Anyword

APRIL 22, 2024

This deep dive explores how Anyword seamlessly integrates with key marketing channels such as Facebook, LinkedIn, Google Ads, HubSpot, and Instagram, and examines the unique features that make it a powerhouse in marketing technology.

Analytics 52

Analytics Allocation Advertising Benchmark Lead Ranking 52

Hubspot

NOVEMBER 14, 2023

Here, I spoke to sales leaders at Bardeen.ai , Aircall , and HubSpot to get their top predictions for the future of sales. Publish case studies on a blog. This is largely influenced by the changing expectations of buyers, which have seen considerable shifts in the past few years. Let's dive in. AI will level out the playing field.

Hubspot 64

Hubspot Lead Ranking Outreach Lead Scoring 64

Optinmonster

OCTOBER 30, 2019

And there are plenty of social selling statistics out there to prove that it works. In this article, we share a ton of social selling statistics that will convince you the benefits are real. Social Selling Statistics. Other platforms to consider would be Twitter, LinkedIn, Instagram, Pinterest, and even SnapChat.

Statistics 76

Statistics Social Media Social Marketing Media 76

Valasys

SEPTEMBER 21, 2020

This is where video marketing statistics come into play, and this is what we’re going to be focusing on today. With that said, there are many statistics to back up this popular form of marketing. So, today, here are seven popular video marketing statistics that you can refer to in 2020. Video Content In High-Demand. Conclusion.

Statistics 78

Statistics Video Marketing Planning Work Management 78

Top Rank Marketing

DECEMBER 1, 2023

In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. The post Elevate B2B Marketing News Weekly Roundup: Top Multichannel B2B Challenges, Google Completes Search Update, & How Jargon Harms B2B appeared first on B2B Marketing Blog - TopRank®.

B2B Marketing 101

B2B Marketing Search Marketing B2B Multi-Channel 101

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

Martech

NOVEMBER 9, 2022

Some 44% of C-suite executives, VPs and department heads who know about podcasts listen to them, according to LinkedIn (and 79% of the US population knows about podcasts). Some 38% of marketers working for retail companies say podcast advertising is the media channel with the biggest ROI, according to HubSpot. Big in the C-suite.

Advertising Channels 127

Advertising Channels B2B Marketing Planning B2B 127

SmartBug Media

JANUARY 30, 2019

A few years ago, LinkedIn was a place to feature your resume and perhaps land a job offer. LinkedIn has now evolved into a content marketing platform with nearly 600 million members and over $1 billion in quarterly revenue. Optimize Your LinkedIn Profile. Those days are over. The design size should be 1400 x 425 pixels.).

Ideal Customer Profiles 94

Ideal Customer Profiles Profiling Linkedin Optimization 94

Marketing Insider Group

AUGUST 25, 2015

86% of customers say they would engage with vendors if they provided insights or knowledge about their industry, states LinkedIn. Blogging is an excellent selling strategy and platform to provide these insights. Use Content and Blogging To Differentiate Your Selling Efforts. A blog post that does not sell.

Statistics 100

Statistics Differentiation Trade Show B2B Sales 100

Marketing Insider Group

JANUARY 4, 2021

Nearly three years ago, while working in SAP Global Marketing, I wrote a BLOG that has stood the test of time – “T he Geeks Won: The Rise of Marketing Analytics, Performance Management and Data Science ”. Join him online: Twitter , Facebook , LinkedIn. The term eclectic very much applies here.

Work Management 363

Work Management Marketing Management Analytics Webinar Metrics 363

Vision Edge Marketing

OCTOBER 25, 2022

Planning an integrated initiative comprised of email, press and influencer outreach, and advertising on LinkedIn to support the launch and adoption of a new product. . This list included names, titles, company, email and LinkedIn addresses, and phone numbers. Activities. They executed two activities. More arrows with more weight.

Marketing & Strategy 217

Marketing & Strategy Advertising Agencies Best Practices Click Rate 217

ClearVoice

JUNE 19, 2023

Here are some key content marketing statistics to keep in mind when crafting your content marketing strategy for 2023: Account-based marketing statistics Account-based marketing (ABM) uses highly targeted campaigns to turn prospects into customers. KO Marketing ) 80% of marketers intend to increase their ABM budget. billion in 2023.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

KoMarketing Associates

DECEMBER 12, 2017

With buy-in from major influencers and organizations like Scott Brinker, HubSpot, Marketo, and more, investing in ABM was bound to increase in 2017.”. What was the most interesting statistic/finding in the report to you? Connect with Brianna on Twitter and LinkedIn. How is ABM helping with sales and marketing alignment?

