11 Top Tips For Developing YouTube Influencers

Act-On

YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. And the process has established best practices which can be repeated for ongoing success. The cost of working with YouTubers is highly variable.

YouTube SEO: How to Optimize Videos for YouTube Search

Hubspot

One increasingly important place to do that is on YouTube, which is a video distribution website used by the masses (HubSpot included). What are the steps you need to take to optimize your YouTube channel for search? 7 YouTube Search Optimization Tips. Source: Google.

Trending Sources

How to Get Results from YouTube Ads (Hint: It’s Not Advertising)

Act-On

Most YouTube ads do not deliver a measurable ROI for advertisers. Most of these videos are essentially made-for-TV commercials that have been uploaded to YouTube. For the most part they disregard the fact that TV and YouTube are very different platforms.

How To Make the Most of the YouTube Content Marketing Customer Journey

Act-On

We use YouTube in fundamentally different ways when we’re using it for fun than when we’re using it for business. But when we’re in project mode, whether for business (B2B purchases) or personal (B2C purchases), we’re using YouTube in a fundamentally different way.

YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign

Hubspot

Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. The thing is, advertising on YouTube is very different from running a PPC or paid social campaign. What’s New With YouTube Advertising.

34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

Google+ (or Google Plus) is many different things, depending on who you ask. It’s the tool Google will use to beat Facebook. It’s Google’s latest attempt at social media, and they finally got it right. Google Plus Tips, Tactics and How-To Guides.

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The 29 Best Social Media Monitoring Tools

Webbiquity

Google Review Count: 345. Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Google Review Count: 298.

The 29 Best Web Analytics Tools

Webbiquity

1) Google Analytics. Google Review Count: 600. By far the most popular free web analytics tool, Google Analytics is used on more than half of the top one million websites. Google Review Count: 353. Google Review Count: 295. Google Review Count: 292.

Google+ on its Third Birthday

Biznology

I have been covering Google Plus since its inception three years ago. Before I go into G+ as a social network or social media platform, let me remind you that not even Google calls G+ a social network, it calls it a “social layer” and an “authorship tool.” Is G+ Google’s Ellis Island ?

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Google+ is an island of misfit toys

Biznology

Even then, while I met the best, most creative people of my life, I only got to know the people who were already members of MetaNet or the smaller communities inside: ArtsWire and Education for the Arts. Google+ Is Potentially Everyone. Does Google Know how Money Plus Is?

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The 21 Best Content Curation Tools

Webbiquity

Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Google Review Count: 350. Google Review Count: 346. Google Review Count: 342. Google Review Count: 323. Google Review Count: 289.

7 of the Coolest YouTube Banners We've Ever Seen

Hubspot

When someone sends me a really great YouTube video, I always want to know who’s behind it. What makes something like a strong YouTube banner so great? What Makes a Good YouTube Banner? Here's a helpful visual representation of those dimensions: Source: Google.

The 24 Best Visual Content Creation Tools

Webbiquity

Google Review Count: 366. Google Review Count: 259. 3) Google Charts. Google Review Count: 249. Sample review: “Google Charts offers a gallery of ready-to-use chart types, from simple line graphs to geographical maps and timelines. Google Review Count: 236.

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How Your Business Can Survive The Ad Blocking Wars On YouTube

Act-On

If you are promoting your company with video ads on YouTube, a portion of your targeted audience may be missing the message due to ad blocking software. And on Google’s Android operating system, ad-blocking browsers have been around for a while. Even YouTube itself says so.

17 Hidden YouTube Hacks, Tips & Features You'll Want to Know About

Hubspot

When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter. But don't be fooled: YouTube has a lot going for it. 17 Hidden YouTube Features, Tips & Hacks You'll Want to Know About.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity

What’s the best time of day to post updates on Twitter or Facebook? Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. What are the correct dimensions for a cover photo on Google+?

20 More of the Best Social Media Marketing Guides and Tips of 2013

Webbiquity

What are the best practices for promoting events through social media? Find the answers to those questions and many others here in 20 more of the best social media marketing guides of the past year. Best Social Media Marketing Guides and Tips. YouTube Marketing Guides and Tips.

The Do’s and Don’ts of YouTube Marketing

Modern B2B Marketing

Author: Jon Mowat There are a multitude of reasons why it’s really important to fine-tune your YouTube presence. The biggest, and maybe the most obvious, is because it’s Google owned and therefore it’s likely to affect your current digital strategy and SEO. YouTube Channel Do’s.

YouTube Analytics Decoded

EMagine B2B Blog

As SEOs, we know our way around Google Analytics, Google Webmaster Tools , and a slew of other sites that help us analyze website performance. What many don’t know, or haven’t explored yet, is the robust analytics tool that YouTube offers within its very own interface. YouTube

10 YouTube Pre-Roll Ads You'll Actually Enjoy

Hubspot

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. In fact, according to Google, 90% of bumper ad campaigns boosted global ad recall by an average of 30%. 10 Exceptional Examples of Six Second Pre-Roll Ads on YouTube.

The 15 Best Audio and Video Editing Tools

Webbiquity

Google Review Count: 341. Google Review Count: 248. Google Review Count: 243. Google Review Count: 220. Google Review Count: 194. Sample review: “An animated video and presentations creator that can be easily exported to YouTube.”

