Writing on the Web

NOVEMBER 22, 2010

Here’s a little review of steps involved in writing and publishing a blog post: Once you have written the body of the post, it’s time to check for effectiveness: Before you publish, here are a few smart things to check for: And now you are ready for important final steps… What is missing here? Blog this on Blogger.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 1, 2010

What are the steps you need to follow to ensure each blog post is optimized for search engines as well as for your readers’ interests? I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. Blog this on Blogger.

Tips 100

Tips Digg Social Media Buzz 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? Your header contributes to your blog branding , and also helps readers decide if they want to stay and read or subscribe. For a reasonable fee, Suzanne can transform your blog and give it a whole new look with a custom header.

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

JULY 26, 2010

What’s your favorite excuse for not blogging for your business? Here are some that I hear: “I don’t have time to blog.&#. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. My blog niche is arts and crafts. One day they blog about what happening at home.

Personalization 100

Personalization Ning Business Content 100

Webbiquity

OCTOBER 25, 2010

Over time, the top source of traffic for most blogs is search. But two great sources are blog directories and RSS syndication sites. So, having recently completed a submission campaign for a client, here is an updated list of blog directories and RSS syndication sites that remain active and free. Webbiquity B2B Marketing Blog).

RSS 100

RSS Promotion PR PageRank 100

Writing on the Web

JUNE 16, 2010

My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. I use it as a traditional website for my business, with product pages, etc. Blog this on Blogger. 5 Content Marketing Goals for Your Website & Blog … and One Big Challenge.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

AUGUST 10, 2010

Your blog writing can improve. I’ve been reading several neuroscience and communications books that say the same things in different ways, and I think these persuasion tips can easily apply to better blog writing. In this part of your blog post, you start describing a better future. Blog this on Blogger.

Trigger Marketing 100

Trigger Marketing Digg Work Management Act-On 100

Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? I recommend listening to his short video about sharing your personality on your blog, an interview done by Rohit Bhargava , author of Personality Not Included. I was at this Blog World conference when Rohit interviewed Tim, in 2008. Tweet This!

Personalization 100

Personalization Digg Blogger Buzz 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

FEBRUARY 18, 2011

Are your blog posts fed automatically into Facebook? The other day I was horrified to learn that a dear client was manually posting his blog articles to Facebook. No wonder blogging seems tiresome and time-consuming. How to Automatically Link Blog Posts to Facebook. 1. Use the networked blogs application.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

NOVEMBER 4, 2010

Patsi asked me to guest post on her blog, and it comes at a good time, on the heels of an interesting blog survey… In a recent survey , I asked readers what their biggest hurdle was when it came to blogging. How much would ‘time’ be a factor if you knew exactly: Why blogging is important to your business?

Digg 100

Digg Work Management Blast Campaigns Webinar Metrics 100

Writing on the Web

JULY 27, 2010

What are you doing or not doing on your blog that screws up your traffic? At least a few times a week I get an email from a smart professional who struggles with making their web marketing work to get found, get known and get clients. Action : No way to subscribe to get email updates to blog. You can learn new blogging habits.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

MARCH 21, 2011

What do you find is the most important thing about a blog post? Mark Schaefer over at {grow} blog asked this question and gives his opinion. Here are the choices: Online Surveys & Market Research. Take a few minutes to decide, then leave a comment about the top blogging elements that get you to read a post.

Digg 100

Digg Blogger Opinions Buzz 100

Writing on the Web

JUNE 30, 2010

Please vote: What has been your experience using the Web to promote your business? Online Surveys & Market Research. Blog this on Blogger. 3 Key Content Pieces for Starting an Online Business. Blog or Website: Do You Use Wordpress as a Website? 4 Time-Saving Tips for Social Media Marketing.

Ning 100

Ning Content Marketing Digg Business 100

Webbiquity

MAY 30, 2010

This blog post! From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Amusing, Creative and/or Just Plain Odd Blog Posts. Social Media.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Hubspot

JULY 23, 2010

People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

NOVEMBER 2, 2010

I don’t know why it took me so long to learn this SEO stuff, but I DO know that I wouldn’t post one more blog post without using Scribe SEO Tool. Besides, blogs are naturally search engine friendly…Then I thought, oh heck, I trust Brian Clark, let’s give it a whirl and I can always unsubscribe after a month.

Blogger 100

Blogger Tips Digg Traffic 100

Writing on the Web

NOVEMBER 16, 2010

Blog this on Blogger. The Senior Brain: How to Market to Oldies but Goodies… 10 Conversion Tips from Brain Science. Online Marketing Online Persuasion Attracting Clients blog content brain science business blogging neuromarketing Writing for the Web. Share this on del.icio.us.

