Vision Edge Marketing

DECEMBER 7, 2021

You might not be happy with your current SEO rankings and/or conversion rate, or your website is outdated, e.g., it needs a modern design and increased mobile-friendliness, and/or it Is no longer aligned with your company brand, or your latest product offerings. It’s well designed and visually appealing, but your attention quickly fades.

Design 214

Design Work Management Marketing Management Planning 214

BOP Design

OCTOBER 18, 2022

At Bop Design, our team lives and breathes B2B website design and development on a daily basis. But we live in reality and we know that not everyone is as well-versed in B2B web design. As such, we’ve pulled the internet and have responded to the most commonly asked questions about web design for B2B.

Design 107

Design Marketing Websites B2B Advertising Agencies 107

Litmus

MARCH 6, 2024

While you’re switching up your copy or content to optimize the subscriber experience, you might be overlooking one very critical element: design. Design isn’t just about making things look pretty. And beautiful designs alone don’t automatically equate to high performance. What is conversion-centered design?

Design 97

Design Conversion Urgency Marketing Cross-Selling 97

Content Standard

APRIL 19, 2024

A Content Disrupted podcast with Tamsen Webster, Founder of The Message Design Institute. With a background in marketing and branding, Tamsen has worked with major organizations such as Johnson & Johnson, Harvard Medical School, and Intel. Struggling to cut through the noise and reach your ideal audience?

Enterprise Management 90

Enterprise Management Design Work Management Brand Identity 90

BOP Design

AUGUST 21, 2023

Forms are a critical part of any B2B website design. But Bop Design is here to help! At Bop Design, 99% of the time the independent form we’re integrating with is a Gravity Form. When Embedding Works Let’s talk about a specific situation in which embedding a form might be the best choice for B2B website design.

Design 92

Design Marketing Websites B2B Tips 92

SmartBug Media

JUNE 26, 2023

But if that content isn’t paired with outstanding design, you’ll never get the best possible results from your campaigns. How Does Design Impact Email Success? Let’s look at seven ways to make your emails more clickable and engaging with some user-focused best practices in design. Great email content is.

Click Rate 98

Click Rate Design Tips Urgency Marketing 98

Stevens & Tate

JANUARY 10, 2023

Your website design is arguably the most important element of a successful inbound marketing strategy. When it comes to designing your website, there are two main ways to go about it. What Is A Growth Driven Design? The Three Phases of Growth Driven Design. The following are the three phases of a growth driven design: 1.

Design 92

Design Buyer Personas Buyer's Journey Inbound Marketing 92

BOP Design

JANUARY 26, 2023

Often, marketers come to our B2B web design agency to update or refresh their websites. But what objectively makes a B2B website design look dated? In this post, we take a close look at 5 things that make any website design look outdated. While nostalgia is having a resurgence in design, it doesn’t apply to icons.

Design 119

Design B2B Paid Search Agency Copyright 119

Salesforce Marketing Cloud

FEBRUARY 23, 2024

Generative AI and LLMs (large language models) have turned the world of conversation design upside down. Going from rule-based, predictable chatbots to designing for generative, open-ended AI technology that handles natural language processing and understanding requires a new mindset. What is conversational AI?

Design 69

Design Conversion Guidelines User-Generated Content 69

BOP Design

APRIL 26, 2023

Bringing on a web design partner can be exciting but also a big risk. As an experienced B2B web design agency that has worked on 400+ websites, we understand that the road to getting budget and buy-in for a new website is long and arduous. What Is It Like to Work with the B2B Website Agency? Let’s chat!

Marketing Agencies 2 94

Marketing Agencies 2 Advertising Agencies Paid Search Agency Ad Agencies 94

Spiralytics

FEBRUARY 1, 2023

Some organizations make the mistake of only focusing on user interface (UI) design and ignoring ease of use, so they find it difficult to increase app use and engagement. Knowing the ins and outs of user experience , our web design team has created a list of dos and don’ts of mobile UX design. This is what we call bad UX design.

Design 115

Design Practices Mobile Marketing Best Practices 115

Salesforce Marketing Cloud

JULY 14, 2022

The charity that made a lasting impact The power of compassion in business Finding the ideal design thinking opportunity How to add Salesforce to your design toolkit Why Salesforce Design Certifications are a must Four tips to supercharge your design career journey. Trailhead Trail – Get to Know Relationship Design.

Design 98

Design Work Management Peer-to-peer Paid Search Agency 98

B2B Digital Marketer

OCTOBER 26, 2023

Unveiling the key strategies to captivate users and drive success in B2B software Introduction In this episode of B2B Digital Marketer, we delve into the power of user-centered design and its impact on organizational growth. With expertise in the B2B space, he has worked with various organizations in both consulting and leadership roles.