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YouTube - Informal Learning in 10 minutes

Buzz Marketing for Technology

Sign in to YouTube now! Sign in with your Google Account! Sign in to YouTube now! Sign in with your Google Account! Sign in to YouTube now! Sign in with your Google Account! Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have to link to it. Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Watch Oprahs Best Advi.

The 20 Best SEO Rank Tracker Tools

Webbiquity

Web analytics tools like Google Analytics or Clicky are great for the former. Which one is best suited for your company depends on your specific needs and what other tools you have in place. Google Review Count: 217. Google Review Count: 216. Google Review Count: 210.

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18 Expert Guides to Using Google+ for Business

Webbiquity

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. So what are the best practices for posting and sharing content on Google+?

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How to be a Google+ success

Biznology

It just occurred to me, after spending a week deep-diving into Google+ , that Plus is not a social network — or even a social layer — it’s a global reboot of the message board. There are cooler, smarter, funnier people on Google+ than we have in our own lives now.

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Can Google find you in your online store?

Biznology

No longer will the spoils go to the sites with the best links and optimization, it’ll go to the sites that are most engaged with their communities, and it’ll go to the sites that keep up with the march of technology and trends. Google Prefers Sites with Esprit de Corps.

The Best Content Marketing of February: 7 Brands That Mean Business

Contently

Because as February’s best content marketing shows, good ideas and a little budget can go a long way. Now, if you search for the brands online, Google asks if you meant to look for MailChimp, which is such a clever SEO play. said YouTube is a place where black people have a voice.

Six Seconds? Bah. YouTube Says Long Videos Sometimes Work Better

Hubspot

But over at YouTube, they’re finding shorter isn’t always better. “It’s It’s kind of counterintuitive,” says Vanessa Pappas, Global Head of Audience Development at YouTube. Here are some highlights: YouTube is booming. Some YouTube shows are attracting TV-size audiences.

The 14 Best Content Planning and Research Tools

Webbiquity

4 Best Content Planning Tools. Google Review Count: 1,190,000. Google Review Count: 715,000. Google Review Count: 57,800. Google Review Count: 30,700. Includes social media scheduling and workflow planning, and integrates with WordPress, Google Docs and Evernote.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

What are the best strategies for promoting social content (and which bad ideas should be avoided)? Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far.

How to Annotate a YouTube Video [Quick Tip]

Hubspot

Ever wondered how to make those clickable buttons that show up on some YouTube videos? And, as it turns out, annotating YouTube videos is actually really simple. We annotated one of HubSpot''s YouTube videos to show you how the process is done. How to Annotate a YouTube Video.

18 (of the) Best Web Analytics Guides of 2011

Webbiquity

Frequent best-of honoree Kristi Hines defines bounce rate, explains why it may be a problem in at least instances (e.g., ” How To Track Mobile Visitors In Google Analytics by Local SEO Guide. 35+ tips and tricks for sexier Google analytics reports by Webdistortion.

18 of the Best Content Marketing Strategy Guides of 2013

Webbiquity

The number of Google searches for the phrase have increased 400% since January 2011. What are the best practices and frameworks for creating such a strategy? Content marketing is a hot topic, primarily in the B2B world but increasingly in consumer marketing as well.

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15 Free Resources to Discover & Learn Google Analytics (from Google)

KoMarketing Associates

Getting started with Google Analytics is no small task. For those just starting out and viewing Google Analytics for the first time, it can be daunting. And, where do marketers find value in Google Analytics? To answer these and the many other questions you may have about Google Analytics, I’ve compiled a list of 15 free resources offered by Google to help you learn how to implement GA and develop data-driven marketing strategy using all the features it has to offer.

An A to Z of Content Marketing Best Practices

Act-On

To give you a broad view of the content marketing best practices now in being used in the industry, we thought we’d package them up like ABCs. And its sister best practice – conversion optimization. To stay ahead of that trend, apply what you can from these best practices.

Your team is the best content source for search

Biznology

However you may lie to yourself, you’re doing all your content-creation and content marketing for Google , aren’t you? Google isn’t OK with that any more. The post Your team is the best content source for search appeared first on Biznology.

Leveraging YouTube as a Manufacturer

Fathom

Manufacturing, like many other industries, is continuously searching for the best ways to engage its audience. So Why Should Manufacturing Marketers Use YouTube as a Channel to Distribute their Videos? Next, think about how you are going to present your brand on YouTube.

All your best content may now be considered fake news

Biznology

I do this to make sure I don’t lose track of them and to make it easy and simple for Google , you, and me to be able to access them well into the future. The post All your best content may now be considered fake news appeared first on Biznology.

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What You Missed Last Month in Google

Hubspot

And, according to MozCast , indications of a big change in Google’s algorithm can be described as “hot and stormy.”. The tricky part, it seems, is keeping up with all things Google: the algorithm, the new features, and what people are searching for the most. June News About Google.

Google unmasks the anonymous with Google Authorship

Biznology

Google has a goal in mind and it has more to do with visitor identification as it relates to targeted advertising than it has to do with improving the quality, speed, or usefulness of searching or finding. Google wants to triangulate real name with as much online behavior as possible. Google’s apps, products, phones, OSes, and services are just elaborate strategies to lure Internet denizens out of the cold and into the system. Google’s conflicted.