Navigate the Channel

NOVEMBER 28, 2023

One effective method that has gained significant popularity over the years is blogging. Whether you run a small startup or a well-established corporation, blogging can offer numerous benefits that can enhance your brand, engage your audience, and drive growth. Your potential customers might not even know you exist.

Lead Scoring 65

Lead Scoring Lead Ranking Thought Leadership Peer-to-peer 65

Optinmonster

FEBRUARY 15, 2024

By showing them how much their peers love your products. In other words, they make choices based on the behavior and opinions of their peers. If that definition sounds like peer pressure, you’re not too off-base. However, social proof isn’t a type of bullying like peer pressure can be. With over 1.2

Social Marketing 114

Social Marketing Examples Peer-to-peer Case Studies 114

Webbiquity

SEPTEMBER 12, 2023

A handful of recent studies provide event planners with vital insights and information to help spot trends, adapt to changing circumstances and expectations, and plan more effective, successful events in the year ahead. In-person events are most effective for networking (per 83% of organizers and 78% of attendees).

Marketing Report 304

Marketing Report Event Marketing Stats Paid Search Agency 304

Customer Experience Matrix

JULY 3, 2013

More puzzling was Venntive’s decision to include a full accounting system and a community management features such as private discussion forums, Wikis, events, and custom fields for groups within its database. And community management – well, that just doesn’t have much to do with how most small businesses operate.

Small Business Marketing 120

Small Business Marketing Marketing Automation Services Communities Lead Ranking 120

Salesforce Marketing Cloud

JUNE 12, 2023

Whether you’re baffled by AI or becoming increasingly knowledgeable each day, one thing is for sure: AI is the future of work, and Trailhead, Salesforce’s online learning platform, is here to help you skill up. However, the outlook is actually much more optimistic. Successful AI means enhancing—not replacing—the human workforce.

Marketing AI 98

Marketing AI Peer-to-peer Correlation Lock-In 98

Top Rank Marketing

DECEMBER 8, 2023

[Report] 43 percent of software as a service (SaaS) leaders have said that they use competitive analysis for pricing research, with 34 percent turning to feedback from existing customers, while 14 percent utilize previous market research, according to newly-published B2B survey data.

Newsletter 97

Newsletter B2B Marketing Linkedin Studies 97

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. And businesses recognize the power of social media in driving tangible results.

Social Media 117

Social Media Trends Media B2B 117

ClearVoice

JULY 17, 2023

Complex concepts such as mobile payments, blockchain networks, and peer-to-peer payment services. In this blog post, we’ll look at the different aspects of content marketing and how each aspect can supercharge adoption for your fintech solutions and increase customer engagement. And let’s face it. This builds trust.

Work Management 94

Work Management Marketing Management Content Marketing Peer-to-peer 94

Strategic-IC

APRIL 6, 2022

I can measure impressions, clicks, views, etc. Those statistics don’t show what is REALLY being shared privately through Slack channels or other online communities. Online communities eg. Slack, Peak Community, Pavilion, etc. What do you mean - I can’t see its real impact? Of course I can. Sorry to disappoint you.

Top of Funnel 62

Top of Funnel Peer-to-peer Account Based Marketing Paid Search Agency 62

Sword and the Script | B2B

AUGUST 15, 2023

38% are conducting a more detailed ROI analysis; 31% are spending more time researching purchase decisions ; 24% are altering decision timelines based on changing business needs/priorities; 24% are spending more time using social media to research vendors ; and 23% are relying more on peer recommendations or review sites.

Marketing Management 75

Marketing Management Vendors Studies Top of Funnel 75

Marketing Insider Group

JANUARY 16, 2023

Marketing Insider Group’s team of experts asked Open Ai’s ChatGPT to identify the biggest marketing challenges of 2023, and we’re ready to tackle them. Is your business ready to have its most productive year yet? Here’s what we learned about the industry’s biggest challenges and our expertise on how you can battle them, too. Quick Takeaways.

Allocation 187

Allocation Privacy Peer-to-peer Ethics 187

Influitive

AUGUST 3, 2015

With the wide array of technology options available, and the ability to easily get opinions from peers online, buyers have a lot of choice and information at their disposal. These exclusive customer communities are the most successful when there is a balance between offering value to advocates and asking for favors.

Peer-to-peer 100

Peer-to-peer Marketing Report Buy Process 100

Martech

JANUARY 30, 2024

The community of open-source developers will push back hard if their values aren’t respected. We’ve been very conscious and thoughtful about the fact that we don’t push monetization or marketing onto that open-source community,” said Szu. “We’ve How will it impact your marketing and your marketing technology?

Paid Search Agency 115

Paid Search Agency Marketing Attribution Top of Funnel Companies 115

Optinmonster

JANUARY 23, 2023

You can put anything behind a membership wall: blog posts, downloads, forums, online courses, help desk, early or exclusive booking access, and many other perks. If you’ve spent years blogging about your topic, put some of that content to work for you! Want to build a membership website with WordPress? Keep reading!

Marketing Websites 95

Marketing Websites Ad Building Peer-to-peer Pricing 95

Salesforce Marketing Cloud

JUNE 9, 2022

Level up with the Marketer Career Path Grow your skills with marketing content Connect with the Marketing Trailblazer Community Group. Worldwide, Trailblazers are building successful careers, communities, and companies with Salesforce. As the world changes, Salesforce evolves with it. Level up with the Marketer Career Path.

Enterprise Management 98

Enterprise Management Advertising Agencies Marketing Management Peer-to-peer 98

KoMarketing Associates

JANUARY 16, 2014

Blogging has emerged and remains a critical component of B2B content marketing strategies across all industries. Blogging is an effective way for B2B brands to interact with peers, colleagues, or prospects on a daily, weekly, or monthly basis, driving leads and generating brand awareness. . Where will they see this post?

Promotion 120

Promotion Practices B2B Best Practices 120

ClearVoice

MARCH 18, 2019

While it may not be a surprise that 70 percent of millennial consumers value and trust peer reviews and conversations over celebrity reviews, what is a surprise to many content marketing pros is that they can help enable those peer conversations. The top online community apps: Head-to-head review.

Communities 63

Communities Marketing Automation Services Enterprise Management Work Management 63

Sharpspring

SEPTEMBER 21, 2021

Would you like to build more traffic to your blog? Luckily, there are lots of tools (including Twitter’s own Tweetdeck) that allow scheduling tweets far into the future so you can make sure your content is tweeted weeks and months after you publish it on your blog. I thought you might! Here’s mine. Twitter: Schedule a Lot.

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107

Onalytica B2B

AUGUST 23, 2017

So, each week we’re going to bring you an easy-to-digest blog post covering each step of the influencer marketing process as per the definitive practical guide. So, each week we’re going to bring you an easy-to-digest blog post covering each step of the influencer marketing process as per the definitive practical guide.

Peer-to-peer 192

Peer-to-peer Advertising Agencies Word of Mouth Work Management 192

Content4Demand

JUNE 9, 2020

While uncertainty and volatility ty pically lead to inaction, B2B marketing and sales professionals have really stepped up their game, focusing first and foremost on connecting with their clients, partners and peers. Due to the overwhelming number of event cancellations, teams have had to fill a hefty hole … and quickly.

Communities 53

Communities B2B Marketing Peer-to-peer Planning 53

Zoominfo

JULY 1, 2018

The success of social selling relies on a rep’s ability to earn the trust of an online community and establish themselves as an industry expert. Check it out: 78% of salespeople using social media outperform their peers ( source ). We know B2B decision makers are using social media to inform their buying decisions.

Enterprise Management 190

Enterprise Management Tips Budget Programs Work Management 190

Conversica

SEPTEMBER 13, 2022

We are excited to announce that the Conversica Community is live! We’ve been hard at work over the past several months, creating a space for our customers to connect with their peers, join discussions, share industry best practices, and learn new ways to elevate their businesses with Conversica. How to Join the Conversica Community.

Marketing AI 52

Marketing AI Peer-to-peer Communities Marketing 52

B2BMarketing.net

MARCH 15, 2024

Perhaps this was best illustrated in our recent community sprint, in which we brought the Propolis community together to work out how we can use AI to overcome challenges around team productivity and efficiency. Instead, they were watching in the background, waiting for a peer to step up and show the way forward.

Work Management 52

Work Management Demand Generation Agencies Advertising Agencies Marketing Management 52

Salesforce Marketing Cloud

APRIL 26, 2022

Discover how design can help build better relationships with customers and communities. They’re the type of people who love solving problems and designing solutions that serve both businesses and communities. People around the world rely on our customer relationship management (CRM) platform to keep their businesses running.

Design 97

Design Peer-to-peer Work Management Ethics 97

seo.co

JANUARY 14, 2021

After all the initial work of establishing a blog and choosing a broad strategic direction, you’ll need to start coming up with topics and titles to fill your blog writing editorial queue—and fast. What’s in a Blog Title? Unless your headlines are catchy and intriguing, you won’t get any click-throughs.

Work Management 98

Work Management Marketing Management Aggregators Lead Ranking 98

Scoop.it

OCTOBER 15, 2020

What happens after you publish a new blog post? Views, clicks, responses, and sign ups that you know your post deserves… …or is there a painful silence? If you feel like you’ve done everything right with your blog, but you’re not seeing the results you want, this guide is for you. Know your audience inside out.

Curation 58

Curation Case Studies Case Study Screencast 58

KoMarketing Associates

JANUARY 8, 2015

Let’s face it, when you’ve been writing for a while, specifically on a blog or website, you start to run out of topics. What makes this tool so valuable in my mind, is the “Only questions” functionality offered: Click for full size image. Click for full size image. It happens to the best of us. Namely, answering their questions.

Peer-to-peer 120

Peer-to-peer Content Work Management Keywords 120

Content Marketing Institute

DECEMBER 10, 2018

You send connection requests to current and past colleagues, along with peers in your professional circles. LinkedInExpert @BernieBorges Click To Tweet. peers, prospects, partners) and help you increase thought leadership in your industry. LinkedInExpert Click To Tweet. The word is “LinkedIn.”. Did you answer “career”?

Linkedin 105

Linkedin Peer-to-peer Brand Identity Branding 105

Content4Demand

SEPTEMBER 16, 2020

Buyer enablement content has become even more valuable now that much of the world has pressed “pause” on large in-person events. Even prior to the pandemic, the annual Content Preferences Study from Demand Gen Report found that 67% of buyers are relying on content more than they did last year to research and inform their purchase decisions.

Top of Funnel 99

Top of Funnel Peer-to-peer Conversion Ad Building 99

Industrial Marketing Today

OCTOBER 20, 2011

Blogging and mainstream social media sites like LinkedIn, Facebook, Twitter and YouTube get all the attention these days. What about good ol’ community forums? Community forums have been around a lot longer than the newer social media channels. A community forum overcomes this challenge because new content is user generated.

Communities 60

Communities Paid Search Agency Peer-to-peer Companies 60

ConvertKit

MAY 19, 2021

And you need to figure out a clear way to communicate it. All you see is that awful cursor flickering on your screen to tell you what you already know…. You still have a blank page. When you sit down to outline a course it can be a bit overwhelming. You have a million and one ideas. But where do you start? What should you say? Find the steps.

Course 144

Course Peer-to-peer Content Lock-In 144

Optinmonster

JANUARY 19, 2023

A membership site is a separate part of your website that offers membership perks like gated content , exclusive or early access to products and services, community forums, and more. The best memberships and online communities achieve some combination of these goals all at once. What’s a Membership Site?

Marketing Websites 80

Marketing Websites Examples Lead Ranking Copywriting 80

Salesforce Marketing Cloud

JANUARY 24, 2022

Then it all clicked. Hello, Salesforce Rockin’ my cert A few different admin flavors Going all-in No regrets You got this too Seven tips to supercharge your Salesforce journey. Before taking time off to raise my kids, I had years of experience building and managing an inside sales team and always had an interest and focus on sales operations.

Work Management 97

Work Management Peer-to-peer Marketing Management Communities 97

KoMarketing Associates

OCTOBER 31, 2013

Content Marketing Institute Blog. The Content Marketing Institute blog offers B2B content marketers a comprehensive cast of talented authors. Led by Lee Odden , CEO of TopRank Online Marketing, the content marketing section of the TopRank blog has a cache of valuable material for B2B content marketers.

Resources 120

Resources B2B Marketing Peer-to-peer Content Marketing 120

ClearVoice

JULY 17, 2023

Key Benefits of Content Marketing for Fintech Startups Content types, from blog posts to email campaigns, enables fintech companies to reach ideal buyers, build customer trust and relationships, and get clients and loyal customers. In the competitive world of Fintech, startups need more than innovative ideas to make a lasting impact.

Startups 52

Startups Top of Funnel Content Marketing Planning 52

Litmus

AUGUST 2, 2021

Check out our blog post that walks through step by step how to create a reliable opens audience for non-Apple Mail users with Litmus Email Analytics. Check out our blog post that walks through step by step how to create a reliable opens audience for non-Apple Mail users with Litmus Email Analytics. Privacy & trust. Newsletters.

Webinar Metrics 105

Webinar Metrics Privacy Protection Trends Privacy 105

Salesforce Marketing Cloud

JANUARY 20, 2022

While Chat allows customers to have live conversations with partner experts, Test Drive offers hands-on experience with an app in just a few clicks. While Chat allows customers to have live conversations with partner experts, Test Drive offers hands-on experience with an app in just a few clicks.

Peer-to-peer 52

Peer-to-peer Enterprise Management Work Management Digital Transformation 52