customer 
ViewPoint
OCTOBER 24, 2017
In 2015, I wrote this blog for Sales & Marketing Magazine: Dead is Dead (in Sales & Marketing). These approaches work well in both B2B and consumer marketing, covering the entire length of the lead funnel and the customer journey, respectively.”. I invite you to subscribe to the PointClear blog so you never miss a post.
ViewPoint
APRIL 18, 2013
Sales Sphere features relevant blog articles from PointClear''s online B2B sales circles. Via Harvard Business Review online/HBR Blog Network. A successful integration will provide valuable data, enhance customer retention and help ensure that your sales team is responding to qualified leads in a timely manner.
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ViewPoint
JUNE 7, 2016
In the last blog in this series we discussed lead nurturing , and how an advanced lead generation program that includes nurturing can triple your sales. The following data is from an insightful post on the Marketo blog by Michael Boyette of the Rapid Learning Institute: Why Sales Reps Don’t Follow-up on Good Leads.
NuSpark Consulting
JANUARY 21, 2012
Inbound Marketing: Get Found Using Google, Social Media, and Blogs. Get Content Get Customers: Turn Prospects into Buyers with Content Marketing. The original primer that reviews content marketing best practices and why content delivers leads and nurtures them into customers. Books are listed by funnel category. Ann Handley, C.C
ViewPoint
OCTOBER 24, 2011
The solution is notable for many reasons, one of which is the speed of implementation: the first customer went live within two weeks of meeting the Kenandy team. Derek notes that Salesforce’s Chatter is used to communicate both externally (customers, suppliers and distributors) and internally (production, engineering, and purchasing).
ViewPoint
JANUARY 22, 2016
This is the third in a series of three blogs about what experts feel companies did well in 2015 and what they would do better in 2016. Sales professionals will continue to struggle trying to keep up with increasingly complex decisions, the demand to “know more” and new technologies. Miles Austin – Fill the Funnel, Inc.
ViewPoint
JULY 17, 2012
One fascinating trend we uncovered recently is that average performing reps tend to gravitate more toward inbound, marketing generated leads—because they view them as easier to close (due to the customer being more than halfway through their purchase process, already scoped out their needs, etc.). ” “Inbound rules.
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