The 32 Best Twitter Marketing Tools


It’s generally not great for posting random thoughts at wee hours of the morning, though that appears to work for some people.) Analyzes your tweets and your followers’ tweets to show you the best times to be active on Twitter. 3: The Nine Best Facebook Marketing Tools. #4:

What Email Subject Line Length Works Best?

Modern B2B Marketing

Now we needed to take the word count averages and factor them into a model with constant variables to determine which subject line length generated the best overall engagement rates. The post What Email Subject Line Length Works Best?

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The 26 Best All-in-One SEO Tool Suites


Best all-in-one SEO tool suites. Which approach is best for your organization depends on a variety of factors. Generally, best-of-breed tools offer greater functional depth, while all-in-one suites simplify management and integration. 3: The Nine Best Facebook Marketing Tools. #4:

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Which Demand Generation Strategies Work Best for B2B Marketers?


Today’s demand generation marketers are constantly on the hunt for new, effective strategies to build brand awareness, improve online lead generation, and nurture leads and customers across the sales cycle. It is a high-pressure job that often comes with constant scrutiny to prove ROI.

The 28 Best Web Design Tools


Sample review: “Have you ever had some last minute design work before a project goes live or have had to update old Calls-to-Action (CTAs) with no style guides in place? This was the 25th post in the Best Online Business Tools series. #1: 5: The 23 Best Content Ideation Tools. #6:

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The 21 Best Content Curation Tools


Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). 3: The Nine Best Facebook Marketing Tools. #4:

The 29 Best Social Media Monitoring Tools


The tool, which also works for Pinterest, uses image algorithms with data technology and reports insights of your photos. Still in Alpha mode, so it’s a work in progress. This was the 26th post in the Best Online Business Tools series. #1:

The Six Best Screen Capture Tools


Screen captures are an effective format for software demos or screen callouts as well as demonstration any on-screen work sequence. Here are half a dozen of the best free or low cost options for quickly grabbing, saving, and sharing single images or animated actions.

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The Nine Best Reputation Management, RSS, and Social Search Tools


Here are nine of the best tools for monitoring your brand, key topics, influential bloggers, focused news sites, and obscure social media networks. Sample review: “(One of the tools) I can’t live without when working (is) – (an) RSS reader, I pay for the gold level.

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The 23 Best Content Ideation Tools


Often, the best ideas come from talking with your customers, or with customer-facing employees in your organization, like people in sales or customer service. What are the best tools for finding great content ideas? The best apps for capturing, organizing and prioritizing ideas?

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The 28 Best Miscellaneous Online Tools for Marketers


Welcome to the 47 th , and final (for now at least) post in the Best Online Business Tools series. the best rank-tracking tools ) within a defined area on the website visibility and engagement model for marketing technology. Best of all—most of these are free.

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7 Machine Learning Best Practices

Modern Marketing

Netflix’s famous algorithm challenge awarded a million dollars to the best algorithm for predicting user ratings for films. That's no easy feat, which is why we're presenting you with seven machine learning best practices.

The 20 Best SEO Rank Tracker Tools


Which one is best suited for your company depends on your specific needs and what other tools you have in place. Advanced tracking metrics increase campaign efficiency by reducing guess work.” This (AccurRanker) is by far the best to date.

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The 15 Best Audio and Video Editing Tools


Magisto solves this problem by doing all the work for you.” This was the 38th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3:

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The 11 Best Content Marketing, SMO, and Marketing Performance Management Tools


Allocadia lets marketers, CMO’s and other C-suite executives…work together on planning in order to make sure each client account (or product line, geographic region, business unit, etc.) This was the 44th post in the Best Online Business Tools series. #1:

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The 29 Best Web Analytics Tools


But more importantly, they can provide more granular detail on what’s working and what’s not, helping marketers make smart decisions about what to do more of, less of, differently, or not all, and even what to try next. 1: Best Online Business Tools Series Kicks Off Today. #2:

The 24 Best Email Marketing Tools


aWeber is one of the best autoresponding and email broadcasting tool. Works with virtually any email platform. Sample review: “There may be some other email management tools out there but this one is working well for me. Works with Gmail, Outlook, and most popular email clients.

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Is your marketing technology strategy sole source or best-in-class?


With few exceptions, your goal should be to have a sole source strategy or a best-in-class strategy. Adobe is the one that usually wins these shoot-outs, at least at the moment, but you can pick whichever vendor seems to work for you. The benefits are that the vendor does the integration work between the components. The best vendors provide functions that are difficult or impossible when you roll your own stack.

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The 23 Best Free Google Chrome Extensions for Digital Marketers


A productivity extension for Google Chrome that helps you stay focused on work by restricting the amount of time you can spend on time-wasting websites. Dictation uses Chrome’s Local Storage to automatically save the transcriptions so you’ll never lose your work.

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How to work with a content marketing agency to create kick-ass content

Tomorrow People

We handpick the editors we work with based on their expertise in any given vertical. We work with more than 80 specialist editors. The way to get great work from your agency? Their deep knowledge of your products and market — where you’re strong and weak, those anecdotes about customers — all add colour and detail to the work that emerges. These guys are the best in the business. That’s how the editorial process works at Tomorrow People.

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The 15 Best Screencasting and Online Presentation Tools


Screencasting tools are great for explaining how a software application works; demonstrating how to use it; or illustrating any online process. Which tool is “best” depends upon your specific needs. These also work well on Google Plus.”

The 10 Best Customer Service and Customer Engagement Platforms


This transparent approach to customer service makes sure that two agents are never working on the same issue at the same time and ensures tickets get solved quicker, thus increasing customer satisfaction.” This was the 43rd post in the Best Online Business Tools series. #1:

The 17 Best Project Management Tools


Such coordination can be challenging even when all team members work in the same office. A tool to organize projects, internal communications, and client work in one place. Works with iOS and Android devices and on any cellular or WiFi network. 25: The 28 Best Web Design Tools.