Account Based Marketing 177

Account Based Marketing Planning ABM Forrester 177

SmartBug Media

MARCH 25, 2020

To save yourself time and effort, you might consider translating one of your most popular e-books, white papers, or blogs into a webinar. The best day to host a webinar, according to statistics, is either Wednesday or Thursday. Other webinar software platforms that integrate with HubSpot are ReadyTalkand Zoom.

Hubspot 72

Hubspot Webinar Metrics Template Budget Programs 72

Only B2B

JULY 5, 2023

This blog aims to provide insights into the landscape of demand generation in 2023, backed by relevant intent data and statistics, while highlighting the best strategies to excel in this competitive environment. Must Read: Top 6 Demand Generation Strategies Which Work!

Demand Generation 62

Demand Generation Demand Sales Qualified Leads Account Based Marketing 62

Only B2B

JUNE 27, 2023

In this comprehensive blog, we will delve into a wealth of powerful tips and techniques for B2B appointment setting , underpinned by relevant data and compelling statistics. According to LinkedIn , 80% of B2B leads come from LinkedIn. A survey by Gong.io

Ideal Customer Profiles 62

Ideal Customer Profiles Account Based Marketing Tips Lead Scoring 62

Contently

FEBRUARY 22, 2019

The digital marketing blog Spiralytics just released a pretty meta infographic about crafting lead generation infographics, and it’s full of statistics and tips that we shared below. Among other things, notice that LinkedIn is your optimal spot for gathering leads from infographics.

Lead Generation 159

Lead Generation Generation Leads Lead 159

Webbiquity

JUNE 21, 2022

According to recent statistics, 57% of companies in the U.S. Image credit: HubSpot. Yet another way to increase a brand’s influencing power is to create on-site SEO content in the form of landing pages, service/sales pages, and blog posts. You can also connect with him on YouTube or Linkedin. Guest post by Ron Stefanski.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Hubspot

APRIL 21, 2021

In this post, hear from HubSpot content strategists and marketers about the types of content that bring in the most non-organic traffic as inspiration for creating your own. The piece was shared on HubSpot social channels and emails and has since received a significant amount of views from non-organic sources in just three months.

Traffic 101

Traffic Organization Content Thought Leadership 101

Marketing Insider Group

FEBRUARY 23, 2021

To me, this statistic is surprisingly low. Source: HubSpot. Add to Your Blog. Another place you can repurpose case study content is on your business blog. You can easily share the blog post links with your contacts via email and followers on social media. LinkedIn is a great channel to utilize.

Case Studies 283

Case Studies Case Study Studies Top of Funnel 283

Only B2B

OCTOBER 18, 2023

This blog explores the art and science of Syndicating Video Content, delving into strategies that not only maximize engagement but also drive meaningful interactions in the digital era. This can include popular video hosting platforms like YouTube, Vimeo, or Dailymotion, as well as social media channels and content aggregators.

Video Marketing 62

Video Marketing Content Click Rate Lead Scoring 62

Exo B2B

JUNE 18, 2019

We were asking ourselves this question almost ten years ago in this blog post , with statistics from eMarketer dating back to 2009. You can find an overflow of statistics. And in this area, the Content Marketing Institute and HubSpot are kings! Also note that LinkedIn is solidly in second place and not far from Facebook.

Social Media 53

Social Media Emarketing Forrester Media 53

Optinmonster

DECEMBER 28, 2023

By the end of this blog, you’ll have a better idea of which platform works best for you to grow your brand. Recently, LinkedIn changed its algorithms to prioritize posts that share “knowledge and insights.” Check out these social selling statistics. But they also have their pros and cons. Share them with us in the comments!

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

EveryoneSocial

JANUARY 4, 2021

Hubspot is a great CRM tool to track, organize, and engage with leads from social selling efforts. LinkedIn Sales Navigator. For B2B social selling, LinkedIn is one of the top social networking platforms to use. Check out these statistics for more proof of the value of social selling! EveryoneSocial . Final Thoughts.

Tools 121

Tools Peer-to-peer Outreach Social Networks 121

Martech Advisor

JANUARY 24, 2020

We'll also look at some statistics to understand and break down the trend. Emoji Marketing Statistics. According to HubSpot : 25.4% The Emojics blog reports the following: 6 billion emoticons are sent every day. Neil Patel shares in his blog , " emoticons have become a usual feature in our daily communications.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Hubspot

JANUARY 22, 2020

If you're a marketing team of one or a marketing manager with various responsibilities ranging from social media to blogging, you know how daunting and time-consuming some tasks can be. Post your new blog on your Instagram Stories. The visual is a compelling lede, enticing readers to read the blog post. Image Source.

Social Media 87

Social Media Media Content Stats 87

Porch Group Media

MAY 21, 2019

While we know digital marketing is constantly evolving, what are the important statistics and trends that every marketer should know to inform their marketing strategy? Take a look at this collection of statistics to find out. LinkedIn). Email is the most effective digital channel. Pew Research).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

SalesIntel

NOVEMBER 16, 2021

Hubspot is an inbound marketing and sales platform that assists businesses in changing the way they communicate with accounts to maximize interested and engaged prospects. Receive statistics on which tactics in your library are being used the most frequently, and then quickly share that knowledge with your team. Almost 780 million.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Automation Services Lead Ranking Tools 98

Only B2B

JULY 7, 2023

In this comprehensive guide, we will explore what a B2B email list entails, give practicable way to build one from scratch, discuss proven strategies for list growth, examine effective lead nurturing methodologies, analyze relevant data and statistics, explore the future of B2B list building , and conclude with crucial insights for success.

Marketing AI 62

Marketing AI Webinar Metrics Trends Co-Registration 62

Webbiquity

APRIL 10, 2018

LinkedIn Pulse ). HubSpot ). 4: Marketing Technology Growth and Challenges – 12 Enlightening Statistics. #5: 6: The State of Search: 17 Illuminating SEO and SEM Statistics. #7: 8: Five Big Questions About Online Video Answered by 24 Statistics. #9: Lead quality > lead quantity?

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. That being said, blogging once a month won’t help you all that much.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Webbiquity

MAY 17, 2016

Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Showcase reviews: BuzzBlogger, RazorSocial, Blogging Wizard, SnapApp. Blogging Wizard (Content).

Planning 145

Planning Research Tools Best Practices 145

Lake One

OCTOBER 26, 2023

In this blog we’ll look at how advertising can specifically align to support an ABM effort. They use LinkedIn Sponsored content to broadly target their ICP and are also using Google PPC to capture search traffic. Several of the attendees shared their unboxing on social media and tagged Lake Software on their LinkedIn Page.

Account Based Marketing 63

Account Based Marketing Advertisements Advertising Ideal Customer Profiles 63

KoMarketing Associates

NOVEMBER 10, 2021

This post outlines key statistics to help you focus on what matters in B2B social media marketing. It’s no secret that LinkedIn is one of the most socially powerful platforms for B2B marketers. Oberlo reports that half of all US adults with a degree use LinkedIn, and 25% of all LinkedIn users are senior-level influencers. .

Social Media 276

Social Media Budget Programs Cost Per Thousand Statistics 276

Hubspot

DECEMBER 9, 2011

One of the coolest new features that LinkedIn recently launched is the ability to access statistics of any LinkedIn Group you want to join or are currently a part of. To access the Group Statistics for a specific LinkedIn group, browse to the group and click 'More' in the group's top navigation.

Statistics 28

Statistics Lead Gen Linkedin Leads 28

Only B2B

MARCH 10, 2022

They will consume material such as blogs, whitepapers, and case studies during the awareness stage. HubSpot provides a CRM for free. Become a go-to source for industry news, trends, and statistics. LinkedIn is the place to be for high-value B2B lead generation. Are you willing to try something new? Notice a trend here?

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

BenchmarkONE

MARCH 31, 2022

Recent statistics show that over 80% of marketers rely on third-party cookies to improve user experience, track web visitors, collect data for ad targeting and create personalized onsite experiences. . Hubspot offers a free CRM, but that’s not where the email marketing power resides. Email Marketing in a First-Party Data World.

Marketing Automation Services 71

Marketing Automation Services Email Marketing Work Management Marketing Management 71