Is Salesforce.com a Player in Marketing Automation Software?
JANUARY 27, 2011
You can view the chart on their blog post here. For a more in-depth analysis, you can visit the MASG blog. In this case, we suggest seeking out a best-of-breed vendor, such as Marketo , Eloqua , Genius , Manticore Technology , Genoo or the wide variety of other systems.
Revenue Performance Management to Marketing Automation: What Facebook was to MySpace?
APRIL 8, 2011
It’s with this post in mind that we invited Lauren to be interviewed on our blog. I’d like to start off by thanking my parents, my manager, and my agent, who worked tirelessly to get me starring roles in so many blogs! I think we’ll see one of the two marketing automation leaders – Eloqua or Marketo – emerge as a billion dollar company and own 40% market share. LinkedIn. by Joe Chernov | Tweet this.
Marketing Automation Trends for 2010
JANUARY 12, 2010
1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) Christoper Doran , CMO, Manticore Technology. Steve Woods , CTO, Eloqua. Christoper Doran, CMO, Manticore Technology ( @cdoran ). Steve Woods, CTO, Eloqua ( @stevewoods ).