Outgrow

FEBRUARY 25, 2021

Well-planned ad campaigns aim at reducing the cost per click (CPC) and increasing the Lifetime Value of customers (CLV). Here’s a case study of ABM optimized landing pages that led to an overall demo rate of 38% and lower CPC on paid traffic. Podcasting. But how can you use ABM as a growth hacking strategy?

Top of Funnel 72

Top of Funnel Paid Content Webinar Metrics Guerilla Marketing 72

Terminus

DECEMBER 19, 2018

In this episode of the #FlipMyFunnel podcast, Phononic’s Daniel Englebretson shares how his team built an award-winning marketing program from scratch. But not mass email blasts. And they blew their advertising cost per click and CTRs out of the water. Where do you start? Now, the results. Just get started.”.

Paid Search Agency 22

Paid Search Agency Demand Generation Trade Show Companies 22

Heinz Marketing

OCTOBER 11, 2021

You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! If you’re listening to the audio portion of this through our podcast feed, thanks so much for downloading and subscribing. You can even ask Siri, Alexa and Google!

Paid Search Agency 92

Paid Search Agency Top of Funnel B2B Thought Leadership Ideal Customer Profiles 92

WebMarketCentral

OCTOBER 8, 2008

These are also referred to as white paper syndication programs as white papers are most commonly used as the incentive for response (though other assets including case studies, reports, even podcasts and recorded webcasts with some media outlets, are also used.) The quality of the leads tends to improve as more targeted media are used.

Paid Content 20

Paid Content Planning Marketing Budget Creation Cost Per Thousand 20