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10 Most Popular B2B Lead Blog Posts of 2016

B2B Lead Generation Blog

I’ve compiled a list of the 10 most popular and shared posts on the B2B Lead Blog, chosen by marketers, just like you, to help you get ready to have a great 2017. My methodology was compiling the aggregate social shares across Twitter, LinkedIn, Facebook, and Google+.

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My online influencer research and engagement process


I upload big batches of keywords and then take the results and chop off the fat and then take the resulting URLs and upload them to GroupHigh, where their powerful app takes those blog URLs a thousand at a time and populates each one with all of its related social media metrics.

Trending Sources

Dreamforce 2011: Talks Platforms #DF11

Modern Marketing

by Jesse Noyes | Tweet this This is the moment most of the people that flock to Dreamforce each year can’t wait for:’s CEO and Chairman Marc Benioff ‘s keynote addresses. announced that Heroku for the Enterprise packages were now available.


Top tools to keep your contacts in order. in theory


LinkedIn. LinkedIn is an island. LinkedIn’s being a dick. I mean, LinkedIn is ground zero for sales, for selling, for hiring, and for getting hired. It looks like there an app for connecting LinkedIn and Salesforce.

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Eric Schmidt: The Next Facebook will be Social, Mobile & Local

Modern Marketing

During his sit down talk with’s CEO Marc Benioff at Dreamforce 2011 , Schmidt praised Facebook’s founder and chief. “He will be seen in the context as one of the great leaders in our industry. LinkedIn.

The 10 Best Customer Service and Customer Engagement Platforms


Showcase reviews: AppStorm, Marketing Insider Group, StoreYa Blog. ” — StoreYa Blog. Showcase reviews: Marketing Insider Group, StoreYa Blog. Owned by Showcase reviews: Marketing Insider Group, RazorSocial, StoreYa Blog. StoreYa Blog.

Dreamforce 2011: Marc Benioff on the Birth of the Social Enterprise #DF11

Modern Marketing

But each year, the biggest draw is talks CEO and cloud computing forerunner Marc Benioff gives. It gives a glimpse into the products and features will unveil throughout the week. That meant the end of the Jigsaw brand, which bought last year.

Facebook Can Work for B2B Marketers, But You Gotta Know the Rules

Paul Gillin

In a survey of marketers conducted by BtoB magazine last year , Facebook was ranked last in usefulness among the top five social networks, trailing blogs, LinkedIn, YouTube and Twitter, in that order. leverages Facebook to drive attendance to its many events.

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How to Calculate Social Marketing ROI

Paul Gillin

whose blog-driven search strategy yielded a six-fold increase in leads in just one quarter, and Clickable , whose Gurus drove a 400% one-year growth in billings. In the example below, lead activity appears to correlate positively with traffic to a company blog.

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Bizo and DemandBase Lead B2B Marketing Automation to Web Advertising and Beyond

Customer Experience Matrix

These now extend beyond display ads to social media advertising through Facebook and LinkedIn, Web site personalization through Adobe, Web analytics through Google Analytics and Adobe, and integration with CRM, BlueKai DMP, and Eloqua marketing automation. I’ll assume the Eloqua integration is most interesting to readers of this blog.

60 Marketing Acronyms Every Industry Pro Should Know


Examples:, Google. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. A CTA can be placed anywhere in your marketing -- on your website, in an ebook, in an email, or even at the end of a blog post.

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Modern B2B Marketing, Microsoft Dynamics CRM), so why do I need marketing automation ”? Thanks to Jep Castelein and his LeadSloth blog for helping with this list. No (except Radian6). No (except Buddy Media).

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The Sales Game Has Changed: Here's How to Adapt


His top-rated business blog, Understanding the Sales Force , is read by thousands of sales and marketing leaders. In fact, what calls the Social Enterprise starts with developing a Customer Social Profile and interacting in modern ways.

5 Essential Books to Understand B2B Sales 2.0

Modern B2B Marketing

Konrath’s book, Selling to Big Companies, compels you to look at more efficient methods to sell. Their company shows clients how to improve their sales efficiency and customer experience processes. Secrets of Success: Best Practices for Growth and Profitability.

11 Ways to Make Social Media Marketing Less of a Time Suck


Luckily, we've found ways to minimize the distraction social media marketing leaves us all open to , and we'd like to share some of those efficiency tips with you. So put in your ebooks, your blog posts, your infographics, everything you will want to re-promote at a later date in social media.

Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

8 Critical Success Factors for Lead Generation 2.0 - B2B Lead Generation Blog , April 29, 2010 The single biggest issue for B2B marketers is effective lead generation. Monday Marketing Term: Content Mapping - Marketing Genius Blog , April 26, 2010 Content mapping is the process of understanding and organizing the flow of content for your website, nurturing campaigns or blog, so it can be presented to your audience ( personas ) based on their needs and stage in the buying cycle.

'What is?' - 5 Need To Knows For Marketing Superstars


SEO involves making the best use of keywords on your website pages and in your blog articles, as well as using some HTML behind the scenes to help search engines identify images and easily read your site. SAP , Oracle and are some the most commonly known CRM systems.


Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011


Way back in September (seems so long ago), I had the opportunity to speak at's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). The lower chart same time period, same blog shows the traffic that I get from Google.

Set the Record Straight: Marketing Automation vs. Email Programs


Your time will be spent more efficiently as you will only be spending time with quality high-scored leads and not the tire kickers. Most systems integrate well with, but also others. When leads are captured, many MA systems automatically capture their LinkedIn and Twitter profiles for further intelligence gathering on contacts. Prospect visits our blog page: 5 points. This time, he clicks on the blog post link.

B2B Marketing ROI

delicious b2bmarketing

Written by Adam Blitzer April 14, 2009 at 10:00 am Posted in Email Marketing Tagged with deliverability , Email Marketing Reputation Monitoring with Twitter leave a comment » Like blogging before it, Twitter has pushed us even further into an era of an unprecedented for reputation monitoring.