Remove blasts multi-touch recency
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6 Tips to Unify Sales and Marketing: Nail Your B2B Go-to-Market

DemandBase

keywords, recency, and sustained interest) to prioritize activities and identify your top accounts. The Demandbase team has achieved considerably higher results from personalized outreach than with generic blasting. Go multi-touch, multi-channel. Let’s dive in. 6 Tips for Unifying Sales and Marketing.