Writing on the Web

7 Social Media Mistakes Bloggers Should Avoid

Writing on the Web

We’ve been writing about the CAST system for effective blog content: C ontent (compelling). Simply put, the best way to get more likes and followers is to engage your audience. A Note from Patsi: This week’s guest post is about social media and it’s really important.

5 Ways Blog Analytics Improve Your Business Blog

Writing on the Web

This is the fifth element in the CAST system for effective blog content : C ontent (compelling). I’m not an expert in blog analytics software and systems, but I know it’s important to understand what gets the best results and invest your time accordingly.

Trending Sources

5 Ways to Get Readers to Respond

Writing on the Web

When it comes to effective Web content, it’s no longer enough to post simple text with a graphic. Consider the tips mentioned above, and as always, observe what other blogs are doing so that you can best respond to a growing hunger for interaction.

Great Newsletters: 5 Must-Haves for Better Design

Writing on the Web

Include a subscribe link in the body of your email, and invite your reader to forward it to others with effective feedback/forwarding options. Have you noticed what great business newsletters have in common?

5 Best Business Blog Goals for 2015- And 5 Steps to Get You There

Writing on the Web

Generate new business from current clients: There are effective ways to use your blog or website to engage your clients, generate more traffic and encourage referrals and repeat business. What goals have you identified for your blog and website for 2015?

Managing Your Newsletter Email List:5 Must-Do’s

Writing on the Web

Here are five things you must do to manage your email list effectively: How do you currently manage your contacts? Using the database that best fits your needs can exponentially improve team collaboration, productivity, customer service, and even sales.

Basic Human Motivation: 4 Ways to Engage Readers

Writing on the Web

Keeping these four things in mind, you can create more effective marketing that reaches the subconscious brains of your consumers. What are the best ways to market to you, considering your nature?

Social Business Success Starts at the Top

Writing on the Web

In a recent survey done by the social media branding firm BRANDfog , respondents said that CEOs and other company leaders who use platforms like Twitter effectively are regarded more highly by customers and their employees. Twitter is not just for kids.

SEO Basics for Small Business Professionals: 2 Steps Anyone Can Do

Writing on the Web

There’s an excellent explanation of how to determine the best keywords to use for your business here on this blog. Additionally, you may want to look into taking an online course or training that will familiarize you with keyword research best practices.

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

Undoubtedly, you could learn how to write more effectively for the web. It’s surprisingly easy and cost effective to outsource your business and lawyer blogging. Guest post by Adam Kosloff. You’re swamped. You barely have time to scan the headlines of your favorite news feeds.

Blog Like Perez Hilton: 10 Ways to Bring Traffic to Your Blog

Writing on the Web

The second-best thing about writing a blog is that you have an opportunity to express your opinions, thoughts, and viewpoints to the rest of the world. Readers are great, but getting a good core of loyal followers can exponentially increase the effectiveness of your marketing efforts.

A Checklist for 2012 Content Marketing Plans

Writing on the Web

Here’s a checklist for reviewing your 2011 content marketing results so you can know where to spend your time and energy in 2012: What were your most effective blog posts in terms of numbers of page views? What email promotional subject lines got the best open rates?

Plan 47

5 Goals for Your Blog & Website… and One Big Challenge

Writing on the Web

Generate new business from current clients: There are effective ways to use your blog or website to engage your clients, generate more traffic and encourage referrals and repeat business. What has worked best for you?

Content Marketing for Professionals: Time-Saving Tips Webinar

Writing on the Web

What’s the least time-consuming, most effective way to build up your web presence? How to use ready-to-publish content to get the best reader responses. Did you know there are time-saving and very effective ways to blog?

Tips 47

Guest Blogging: How to Write a Compelling Email Offer

Writing on the Web

The email is very effective and can be copied by any small business professional as an outreach offer. Best Regards. Too busy to keep up with posting on your business blog? A very smart tactic for small business professionals is to invite guest bloggers.

Business Blog: 4 Reasons to NOT Write Your Own

Writing on the Web

Undoubtedly, you could learn how to write more effectively for the web. It’s surprisingly easy and cost effective to outsource your business and lawyer blogging. (Guest post by Adam Kosloff ). You’re swamped. You barely have time to scan the headlines of your favorite news feeds.

Content Marketing with Videos: Free Webinar

Writing on the Web

It’s the best way to get new viewers to your website and blog. Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce. How to brand your channel to effectively promote your business.

Video 44

My Business Website: Content for Customers… or SEO?

Writing on the Web

Search engines determine the quality of each page in order to provide the best possible results for the searcher. Remember your mission and endeavor to effectively communicate it through the content on each page.

Online Persuasion: How to Write to Create Desire

Writing on the Web

Online persuasion works best when you appeal to both the logical and emotional centers in the brain. Effective content marketers, however, follow a unique, almost hidden pattern: Grab the audience’s attention ? When writing online , how can you appeal to readers’ emotions on a business-oriented site?

A Tale of Two Websites: Good/Bad Content

Writing on the Web

They may not know which is best so your online site has to do some convincing and comparing. Joe wants to be more effective in his work and in his life. How do you sell something that people don’t know they want or need?

Content Marketing Tips: Get Your Stories Straight

Writing on the Web

In effect, we create our own reality. Client Stories Make the Best Content for Marketing. Good content marketing requires good storytelling. Fortunately, the human brain is a story-creating machine. In our lives, we take whatever happens and impose logic and chronology upon it. Consider these common phrases: Everything happens for a reason. One door closes and another one opens. More will be revealed. Things happen in threes. People have a hard time accepting the randomness of life.

