimization SEO Tips Long Tail Marketing 52

Marketing Insider Group

MAY 22, 2023

Write a 10-minute YouTube video script about [product, blog, company, etc.]. Write 11 YouTube headlines about [topic] that contain the following keywords: [keywords]. Conduct a plagiarism analysis on this blog post : [insert blog post]. Review this blog post for spelling and grammar mistakes: [insert blog post].

Paid Search Agency 65

Paid Search Agency Work Management Marketing Management Webinar Metrics 65

Moz

SEPTEMBER 21, 2020

It takes time to write a brand-new blog article every day, especially when you're an in-house team with a low number of resources and budget. For example, if you're writing a top-of-funnel blog article where the goal is to drive high amounts of organic traffic, start by performing keyword research to craft your topic.

SEO 85

SEO Top of Funnel SERP Content 85

Buffer

DECEMBER 14, 2022

Here are some of the main differences between the two: Video versus text : TikTok is a visual platform, so TikTok SEO involves optimizing videos and other visual content, while traditional SEO involves optimizing text-based content such as blog posts, articles, and web pages. For example, blogging is a big part of ranking in Google Search.

SEO 109

SEO Keywords Long Tail Marketing Guidelines 109

Webbiquity

SEPTEMBER 15, 2020

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. YouTube might appear like a social network as you can like/dislike videos, comment on them, and subscribe to channels. For this, you can use Long Tail Pro or Keywordtool.io.

Youtube 232

Youtube Video Marketing Generation Budget Programs 232

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. The concept of your employees being influencers may sound odd to some. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

A Better Jones

AUGUST 13, 2019

Don’t forget that SEO matters for blogs, email newsletters, videos, event promotion, images - pretty much everything! Put a tail on it. If you’ve got a keyword that you really want to use, but are worried about its high difficulty score, increase its search potential by combining another word or two and creating a long-tail keyword.

SEO 53

SEO Long Tail Marketing Content Keywords 53

Hubspot

MARCH 3, 2020

Every new blog post is a new indexed page for your site, a new page on which to target a geographic search phrase, and a new opportunity to get found in the search engine results pages (SERPs). Target long-tail keyword variations. Stay up to date on what's happening in your community and in your industry for blog fodder.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

KoMarketing Associates

OCTOBER 20, 2015

You can monitor app downloads and installs, or share screenshots or YouTube videos of your app in action. The mobile keyword space is less likely to have a long of long tail searches or extremely long or technical keywords queried. Remember Mobile Best Practices.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

Biznology

APRIL 26, 2016

YouTube : /chrisabraham 3.5k Share and comment on blog post. Comment on Youtube Video. Like Youtube Video. For the longer tail, I only reach out to people who have emails. I go into a lot more detail in my other blog posts. Twitter : @chrisabraham : 51.5k Facebook : /chrisabraham 5k followers.

Campaigns 80

Campaigns Ideal Customer Profiles PageRank Outreach 80

SmartBug Media

JUNE 30, 2020

Outlining what you want this virtual event to achieve will help you establish the foundation of your digital marketing efforts—from what long-tail keywords you’ll target, to the content you’ll need to generate, to the influencers and industry professionals you’ll flag for outreach. Have fun with this step and feel free to get creative.

Conference 110

Conference Paid Search Agency Webinar Metrics Peer-to-peer 110

KoMarketing Associates

OCTOBER 18, 2016

The Keyword Planner tool is great for analyzing keyword volume and competition, and also offers up long-tail related queries that you may not have otherwise thought of focusing your efforts on. Nearly 3 million blog posts are created every day. This means you need to come up with blog post titles that stand out from the pack.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Outbrain

FEBRUARY 21, 2022

Whether a blog, home based business, brand or e-commerce site, the more you can promote it, the more visibility you’ll achieve, and the closer you’ll get to reaching your goals. Remember to focus on long-tailed keywords. Use the signature elsewhere, like web forums, social media banners, even at the end of your YouTube videos.

Paid Content 52

Paid Content Promotion Marketing Websites Ad Frequency 52

Sprout Social

SEPTEMBER 17, 2019

You would typically use keywords in your website copy, meta tags, product descriptions, blog posts , social posts, image alt text and more. Now that you have an idea of how important keywords can be, let’s find out how to do keyword research not just for SEO but also for social media posts, blogs and more. How to do keyword research.

Keywords 103

Keywords Research SEO Lead Scoring 103

Valasys

FEBRUARY 5, 2024

Businesses will leverage video platforms, such as YouTube and TikTok, to reach and engage their target audience. By producing high-quality content on your website, blog, and social media channels, you can attract more organic traffic, increase time spent on your website, and improve search engine rankings.

Marketing AI 40

Marketing AI Internet Marketing Lead Scoring Lead Ranking 40

Directive Agency

APRIL 11, 2018

Subscribe on YouTube! Here is the video above in blog format. Then, take all of the “ long tail keywords ” — keywords that have more than 3 words. Choose all of the long tail keywords that are more than 3 words. Let’s explore this topic. Don’t miss a video! We got you.

Research 40

Research B2B Marketing Long Tail Marketing Tools 40

NuSpark Consulting

MAY 3, 2012

What: You no longer can rotate ads evenly long-term. I covered this in an earlier blog post. The Bad: I’d like to be able to add multiple labels to keywords, as some long tail terms may fall under multiple labels or themes. Ad Rotation Changes. What: A self-serve video ad campaign that can complement text ad campaigns.

Adwords 100

Adwords Features Google Lead Scoring 100

EMagine B2B Blog

DECEMBER 3, 2018

When this happened, the SEO community expressed their frustration in blog posts and social media posts. Long-Tail Keywords Continue to Grow. To respond to the growth in long-tail keywords, Google had advanced its technology and can easily provide quality answers to these longer searches.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79