Vidyard

JANUARY 24, 2022

Are you looking for a good sales blog to scroll through while you’re drinking your morning coffee? In this article, we’ll take a look at some of the top sales podcasts, newsletters, YouTube channels, and blogs to educate, inspire, and hopefully entertain you along your journey. LinkedIn Sales Solutions 3.4 HubSpot Sales 4.10

Sales Management 124

Sales Management Top of Funnel B2B Thought Leadership Youtube 124

Hubspot

NOVEMBER 20, 2017

People are three times likelier to reply to a LinkedIn InMail message than a traditional email -- so if you’re going to reach out, an InMail might be the way to go. What Is LinkedIn InMail? You can only send LinkedIn messages to your first-degree connections. Find the LinkedIn user you want to contact. InMail Templates.

Linkedin 101

Linkedin Examples Template Ideal Customer Profiles 101

Directive Agency

JULY 31, 2023

Nowadays, this is usually a well-executed digital campaign, but as you’ll see from the examples below, not all great campaigns are digital. Check out these examples of the 9 best B2B strong>marketing campaigns 1. This is an excellent example of how to reach potential customers that go beyond best practices.

Marketing AI 52

Marketing AI B2B Marketing Examples Campaigns 52

KoMarketing Associates

JULY 11, 2019

LinkedIn relaunched their Company Pages as LinkedIn Pages last November. The relaunch included a number of new features and upgraded features that let B2B marketers manage a company page on LinkedIn more effectively than before. Make Sure Your LinkedIn Company Page is COMPLETELY Filled Out. Add a tagline.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

KoMarketing Associates

MARCH 19, 2019

Generating high quality leads through LinkedIn for a B2B company can be a daunting task. With 52% of companies planning on increasing LinkedIn ad spend in 2019, it is important to understand how to effectively use that additional budget to improve qualified lead totals. Thankfully, LinkedIn makes targeting these users easy.

Linkedin 137

Linkedin Sales Qualified Leads High Quality Lead Tactics 137

Optinmonster

FEBRUARY 21, 2024

Do you want to learn how to increase blog traffic? Blog traffic isn’t rocket science, and there’s no need to reinvent the wheel. In this guide, we’ll share 25 proven strategies (with 7 case studies) to teach you how to increase blog traffic by 1064%. Here’s our exact, 5-step blog traffic process: 1.

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

SmartBug Media

MARCH 4, 2020

Below, we describe the best ways to create multi-layer source tracking in HubSpot and tell a clear story about traffic. Determine if assets like blog posts are converting. Track the success of efforts such as guest blogs. This might be Facebook, Twitter, LinkedIn, or Reddit. Example: utm_source = linkedin.

Hubspot 95

Hubspot Contacts Multi-Channel PPC 95

Hubspot

APRIL 23, 2020

While platforms like Instagram and Snapchat have taught us how entertaining social media Stories can be to the average person, LinkedIn's product team is now wondering if this content can also be intriguing to business professionals. In February, LinkedIn announced that it was beginning to internally test a new Story feature on its platform.

Linkedin 96

Linkedin Features Paid Search Agency Marketing & Strategy 96

Go Beyond SEO

MAY 31, 2018

What can you accomplish by using LinkedIn to market your business? LinkedIn is the only social media networking site of its kind which targets business professionals. Additionally, 4 out of 5 of LinkedIn members are decision-makers in their company and according to a LinkedIn study, it is the number one platform for lead generation.

Paid Content 104

Paid Content Linkedin Paid Search Agency Advertising Agencies 104

KoMarketing Associates

JUNE 29, 2016

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. According to a recent report released by Regalix, 91 percent of respondents said that LinkedIn was the most effective channel in terms of helping them reach their target audience. eMarketing Association Network. eMarketing Association Network.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Webbiquity

APRIL 23, 2024

One of the best sources for B2B email marketing is to get emails from LinkedIn Sales Navigato r because the users regularly update their data there. The post How to Maximize ROI with Email Marketing for B2B appeared first on B2B Marketing Blog | Webbiquity.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Biznology

AUGUST 30, 2017

You can still create quality, customer-focused blog content in two hours or less. Have you ever answered someone’s question and thought, “Wow, that would be a great blog post topic!” ” Why not repurpose your response into a blog post? Why not make your LinkedIn or Quora comments do double-duty?

