Biznology

Your online reputation on Google is the direct result of the content you write on your website, your blogs, and on social media, over time

Biznology

You need to become a teacher, a lecturer, and a tutor, and make sure all the benefits of your experience find their way into publicly-accessible videos, articles, blog posts, and even infographics and presentation decks that you can put onto Slideshare.

Why I told a client to quit blogging: finding your “One Thing”

Biznology

Is it blogging? Yes, my client tried to blog. No, I didn’t say, “hire a freelancer to blog for you,” or “blog less frequently.”. What I did say was, “stop blogging.” Instead of blogging, we transcribed the podcasts and posted them on his site.

Trending Sources

Use reviews on your blog to gussy up your Google search results

Biznology

If you’re writing, posting, journaling, reporting, marketing, or blogging on a WordPress install and you have either admin access to access to a site administrator, life is easy. The post Use reviews on your blog to gussy up your Google search results appeared first on Biznology.

9 things you can do today to improve your Google search results

Biznology

So, if your title currently is Check Out My Latest Project you really should actually describe subject of the blog post or site page. I have sorted out how to use CloudFlare for free over on my “ I don’t want to be fat, sick, and weak forever ” blog, RNNR.

What content to blog for Google search success

Biznology

Write At Least One Blog Post for Every Page of Your Website. The long and short of it is, start with writing a blog post based on every single page of your current website. What you can do, via a blog, is do what I do every week: noodle around, let the keyboard take me where it might.

6 types of content your readers hate

Biznology

When creating content for your blog, social media profiles, email subscribers, and other purposes, you don’t want to irritate your readers. Before you publish a blog post or send a tweet, run the content by several people at your company.

The salesmanship of influencer marketing

Biznology

Influencer Marketing Advertising affiliate marketing Blog Business Insider cold calling Facebook Influencer marketing linkedin marketing Sales social media twitterIf you’re doing influencer marketing right, you’ll have a lifetime relationship with your influential.

Search and Replace Will Change Your Blog Forever

Biznology

If you’ve been blogging for a long time, your life has probably changed a number of times. Yes, it’s true that both my blogs s**t the bed in a catastrophic failure; but, before that happened, I did some pretty amazing things. And, so does your blog.

All your best content may now be considered fake news

Biznology

As lines are being drawn, it’s time to make sure all your hard-wrought creative work lives on your own blog or website instead of on someone else’s. If you’re not already experienced with blogging/publishing platforms, I would always start with WordPress.

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Slow and steady content-creation wins the Google Search race

Biznology

Fully, generously, and even a little verbosely populating your website, your blog, your social media profiles, and your social media content is 100x more important to your success than “optimizing for search.” What content to blog for Google search success.

How storytelling can shape the corporate brand and culture

Biznology

In addition, as social media becomes more mainstream for advertising, they are using storytelling to engage prospective customers in blogs, videos, newsletters, content branding, and other digital communication vehicles.

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5 blog post ideas that take less than two hours to write

Biznology

You can still create quality, customer-focused blog content in two hours or less. Have you ever answered someone’s question and thought, “Wow, that would be a great blog post topic!” ” Why not repurpose your response into a blog post?

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Socialize your videos for business development

Biznology

Video blogs. Your SMEs are probably already cranking out blog posts and visiting key accounts. People spend more than 100,000,000 hours every day watching video on Facebook , which will soon be 100% video, according to Mark Zuckerberg.

what Tony Orlando & Dawn taught me about online marketing (or knock three times on the ceiling if you want me)

Biznology

I’m feeling nostalgic today so I decided to name today’s blog post Knock Three Times on the Ceiling if You Want Me , after Tony Orlando & Dawn ‘s super single that sold six million copies.

4 tips to successful digital writing

Biznology

I have more than 1700 bylines in my career, spread across dozens of magazines and their companion sites, blog sites, and books. If you don’t want to buy the book, check out its companion blog Writing for Digital. As most of you know, I am a prolific writer.

Social media employee advocacy is the heartbeat of your company

Biznology

Here’s a public Twitter list that highlights everyone on the Buffer team: CoSchedule recently popped on my social media radar when I was searching for an editorial calendar to keep me consistent with my blogging schedule. Employee advocacy is the heartbeat of your company.

Can content written for print position well in Google?

Biznology

If your old print articles are shorter (500 words or less) you may want to consider combining two or more related articles and creating a longer blog post. Recently, I worked with a big-brand publisher that published print assets to their site.

What is structured content?

Biznology

Most authors and editors like to write a whole blog post or article, rather than a bunch of components that could be assembled into an article or blog post (or both), for any device.

Six great blogs for B2B Marketers

Biznology

While this used to mean reading business books and magazines, today it means blogs. We’ve all heard the stats about blog proliferation. A new blog launched every six seconds—or whatever. And there is no dearth of blogs on B2B marketing.

The future of Twitter is as a protected essential public utility

Biznology

This week’s blog post is thanks to my close friend and persistent colleague Sally Falkow of Meritus Media. So, be sure to check out Sally Falkow’s blog, The Proactive Report , later this week in order to get a much bigger picture than I can offer.