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3 Steps to Do Your Best Work, No Matter Where You Are in Your Career


I’ve worked at a number of different companies including private businesses, bootstrapped startups, venture round start-ups, and pre-IPO startups. And I’ve worked at these companies in a variety of capacities: recruiting, sales, and account management. What has worked well in the past?

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FAQs: The good the bad and the ugly of working with a content marketing agency

Tomorrow People

We cover everything you need to know about successfully working with a digital content marketing agency, and how you can achieve the best results. Let’s take a look at the good, the bad, and the ugly of working with a content marketing agency — from both sides. A: Subjective opinions are anathema to effective execution — because for feedback to work it must be based on how it affects the campaign goals. The best way to develop it is simply to practice.

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HubSpot’s Marketing Team Worked Remotely for One Week. Here’s What We Learned.


Not everyone you work with is able to sit down in the same room with you. It means learning to work with our colleagues in a completely different (and potentially challenging) way. To improve our communication with remote workers, and be at our best when working remotely.

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“How I Work”: Stephanie Thomas, Senior Field Marketing Manager for Demandbase @StephLynnThomas #HowIWork

Heinz Marketing

How I Work” is one of my favorite recurring features from Inc Magazine and Lifehacker’s. You can catch up on everyone we’ve featured thus far in the “How I Work” series here. I’ve seen Stephanie at work and still have no idea how she gets everything done. First thing you do when you come into work? It works as a concierge and itinerary. That said, I work in a role where you can’t always take a break. Slack & Expensify for work.

What Marketing Content Works Best for B2B eNewletters?

B2B Marketing Traction

Deciding what kind of content to include in your B2B eNewsletter isn’t easy. It’s a challenge to stand out when your prospects’ email inboxes are overflowing with hundreds – maybe thousands – of emails begging for their attention.

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The 28 Best Influencer Marketing Tools


Here are 28 of the best tools for influencer research and outreach. It also helps journalists, bloggers, and editors showcase their work, track shares, and grow their following. This is a useful research tool to see what blog post topics are working and which aren’t.

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The Best of the Best: 2016 Video Marketing Awards


It takes passion, creativity, resourcefulness, and a whole lot of hard work to make awesome video content, and we believe that marketers producing great video deserve to be recognized. Best Personalized Video Campaign – Reltio. Marketing can be a bit of a thankless job.

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“How I Work”: Allison Munro, Head of Sales & Marketing at Viafoura @yomunro #HowIWork

Heinz Marketing

Weekly we are pleased to feature top B2B business leaders who reveal in their own words how they “do it”, how they work. Catch up on everyone we’ve featured thus far in the “How I Work” series here. First thing you do when you come into work? Humanize my slack early morning messages by checking in with the people I work with everyday when I have the chance for face to face, I certainly make the extra effort to do so.

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Put Influencer Marketing to Work for Your B2B Brand

Modern Marketing

As a result, B2B marketers have to put in the work to build genuine relationships with their potential influencers. It takes more work, but developing genuine relationships can be incredible for the return on your investment. Influencers didn’t work so hard to go unnoticed.

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The Eight Best Online Tools for Sales Professionals


You can also create templates to automate your outreach and track which messages resonate best.” All you need to do is set your working hours, and Appointlet will display the available times to your customers.” 1: Best Online Business Tools Series Kicks Off Today. #2:

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“How I Work”: Brandon Redlinger, Director of Growth at Engagio @Brandon_Lee_09 #HowIWork

Heinz Marketing

you know each Thursday we feature B2B sales, marketing, and business leaders who tell in their own words, “How I Work”. It’s inspired by Inc Magazine as well as via Lifehacker’s This Is How I Work Series. You can catch up on everyone we’ve featured thus far in the “How I Work” series here. First thing you do when you come into work? I’m always listening to podcasts, whether I’m traveling, working out or doing chores.

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15 Best Practices for Boosting Product Page Conversions

Marketing Insider Group

These visits only happen because of a lot of work — engaging marketing campaigns, […]. The post 15 Best Practices for Boosting Product Page Conversions appeared first on Marketing Insider Group.

The 8 Best Startup Logos From Shark Tank, and Why They Work


I've examined 96 companies from Shark Tank , Season 8 (check the full list here ) and selected the best Shark Tank logos, explaining in-depth why each logo works and which design elements make it great. 8 Best Shark Tank Logos. The 8 Best Startup Logos from Shark Tank Season 8.

The Seven Best File Sharing Tools


Here are seven of the best file sharing tools according to expert reviewers. Clip articles, photos, videos and pages from web and apps; group and organize these into collections; and share your collections or work collaboratively with any group. 5: The 23 Best Content Ideation Tools. #6:

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How Many Influencers Should You be Working with for Maximum Success?

Onalytica B2B

A common topic on people’s minds when starting out an influencer program is around the optimal number of influencers that they should be working with in order to achieve results. Specific questions around this that we get a lot from our clients are: ‘ how many influencers should we be working with?’ You can better answer this question with an understanding of the types of influencers you want to work with (we will cover this topic more below).

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Old B2B Marketing Tactics that Still Work Today

Navigate the Channel

However, there are still many marketing tactics that work in any market, regardless of the technology spurring disruptive change. Here are some of the older B2B techniques that continue to work to this day – techniques that you will probably be able to count on for many years to come.

Do you know why your content works?


It’s taken a decade, but many of my clients actually know which content works better than others do. But it does beg the next question: “Why is that content working?” So I said that I knew the best content on their site: the thank you page.

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