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The Top 10 Most-Read B2B Marketing Posts of 2023

Webbiquity

With no further ado, here’s the list. Alright, now the list. 7: When to Use Photos Versus Illustrations on Your Business Website If you’ve ever wondered whether it’s better to use photos (stock or custom) or illustrations (which should always be original), check out this helpful, example-packed guide from August 2021.

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How to Make a Splash with a New-to-the-World Website

Webbiquity

Here are nine helpful strategies. Directory Listings Although they don’t have as much impact on SEO as they did a few years ago, directory listings (on the most reputable, high-traffic sites) can still help increase site visibility. Here are 12 of the top directory sites to get listed on.

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The Best SEO Strategies That Actually Work Today

Marketing Insider Group

You need the best SEO strategies that deliver results. Dig into our list here about what SEO strategies still work and the more recent tactics you should invest in. Keep Searching for the Best SEO Strategies One of the best SEO strategies is to keep looking for effective SEO strategies. The robots can’t do that (yet ).

SEO 263
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How To Find Current Trending Topics for Content Creation: The 10 Best Tools

Marketing Insider Group

Don’t worry — we’re here to help you out. Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. Best of all, the tool is free. Image Source 3.

Trends 270
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The 50 Best Startup Tools For 2021

Marketing Insider Group

To build or grow a startup in 2021, you need to invest in tools that can help you optimize, automate, and improve every working part of your business – from sales and marketing to employees and customers. How do you know which are a waste of time and which can actually help you grow your business and reach your goals? Help Scout.

Startups 363
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How To Build the Email List of Your Dreams

Salesforce Marketing Cloud

That famous quote from Field of Dreams refers to a baseball field for ghosts, but can it also be applied to an email list? According to our research , email remains the best way to connect with customers. However, building a strong list takes a smart strategy, the right tools and good execution. It sure can.

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Email newsletter guide: Template design and marketing best practices (Part 2 of 3)

SmartBrief - Marketing

In part one of our three-part series on email newsletter best practices, we addressed core foundational elements of an effective email newsletter , including compelling statistics, defining your goals and audiences and how to use competitive benchmarking to inform the overall email newsletter strategy.