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What Is B2B Demand Generation? Understanding The Basics

Schubert B2B

To kindle interest and amplify awareness around what your business has to offer. In the pages that follow, we’ll delve deep into the intricate world of business-to-business demand generation. social media, community boards, podcasts, etc.). So, what precisely is B2B demand generation? Its overarching goal?

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Only B2B - Untitled Article

Only B2B

He is the founder of MarTech blog and CEO of DK Media. Douglas has been recognized by LinkedIn in their Sophisticated Marketing Guide as a top marketer, and his blog is known internationally as a resource for marketing-related technology research and discovery. Visit his website to know more about him. This does a couple things: 1.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

None of that is impacted in the slightest by whether you’re selling to consumers or other businesses. Private brand communities vs. Facebook. Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Linkedin Groups vs. Twitter. Podcasts vs. YouTube.

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A B2B Webinar About B2B Webinars

Proteus B2B Marketing

I attended Content Marketing Institute’s (CMI) “The Webinar Benchmark Throwdown, You vs. Your Industry Peers.” CMI Founder Joe Pulizzi moderated and Mark Bornstein, Sr. Director of Content Marketing at ON24, spoke at the hour-long interactive presentation that included quiz questions throughout the webinar to test attendees “webinar smarts.”

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Thom Yorke, BitTorrent, and Content Marketing’s Magic Moment

Hubspot

BitTorrent, a peer-to-peer file-sharing protocol that''s been used to power hotbeds for pirated content like Pirate Bay, is relishing the present. Talk about a turnabout for a brand that was once so associated with illegal file-sharing that it blogged in late 2012, “Does BitTorrent = Piracy?”

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Implementing Personalization at Scale in B2B Marketing Campaigns

SalesIntel

So as B2B industries become more competitive, we need to find more effective ways to market our products and services. That’s where personalization for B2B marketing campaigns comes in handy. Research indicates that 97% of marketers see better results when they implement personalization in their marketing efforts.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.