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Social Media Messages – How Many are Enough?

B2B Marketing Traction

AUGUST 19, 2011

Yesterday I was reviewing Hubspot information and saw that they recommend no more than two or three updates on Facebook each week. In fact, in a blog entry with this title, In Social Media, Failing to Plan is Planning to Fail , Brian Solis sites a Gartner statistic that 70% of social media campaigns will fail in 2011.

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A Practical Social Media Strategy for B2B Marketers

B2B Marketing Traction

APRIL 9, 2013

I like the “hub and spoke” system (see the image above) which I believe was introduced by the founders of Hubspot , a marketing automation software company. For B2B marketers, this is often LinkedIn. With LinkedIn you can build your personal profile and begin connecting with colleagues.

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Social Media Messages – How Many are Enough?

A Practical Social Media Strategy for B2B Marketers

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