Digg 36

Content Marketing Writers: How’s Your Cognitive Fitness?

Writing on the Web

What can you do that’s time and cost effective, and fun? The best way to prevent your brain from aging is to stimulate it with new learning, new activities. What’s the most important thing you can do to improve your skills as a writer, blogger, or content marketer?

Are Infographics Becoming Too Complex?

Writing on the Web

There are some instances when written posts are far more effective than an infographic. If you’re trying to tell a story in some way or another, the written word is more effective.

3 Reasons Why SEO and Content Marketing Fit Together

Writing on the Web

In order to effectively market your content, you need to use keywords. Even when you only want to reach out to specific people, you will have to use local SEO services so as to get the best results.

Remembering Family and Other Pillars

Writing on the Web

I mention this because it has had a strange effect on my philosophy of life. My best to you. Back in the U.S., it’s Memorial Day when Americans honor our soldiers who died in service.

Twitter: the little bird that grew up strong

Writing on the Web

And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here. from The Wharton School and is co-founder of the social media marketing company Miller Mosaic Power Marketing that works with clients to effectively use social media marketing for their businesses. Best Tip for Using Twitter?

Ning 19

If Your Blog Writing Still Stinks…

Writing on the Web

Attention is generally done more effectively by negative content. I write an award-winning blog that is on several best blog lists and have helped countless clients become better blog writers. Your blog writing can improve.

3 Great Twitter Apps for Content Marketers

Writing on the Web

HootSuite also keeps track of all of the keywords that you have been focusing on so that you can manage the SEO end of your social media campaign more effectively. If the main problem that you are running into with using Twitter effectively is scheduling your tweets effectively, Twaitter is may be the only Twitter business app that you really need at the moment. She most recently wrote about the best colleges online.

If Your Blog Writing Stinks…

Writing on the Web

Attention is generally done more effectively by negative content. I write an award-winning blog that is on several best blog lists and have helped countless clients become better blog writers. Your blog writing can improve.

Content Marketing Ideas: Rethinking Blogging

Writing on the Web

A blog is still “The best darn content marketing tool on the planet!&# It’s not how you do it, what matters is that you do it effectively. I’ll do my best to help you learn a few tips, trends and tactics and have fun along the way.

Writing Well: A Little More Authenticity, Please…

Writing on the Web

What does it mean to live authentically, to live well, write well, and do your best work? Then I read this in Simon Sinek’s beautiful book, Start with Why : “For values or guiding principles to be truly effective they have to be verbs. How do you go into someone’s office (or send them an email if you’re working virtually) and request them to “put a little more authenticity into your writing, please?&#

Online Persuasion: Creating Desire

Writing on the Web

Online persuasion works best when you appeal to both the logical and emotional centers in the brain. Effective content marketers, however, follow a unique, almost hidden pattern: Grab the audience’s attention ? How can you appeal to readers’ emotions on a business-oriented site? If you want to write content that persuades readers to take action, you write about emotional triggers AND provide reasons to act.

The Brain Science of Online Persuasion

Writing on the Web

I believe this is important stuff for any professional who wants an effective online presence. The most effective content marketing occurs with a mixture of both rational and emotional tactics. In a split second – out of our awareness – our brains’ emotional center (the amygdala ) helps us make the best choice long before the rational brain is activated. What has brain science taught us about how people are persuaded to take action online ?

6 Best Practices For More Effective Direct Mail Campaigns

Radius

The data is clear – engaging your customers where they want to be engaged in multiple formats improves response rates and the effectiveness of campaigns across every channel. It’s a highly effective B2B marketing channel that can help you reach out to prospects and customers offline.

Mail 82

The 23 Best Content Ideation Tools

Webbiquity

Often, the best ideas come from talking with your customers, or with customer-facing employees in your organization, like people in sales or customer service. What are the best tools for finding great content ideas? The best apps for capturing, organizing and prioritizing ideas?

Tools 107

State Of Buyer Personas 2016: Strong Correlation Between Effectiveness And Goals

Tony Zambito

While there may have been redundancy in previous surveys , this particular survey is devoted to understanding the best practices associated with buyer persona development. The struggle with buyer persona development being viewed as effective continues. by Scott Lewis.

How to Drive Sales Effectiveness with Automation

Act-On

When the two departments are well-aligned in this manner, marketing can substantially support sales effectiveness. What is sales effectiveness? Let’s start by defining what sales effectiveness actually means. Sales Effectiveness Begins with Using the Right Tools, The Right Way.

The 32 Best Twitter Marketing Tools

Webbiquity

Analyzes your tweets and your followers’ tweets to show you the best times to be active on Twitter. Sample review: “You can work out the best tweeting times for your followers with Tweroid; this maximizes the exposure of your content.

How to Align Content Marketing & Social Media Strategies for the Most Effective Amplification

ScribbleLive

Content and social planning should be done together to ensure that both functions are helping each other execute effectively. The Type of Content that Performs Best on Each Channel. Plan your social content strategy based on where video makes sense, where infographics, and even GIFs, perform best. The post How to Align Content Marketing & Social Media Strategies for the Most Effective Amplification appeared first on ScribbleLive.

The 10 Best Customer Service and Customer Engagement Platforms

Webbiquity

The best tool I’ve found lately is Intercom; a sort of CRM tool for SaaS software companies that makes it easy to see user activity and communicate with…application users.” This was the 43rd post in the Best Online Business Tools series. #1: