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Avitage

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Why Content Source is our most important content resource

Avitage

How do you manage linked assets such as your blog posts, landing pages, web pages, as well as third party web assets so your users can easily search for and find the linked assets they need. […]. What if you had instant access to source content that improves quality and reduces the time and effort to create new content?

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Content Curation in Practice

Avitage

I opened and read email, a few blogs and checked out Twitter streams. We call this content curation when content originates from a third party source (this link is an example of one use of curation). I copied the link into our content inventory (you have one of these, right?). My day started like most days. So, what did I do?

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Move Beyond Concept to Create Content Like a Publisher

Avitage

You blog, create whitepapers or e-books, conduct webinars and even dabble in videos. Linked-in and Facebook pages (and now Google Plus) have led to YouTube and Slideshare channels. You understand the need to think like a publisher. You have shifted content focus from vendor and product collateral, to customer educational content.

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My customers don’t use social media

Avitage

This simplifies listening to many different bloggers by aggregating their RSS links into a. It is also the best way to become familiar with common practices, techniques and protocols of certain social media channels. I suggest you set up a Netvibes listening post.