LeadSloth

JULY 12, 2010

UPDATED REVIEW: My earlier review of HubSpot’s Inbound Marketing software was more than 1 year old and the software has evolved a lot: time for an update! I see two clearly distinct target groups for HubSpot: Small business owners. HubSpot can serve both audiences, but in a different way. Small Businesses.

Hubspot 100

Hubspot Lead Ranking Marketing Automation Services Marketing Management 100

LeadSloth

AUGUST 26, 2010

This week there was a discussion about Social Media and Marketing Automation in the LinkedIn Group of the Marketing Automation Association. Many vendors make it easy to add “share to Twitter/Facebook/LinkedIn/etc.&# They provide sales updates via Salesforce Chatter, an idea I outlined in a blog post earlier this year.

Marketing Automation Services 100

Marketing Automation Services Social Media Marketing Automation Social Marketing 100

LeadSloth

JUNE 23, 2009

It also includes Social Media (Twitter, Facebook, LinkedIn, etc.), blogging, creation of high-quality content, and website conversion optimization. But there are also integrated tool suites, like Hubspot and Raven. It is Hubspot: they’re quietly adding Lead Management features to their Inbound Marketing suite.

Marketing Automation Services 100

Marketing Automation Services Inbound Marketing Marketing Automation Work Management 100

LeadSloth

JANUARY 12, 2010

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) Mike Volpe , VP of Inbound Marketing, Hubspot.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100