Five social media courses make one social media strategy meal

Biznology

Content Marketing: old school blogging, email messaging and modeling, landing page writing, copy writing, site creation, and even content creation for marketing, PR, and all the piles of copy demanded today by automated marketing software.

The more the messier for content marketing SEO success

Biznology

Same with blogging or any other type of creative behavior. Blog content, not ephemeral tweets or facebooks. You need to spend only 20% of the time you do on your content marketing and marketing SEO than you’re doing — at least for now.

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Keep blogging even after you resent your blog

Biznology

There’s no reason to ever let your blog go fallow. Unlike leaving farmland unsown for a period in order to restore its fertility as part of a crop rotation, there’s no benefit in ignoring your blog. So, keep on blogging, even if you’re just calling the posts in.

10 Reasons why you should have an active business blog

Biznology

Blogs have been around for quite some time now. Business blogs just started to go mainstream about 10 years ago. Blogs have been around for so long because they can be a very useful communication tool for businesses. Blogging is free or very low cost.

Why most B2B social media programs fail to generate real leads

Biznology

Would I find the pages fairly active with summaries and links to your blog articles and press releases? If I looked at your profile or that of your CEO or top sales people or thought leaders would I see status updates–usually in the form of automatic posting of blog articles?

Earned-media micro-influencer marketing primer

Biznology

They’re tired of blogging and tweeting and instagramming for only their grandparents, sisters, brother, sisters, and greater influence squad. In my humble opinion, modern influencer marketing is traditional public relations pitching corrupted by huge Madison Avenue advertising money.

6 assumptions push marketing gets wrong

Biznology

This is especially true of corporate blogs. Perhaps this is why corporate blogs tend to do better than other content types. I recently gave a keynote address to the Content Strategy Applied conference in London.

Tools that help generate blogging ideas

Biznology

Today, this blog will share some tips and tools about where to find current topics and fuel ideas for writing. You might even be able to come up with a new blog post just about your question and the answers you receive. Hubspot’s Blog Topic Generator. The History of Blogging.

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10 essentials missing from your business website

Biznology

It’s hard to get someone to comment on your blog when the act of leaving a comment is so difficult! Business Blog. Is blogging uncool? The reality is that you need a blog. You want a business website that sells.

Make your tweets beautiful with the help of the Twitter Cards Validator Tool

Biznology

I know that the Biznology blog is built upon WordPress and has the right template, all the right plugins, and is on a fast enough server that Facebook and Twitter never have a problem rendering correctly on Twitter or Facebook. blog so I’ll tell you how it goes.

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Are LinkedIn Groups experiencing a crisis?

Biznology

Unmoderated groups morphed into spammy blog feeds with real discussions being buried. Avoid mass-blasting the same blog article, discussion title, and description to ALL of your groups.

The art of narrative storytelling via social media marketing

Biznology

Most products and services are either so new, niche, or in enough of a competitive environment that simply saying, “I have a nice pen, I’d like you to review it on your blog” is not nearly enough.

How even social media & social selling experts are getting LinkedIn wrong – Part 1

Biznology

Click here to read the post on the Biznology.com blog. On his blog , in LinkedIn group discussions, on LinkedIn Pulse, and even in his presentations (including the one at Social Fresh), Jay Baer mentioned that shotguns trump rifles in social media. He hasn’t blogged since March 14.

If you post it will they come?

Biznology

Finally, I copy my Biznology posts onto the blog on my ChrisAbraham.com site with a link back to Biznology. I work harder promoting my online content than I do writing the posts themselves. And so does everyone else, including mainstream media.

Why aren’t you already cross-posting on LinkedIn?

Biznology

I was a very early adopter of what I have seen called the LinkedIn Publishing Platform, Pulse, Long-Form Posts, and even the LinkedIn member blog. It’s a little hard to find so go check out all of my LinkedIn Pulse blog posts. Be Sure to Credit the Blog from Whence It Came.

Influencer marketing is one percent inspiration, ninety nine percent perspiration

Biznology

If it exists, there is a blog about it (Rule 34 variant–if it exists, there is porn of it!). There are more than a billion active blogs worldwide. Blogs (including online journalists, curators, aggregators, group blogs, and bloggers). Waiting for class.

It’s normal to be bad before you’re good

Biznology

I was out at the Nationals v Orioles game last night at Oriole Park at Camden Yards with Bob Fine and told him I needed to get my blog post done the next day before I moved on to my business development duties and work with Skinny Coconut Oil and my other clients.

Today’s online influencers are wicked tough

Biznology

2006 was an amazing time: it was both the heyday of blogging — remember the midterm elections of 2006, ten years ago today, and remember how influenced the 2004 elections were influenced by these newfangled things called blogs and bloggers?

Your team is the best content source for search

Biznology

But Chris, I’ve tried collaborative corporate blogging, and there was zero buy-in , you say. If there’s anyone in your world who can pass the duck test , it’s your employees.

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Micro-influencer marketing is the new long tail

Biznology

Candid Belle via Blog Post. A Very Sweet Blog via Instagram. A Very Sweet Blog via Instagram. Trihardist via Blog Post. My Journey to Fit via Blog Post. Tutus And Tennies via Blog Post. A Case of the Runs via Blog Post. Prime Beauty via Blog Post.