Better Email Marketing: How to segment and target your leads and customers
APRIL 27, 2015
Better Email Marketing: How to segment and target your leads and customers. Luckily, we have some experience with segmentation so, for this blog post, I want to break down a few ways to efficiently segment and target your email marketing efforts. Filter by key demographic information: Demographic information is a great place to start when segmenting your lists. Key demographics for segmentation: Geography: Addressed above. Insert customer retention post].