SME 174

SME Webinar Metrics Curation Copywriting 174

Webbiquity

APRIL 19, 2022

Whether you create a Facebook group, a collection of LinkedIn friends, or a specific hashtag, the goal is to provide an outlet your partners and clients can gather around. Aura is a good example of community building with their Facebook group. Optimal Workshop is a good example of the kind of layout and structure to aim for.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

Hubspot

NOVEMBER 14, 2023

Here, I spoke to sales leaders at Bardeen.ai , Aircall , and HubSpot to get their top predictions for the future of sales. Publish case studies on a blog. This is largely influenced by the changing expectations of buyers, which have seen considerable shifts in the past few years. Let's dive in. AI will level out the playing field.

Hubspot 64

Hubspot Lead Ranking Outreach Lead Scoring 64

Hubspot

JUNE 8, 2020

While you might have been going live on both Facebook and Instagram since 2016, LinkedIn has recently decided to join the live streaming platforms. In fact, in February 2019, LinkedIn Live was launched to individual users. It was just recently announced that LinkedIn Live would also become available to business pages.

Linkedin 100

Linkedin Brand Identity Branding Work Management 100

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Metadata

APRIL 21, 2021

We’re tired of the fluffy content in our LinkedIn feeds, with no real substance or actionable takeaways. Three ways to lower your CPL on LinkedIn. If you don’t understand how LinkedIn and the algorithm works, you’re bound to fail. Use LinkedIn Lead Gen Forms. Target prospects who are active on LinkedIn.

Cost per Lead 98

Cost per Lead CPL Linkedin Marketing Qualified Leads 98

Hubspot

MAY 14, 2020

This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters. Here at HubSpot, one way we’ve scaled our community content creation is by leveraging internal teams’ expertise and time to provide value to the community members. Live AMA Sessions.

Communities 95

Communities Hubspot Webinar Metrics Work Management 95

Hubspot

JUNE 16, 2020

When I sit down to write a blog post, I stick to a routine that has some flexibility. For example, if you are writing for enterprise audiences, how are you framing that content to achieve your goals? If you're writing for the professional who is part of a large organization, how does your blog cater to their needs?

Enterprise Management 91

Enterprise Management CMS Development Marketing Automation Services Marketing Management 91

Hubspot

OCTOBER 31, 2017

To see what I mean, check out these 13 great email examples that cleverly use personalization. 13 Personalized Email Examples You Can't Help but Click. This anniversary email highlights a creative example of a brand using something as simple as a date to provide a standout experience. 5) LinkedIn. 1) OpenTable.

Personalization 101

Personalization Examples Hubspot Amazon 101

Webbiquity

JUNE 15, 2021

Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. Mailshake ’s sales and automation software is used by salespeople, who may also use LinkedIn Sales Navigator. This free LinkedIn search tool is tapping into LinkedIn users who do not have access to the paid “Sales Navigator.”.

Paid Content 284

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 284

Hubspot

JANUARY 30, 2020

Blogs are all about you — what you want to write about, create, and share with the world. You've probably come to this post because you know you want to start a blog, but have no idea what you want to write about, or how your blog can stand out against the millions of others published on the internet. Image Source. Image Source.

Amazon 99

Amazon B2B Thought Leadership Youtube Lead Ranking 99

Content Marketing Institute

FEBRUARY 5, 2018

Remember when you could write an amazing blog post, paste the link with a featured image, and hit share on social to see your web traffic grow? With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. How do you use Facebook Live to promote your latest blog post?

Social Media 167

Social Media Promotion Media Content 167

Go Beyond SEO

MAY 31, 2018

What can you accomplish by using LinkedIn to market your business? LinkedIn is the only social media networking site of its kind which targets business professionals. Additionally, 4 out of 5 of LinkedIn members are decision-makers in their company and according to a LinkedIn study, it is the number one platform for lead generation.

Paid Content 60

Paid Content Linkedin Paid Search Agency Advertising Agencies 60

Valasys

JULY 9, 2020

In this blog, we will delve into how some of the most successful brands have deployed their B2B Instagram marketing models to build brand awareness, audience engagement, generate leads, and increase sales; so that you can also employ the insights to achieve your core bottom-line objectives and grow your business on Instagram.

B2B Marketing 80

B2B Marketing Examples B2B Storytelling 80

Vision Edge Marketing

OCTOBER 25, 2022

Planning an integrated initiative comprised of email, press and influencer outreach, and advertising on LinkedIn to support the launch and adoption of a new product. . In each of these examples, there was not enough weight in terms of tactics and activities and associated resources to maximize performance for the strategy. .

Marketing & Strategy 217

Marketing & Strategy Advertising Agencies Best Practices Click Rate 217

EveryoneSocial

JULY 20, 2020

LinkedIn has proven to be one of the strongest social platforms for B2B companies and without question the network-website is a place where all professionals and organizations should be present. LinkedIn Company Pages. 80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook. Influencer Marketing Hub ).

Linkedin 69

Linkedin Paid Search Agency Companies Best Practices 69

Directive Agency

JUNE 24, 2020

In a recent interview with our Director of Marketing, Hannah Mans, she outlines the successes that Directive has found with LinkedIn conversation ads. Conversations ads were launched by LinkedIn back in March of 2020, and since then has been an important topic of conversation (no pun intended). Sourced from Satheesh Blog.

Linkedin 52

Linkedin Paid Search Agency Conversion Ads 52

Hubspot

DECEMBER 12, 2019

In the example below, you can see a mix of shows that either including something about home building in the show, or in the episode title. HubSpot's SEO strategist Aja Frost explains what the addition of podcasts will mean: "This will definitely have an impact on SEO.". For example, let's say our episode is about digital advertising.

Hubspot 99

Hubspot SEO Design SERP 99

Marketing Insider Group

JANUARY 4, 2021

Nearly three years ago, while working in SAP Global Marketing, I wrote a BLOG that has stood the test of time – “T he Geeks Won: The Rise of Marketing Analytics, Performance Management and Data Science ”. Join him online: Twitter , Facebook , LinkedIn. Data Literacy factors directly into Data Science.

Work Management 362

Work Management Marketing Management Analytics Webinar Metrics 362

Lake One

SEPTEMBER 1, 2020

Below we’ve compiled 7 B2B SaaS social media examples and why they work. According to our friends at HubSpot , posting a video to social media can gain you 48% more views. In this example, Harvest created a quick video that captured their product updates perfectly and then promoted on LinkedIn. Weekly Themed Posts.

Social Media 52

Social Media Examples Media B2B Thought Leadership 52

Excelsior Research

DECEMBER 5, 2021

Digital Campaign Overview: A blog about digital campaign. For example, E-commerce brands like, Kay-beauty, Quality photos with eye-catching descriptions are strong campaigns. In today’s blog, we will cover topics on digital campaigns elements, benefits, and goals. Brand awareness, Reach are examples of Metaverse campaigns.

Campaigns 52

Campaigns Demand Generation Agencies Privacy Policies Terms and Conditions 52

Hubspot

FEBRUARY 20, 2018

Salespeople live on LinkedIn. But what if you have a valuable blog post or insight to share with a specific person on LinkedIn? Find out how to send a message to anyone on LinkedIn with the handy steps outlined below. How to Send a Message on LinkedIn. Step 1: Go to your connection's LinkedIn profile.

Linkedin 98

Linkedin Allocation Ideal Customer Profiles Press 98

Hubspot

JUNE 15, 2020

Every week, I use LinkedIn to talk about current events and connect with other content creators. In fact, LinkedIn has had nearly 700 million active users in 2020 and has become one of the top social media platforms. In February 2019, LinkedIn Live was launched to individual users. And I'm not the only one. Virtual Events.

Linkedin 68

Linkedin Marketing & Strategy Marketing Strategy Paid Search Agency 68

SmartBug Media

DECEMBER 7, 2023

This blog was co-authored by fellow SmartBug Rebekah Goode. You’ve seen what sort of messaging drives engagement on LinkedIn. Stack your ChatGPT prompts with detailed context, examples, and granular instructions. Include a CTA to call our team, two options for subject lines, and links to related blog posts. Then, use it.

Marketing AI 69

Marketing AI Ideal Customer Profiles Work Management Peer-to-peer 69

Vidyard

MAY 2, 2018

Look no further than our video selling examples! In fact, Sean McPheat of MTD Sales Training named video a top sales trend of 2018 , just as HubSpot recently listed video prospecting as their #1 skill every sales development representative needs to master in 2018. Want to get started with video selling but not sure where to begin?

Video Marketing 93

Video Marketing Examples Top of Funnel Account Based Marketing 93