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

SEPTEMBER 3, 2010

This is the job of good content marketing and the challenge for online professionals who write blogs, articles, and web pages. Your content isn’t going to market anything if you don’t reach inside the heads and hearts of your readers. Blog this on Blogger. The Brain Science of Online Persuasion.

Trigger Marketing 100

Trigger Marketing Digg Content Buzz 100

Writing on the Web

JUNE 23, 2010

Blog this on Blogger. Blog or Website: Do You Use Wordpress as a Website? Au contraire , we will teach you about effective formatting of sales and landing pages. We will explain why her product is a great idea, but that is only part of the call. Share this on Bebo. Add this link to Box.net. Subscribe to the comments for this post?

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

SEPTEMBER 1, 2010

Does your blog trigger emotional reactions ? Content marketing that doesn’t resonate emotionally can’t do a good job of building relationships, inspiring trust, and moving people into taking action. Blog writers need to step away from their anonymous masks and get real, get emotional. Blog this on Blogger.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

JULY 8, 2010

In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. This brief poll was hosted on here on this blog, so only my readers would have responded.

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

JULY 9, 2010

Friday’s guest post is by Robert Stretch , author of VA Mortgage Center blog: For business people, few things are more important than reputation. Thanks to the worldwide web — which sometimes feels as vast as a universe-wide web — monitoring your online reputation demands serious attention. Blog this on Blogger.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

SEPTEMBER 22, 2010

Blog this on Blogger. Related posts: If Your Blog Writing Stinks… Content Marketing with Emotions: Write with Feeling. Online Persuasion: Seeing Through the Eyes of Your Customers. The Brain Science of Online Persuasion. Subscribe to the comments for this post? Share this on del.icio.us. Email this via Gmail.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

AUGUST 2, 2010

As a journalist-turned-psychologist, turned-online-content-marketer, you might imagine that these issues keep me up at night … or not! I believe this is important stuff for any professional who wants an effective online presence. Here’s what I see as an important shift in online marketing tactics.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Writing on the Web

JUNE 29, 2010

And these people are all smart professionals, they’re not idiots, they’re all busy and profitable. There are those who started a blog because they heard that would bring in business. So, no, the Web hasn’t changed the way most people do business. Blog this on Blogger. Share this on Bebo.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

MARCH 31, 2011

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I share these key points with anyone who struggles with writing online for their business and needs ideas for what to write. Blog this on Blogger. Content Marketing with Blogs: What Do You Believe?

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Curation Digg Content Buzz 100

Writing on the Web

APRIL 7, 2011

Here’s a great checklist, just published over at the Content Marketing Institute , authored by Ahava Leibtag. The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. Blog this on Blogger.

Digg 100

Digg Content Buzz Blogger 100

Writing on the Web

JULY 12, 2011

Do you litter your blog writing and web pages with keywords so the search engine spiders can find you? Make sure you’re aware of your essential keywords before you start writing on your blog, as trying to slot them neatly into finished copy could prove to be a tricky task. Blog this on Blogger. Both, of course. Tweet This!

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

JUNE 15, 2010

from The Wharton School and is co-founder of the social media marketing company Miller Mosaic Power Marketing that works with clients to effectively use social media marketing for their businesses. Her main blog is at [link]. Blog this on Blogger. Add this to 100 bookmarks. Share this on Bebo.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

APRIL 18, 2011

How do you master the art of writing content for the Web so that you provide quality information on your web pages, blog, and newsletters that works to convert readers to clients? You have to find what works for you in your business, with your target audience. The writer gives you content for your blog or newsletter.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

APRIL 13, 2011

Content marketing works: you can publish online content – blog posts, videos, webinars and web pages – that attracts clients to you. Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. Blog this on Blogger.

Rules 100

Rules Content Digg Press 100

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. However, even within the business (non cat) blogging arena, there are a wide variety of potential measures to gauge your momentum. Is anyone out there? What’s the Point?

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Webbiquity

FEBRUARY 10, 2011

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. 10 SEO Tips To Get Your WordPress Blog Ranking Highly In The Search Engines by SEOheap. How I Create and Manage A WordPress Website by Graywolf’s SEO Blog. WordPress SEO.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Writing on the Web

JANUARY 3, 2011

You check your blog, and the only comments are from your mother. While there are many writers out there who can really deliver, content-wise, the truth is, most of these writers aren’t marketers, or lack the marketing skills to get their work noticed by the people who may actually find the information they provide useful.

Tips 100

Tips Peer-to-peer Digg Domain 100