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Best Twitter Tips, Tools and Tactics of 2011

Webbiquity

Twitter’s 200 million users collectively tap out a billion tweets per week. Nearly 3/4 of active Twitter users are bloggers. Twitter users are twice as likely to purchase from companies they follow than are Facebook users. How can Twitter to used to support SEO efforts?

20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers.

Trending Sources

6 types of content your readers hate

Biznology

If you want to create the best content for your brand and to prevent alienating potential customers, avoid creating these six types of content. Consider Campbell’s Soup ‘s Twitter mistake when it tweeted a SpaghettiOs image in honor of Pearl Harbor Day.

Facebook Hashtags Take a Page From Twitter’s Ad Business, and Other Marketing Stories of the Week

Hubspot

Companies like Google and Twitter have made some big changes for its business-oriented users that will make your week all the sweeter. Facebook Hashtags Take a Page From Twitter’s Ad Business, From Mashable. Learn more about Facebook hashtags at Mashable.

15 Ways B2B Marketers Can Use Twitter to Drive Business Results

KoMarketing Associates

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Twitter offers B2B marketers the chance to attract prospects, interact and engage with clients, increase brand awareness, better understand their audience and much more. Get Noticed by Prospects. Customer service interactions are increasing on Twitter.

The 6 Most Common B2B Questions about Twitter

B2B Marketing Traction

Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. SMX is the hashtag for the conferences.

20 Twitter Tricks for B2Bers Who Want to Up Their Game

Act-On

Here: Twitter is old school. That’s not an entrenched belief, but I’m sure you’ve heard a rumor or two of how Twitter has been losing ground over the last year. I’m thinking of when Fizzle pondered if Twitter was still effective (they concluded it was ), or when The New Yorker wrote about “ The End of Twitter ” due to its management woes. Compared to rapid-growth social media networks like Snapchat, Twitter is in kinda shaky territory. A hashtag.

Who Owns Twitter (Marketing or Sales)?

NuSpark

For anyone who really loves social media, there’s simply no substitute for Twitter. Twitter is a very good place for advertising (as long as you understand the market), but I think the platform’s real value comes from its potential as a relationship-building medium.

Top Tips For Successful Community Building on Twitter

Modern B2B Marketing

Are you struggling to build a strong community for your business on Twitter? You can be successful by making a plan, delivering quality content, organizing with Twitter lists, participating in active Twitter chats, and knowing your Twitter analytics. Embrace Twitter Lists.

Social media employee advocacy is the heartbeat of your company

Biznology

That’s one reason why the best companies invest in social media advocacy programs. Their employees are very enthusiastic about the product and have a social media policy that ensures their company Twitter accounts respond to every single tweet.

Back to Basics: 6 Quick Social Media Marketing Tips

Modern Marketing

So you’ve set up your Facebook page, Google+ page, and your Twitter profile…now what? 2) Hashtags are your friend and your enemy. Using hashtags on Twitter is a great way explain the topic you are tweeting about (i.e. sales), and to get your content found on Twitter.

How to Build a Memorable Personal Brand on Twitter

Hubspot

Imagine that you’re within 140 characters of connecting with a customer, prospect, or influencer. We’re talking Twitter, of course: the 300-million strong whirlpool of information that has emerged as a personal branding, relationship-building nirvana.

Reduce your Twitter followers bloat with @manageflitter @socialoomph @crowdfire

Biznology

I’ve said it many times before: if you want your Twitter profile to be strong and if you want to develop both influence and clout, you’ll need to prune your Twitter following as rigorously as you would a prize Bonsai.

Calling All Marketers! Take Your Questions to the ‘Engagement’ Twitter Chat!

Modern Marketing

Understanding the marketing needs of your prospects, and more importantly customers, means finding ways to connect with them in a format that speaks directly to how they like to engage. Join the Twitter chat! Which is why I will be hosting a Twitter chat on Friday 28 th March at 4pm GMT (11am EST). I will be sharing my best tips and tricks, so don’t miss out! Take Your Questions to the ‘Engagement’ Twitter Chat!

14 Ways to Increase Your Clickthrough Rate on Twitter

Hubspot

Thankfully, making your tweets clickable doesn''t "just happen" based on the whim of the Twitter gods. In this post, we''ll talk about how to put the science of Twitter to work for you so more people click on your tweets. Click your hashtags. Plus, Twitter is a crowded place.

How to integrate offline campaigns with your digital marketing strategy

Biznology

Hashtags. Hashtags are among the more popular channels to track the effectiveness of offline campaigns. While the number of hashtags itself does not mean anything, there are several ways businesses benefit by tracking these hashtags.

ROI 14

Got 5 Minutes? Use It to Find a New Prospect on Social Media

Hubspot

Well, social prospecting is a lot like Where’s Waldo? Even so, from the top down , everyone wants to know what the ROI of social media is -- and more specifically, how many prospects and eventual customers your social media team generates with the time they spend engaging on various channels.

10 Beginner Twitter Tips for A/E/C Firms

Marketri

Some professionals are willing to dip a toe into the more simple networks like LinkedIn, where the business benefits are more apparent, but social networks like Twitter are often deemed too “new” or foreign for A/E/C professionals to try.

Why Should You Bother Sharing Content on Twitter?

Hubspot

Are you shy on Twitter? I''ve recently had conversations with a bunch of people expressing confusion on how to dive into Twitter. He''s avoided Twitter for years (I know, I know -- you''d think I would have convinced him by now). Twitter opens doors.

The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity

Social media has become a core element of marketing across businesses of all types and sizes: maintaining active, optimized profiles; sharing industry-related updates; amplifying their own content; and engaging with prospects, influencers, advocates, and customers.

Tools 53

Optimizing Twitter for Lead Generation

Modern B2B Marketing

by Jason Miller Think of Twitter as the water cooler for B2B marketing professionals: It’s a vibrant community where businesses can prospect leads and congregate as thought leaders to discuss relevant industry topics. Twitter happens to be one of our most effective prospecting channels.

Ready, Set, Tweet! Twitter Basics for B2B Marketers

Marketing Action

Are you spending time on Twitter? Because if you’re not, you’re not alone – according to Rocket Post , only about half of the people who log in to Twitter once a month actually take the time to tweet. 81% of followers are more likely to take action on information shared via Twitter.

15 Ways B2B Marketers Can Be Using Twitter

KoMarketing Associates

The ever-growing world of Twitter has unlocked opportunities for every type of user; everyone from emerging artists, celebrities, big brands, news sources, and B2B marketers can find a Twitter niche. Answer and Ask : Twitter is a network of asking and receiving.

Less is More: 4 Reasons Why Twitter’s Character Limit is a Good Thing

Modern B2B Marketing

Author: Elaine Ip Last week, a little bird told us that Twitter is considering increasing their 140 character limit count to 10,000 characters, and then the news spread like wildfire across (you guessed it) social media. And Twitter? Wouldn’t Twitter just be another Facebook?

SocialOomph offers essential Twitter tools

Biznology

Twitter Keyword and Hashtag Auto-Follow. I like to follow folks who use the sort of language that I consider interesting or industry-specific, including keyword, keyword-phrases, and #hashtags. Twitter is funny. Top 10 Best Practices for Social Media (prnewswire.com).

3 Highlights From the ‘Conversion’ Twitter Chat

Modern Marketing

by Eloqua | Tweet this Our third #Eloquestions Twitter chat saw Arpine Babloyan, Sr. For our fourth #Eloquestions Twitter chat, Arpine handed the baton to fellow Topliner big-gun Dave Liloia , Director Sales Operations and Marketing Automation at Vertafore. To get involved, follow and tweet your questions @dliloia including our unique hashtag #Eloquestions. dann-montgomery asked Arpine for tips on promoting content on Twitter without sounding spammy.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

It converts Google+ into a social media management tool”) and Agorapulse , a social media management tool that integrates with Facebook, Twitter and Instagram. It also has a Chrome plugin to show on your Twitterfeed how ‘important’ the Twitterers are.

Answers to 11 Questions You've Been Dying to Ask About Twitter

Hubspot

As a concept, using Twitter seems simple. And then you actually start using Twitter -- it''s harder than you thought. We know it''s daunting to get started on Twitter and try to build your company on the platform, and we want to help. 3) I get lots of tweets from Twitter users.

Take Your Questions To The ‘Targeting’ Twitter Chat

Modern Marketing

Rob works with a number of key accounts, from Small-Medium to Larger-sized, global enterprise companies, coaching eMarketing best practices, across different industries. This is done by combining what you know about your prospects (for instance, job title and role), and their interactions with your business (website visits and whitepaper downloads). In this way campaigns become even more relevant to your demanding prospects. Add our Twitter chat to your diary or calendar!

B2B Marketing Best Practices for Pinterest

KoMarketing Associates

This is the second part of a two-part series from Erica Bell on B2B best practices for photo-driven sites. Visit Pinterest.com and sign up using an email address or your Facebook or Twitter account.

The 13 Best College Facebook Pages (And What Sets Them Apart)

Hubspot

But, while the cover photo is certainly important , the very best college Facebook Pages go above and beyond simply looking good. The best ones engage their visitors with fun photos, videos, and campaigns. 13 of the Best College Facebook Pages.

Thank You For Tweeting! Highlights From the “Targeting” Twitter Chat

Modern Marketing

by Eloqua | Tweet this Oracle Marketing Cloud is hosting five Twitter chats to help marketers around the world can get personal answers to their questions from the experts at Oracle Marketing Cloud and Topliners. Here are the highlights from the first Twitter chat, on ‘Targeting’. Here are some highlights from the Targeting Twitter chat: (Q) @paul_stevenson How important is having buyer profiles nailed down before you start looking at campaign development and targeting?

The What, How, and WOW Factor of Effective Conversion

Modern Marketing

Follow (and tweet to) Arpine on Twitter @Arpine. To move prospects progressively through your demand generation funnel, your activities must encourage a person to “convert” to that next phase. Join the Twitter chat Friday the 25th of April at 4pm GMT/11am EDT.

Social Selling: 10 Actionable Tips From LinkedIn’s Koka Sexton

Modern Marketing

The webinar titled “Adding Social Fuel To Demand Generation Programs” underscored the fact that, because buyers like to access content and information from their peers, there is a huge opportunity to cultivate more meaningful roles on channels where information exchange thrives (like LinkedIn and Twitter). 2) Identifying your prospects. (3) Make your Twitter profile as professional as your LinkedIn profile. Don’t be afraid to get personal on Twitter.

What Jeremy Paxman Doesn’t Know About Twitter Best Practices

KoMarketing Associates

On June 18, English broadcaster and journalist Jeremy Paxman stated on Newsnight that Twitter is for people who “nothing going on between their ears, or nothing going on in their lives” as he left the show after 25 years on air. 15 Ways B2B Marketers Can Be Using Twitter.

The Basics of B2B Social Media Marketing Strategy

Webbiquity

Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions. Prospective employees.

9 Twitter Tips for B2B Marketing Success

Modern B2B Marketing

The same holds true when developing strategies for Twitter. To ensure the most effective return on Twitter, consider the following 9 tips for B2B marketing success: 1. Encourage employees – Don’t look simply at one official presence on Twitter.

23 Outstanding Social Media Marketing Guides

Webbiquity

How are social media marketing best practices evolving? How can marketers make the best use of visual content? Find the answers to these questions and more here in some of the best guides to social media marketing and measurement of the past year.

Boost Your B2B Marketing Efforts with Twitter Chats

EMagine B2B Blog

Most Marketers use Twitter as a broadcast medium, creating bite-sized nuggets of interest for their prospects, clients and industry. There is a new revolution that is key on the Twitter-Sphere, whereby people can hold live discussions on topics related to the business or the industry with like-minded individuals. These are know as Twitter chats. Hashtags allow people to follow the group conversation using Twitter Search. Social Media Twitter

Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity

They also advised that marketers set SMART goals, and presented a selection of best practices for advertising on popular social networks: Among other key takeaways from Grant and Katy: • Use the scientific method. What’s the best way to accomplish it?