Design 52

Design Customer Satisfaction Case Studies Amazon 52

Salesforce Marketing Cloud

JANUARY 18, 2024

But working with large language models, or LLMs , requires prompting. How we “design” our prompts – the order, the specificity, length, style, tone, and other aspects – are important to consider. Proper grammar and sentences that we would use with human interactions do not work as well when talking to machines.

Design 59

Design Tips Lead Ranking Ad Exchange 59

Litmus

JANUARY 12, 2023

What email design trends and best practices do we see on the horizon this year? Combined with our own thoughts, here are email marketing design trends we expect to see in 2023 with examples. Should you leverage email marketing design trends? ” One way is by leaning into email design trends. Minimalism.

Marketing AI 99

Marketing AI Design Email Marketing Trends 99

BOP Design

JUNE 22, 2023

A guide to crafting a B2B web design that provides a great customer experience and improves conversions. The success of a B2B website design depends on its ability to convert visitors into new clients. The Bop Design team put together this comprehensive guide to help you build an effective new website.

Marketing Websites 62

Marketing Websites Design B2B Work Management 62

Bluetext

FEBRUARY 26, 2024

Sometimes referred to as “Night Mode”, “Shadow Mode” or “Dark View”, this dark mode is a design term used to describe a low-light user interface that uses a dark color as the primary background color, reversing the default light-on-dark design that designers have used for decades. Good thing Bluetext has got you covered.

Design 46

Design Marketing Websites Trends First-Mover Advantage 46

BOP Design

OCTOBER 6, 2020

Professional B2B Web Design That Supports Your Brand. There is a saying by digital designer Adam Judge, “The alternative to good design is always bad design. There is no such thing as no design.” When people work with a company, they want to know they’re working with professionals.

Design 131

Design Marketing Websites Ad Building B2B 131

BOP Design

JUNE 13, 2023

Ensuring accessibility has become an essential aspect of B2B website design and development , guaranteeing that individuals with disabilities can access and use websites or mobile applications without encountering access barriers. Providing alt text is a B2B website best practice and is easy to accomplish in the WordPress backend.

Design 62

Design Marketing Websites B2B Guidelines 62

Litmus

JUNE 8, 2023

Now, that said, there’s loads of ways you can work to make your emails more accessible. Accessibility, especially in design, is less about flipping a switch—although we do have a switch for that —and more about changing how you think about design in the first place. Why design visually accessible emails in the first place?

Design 87

Design Tips Wikipedia Features 87

Launch Marketing

NOVEMBER 2, 2022

As email marketing has evolved, including new technologies and platforms, the way B2B emails are designed has also evolved. Whether your B2B emails are designed to perfection or you are on the search for a bit more guidance, we have you covered with these B2B email design best practices and tactics for more effective B2B email marketing.

Email Marketing 116

Email Marketing Design B2B Marketing Practices 116

Litmus

OCTOBER 3, 2022

All these elements need to work harmoniously for your email footer to have a measurable impact on your subscribers. In this article, we will look at the essential elements of an email footer, best practices for designing an email footer, email footer best practices, and some design inspiration. Come say hi!

Design 94

Design Practices Best Practices CAN-SPAM 94

Velocity Partners

AUGUST 16, 2023

Generative AI may one day be able to take on a fully-fledged designer — or it could fall flat on its originality-deficient face. But spotlighting the ways AI fails to totally replace creatives obscures how it could help them do better work, faster. Can Midjourney sub in for your designers?

Design 74

Design Generation B2B Ethics 74

Litmus

FEBRUARY 7, 2023

This month, I’m sharing my thoughts on email marketing and design trends submitted by email geeks for “ Email Marketing Trends in Focus for 2023.” GET THE GUIDE More email marketing role specialization means more value Fighting to convey the complexity and labor of email marketing work is such a common experience across our community.

Email Marketing 89

Email Marketing Design Trends Work Management 89

FunnelEnvy

JUNE 12, 2023

But when it comes to designing your landing page, there’s a rare path to certainty: testing different options with real traffic to see which page visitors prefer. Another key to good writing from the advertising world: the best copy speaks directly to the reader as an individual. Which kind of CTA design is best for your landing page?

Landing Pages 73

Landing Pages Design Conversion Best Practices 73

Velocity Partners

AUGUST 29, 2023

Generative AI may one day be able to take on a fully-fledged designer — or it could fall flat on its originality-deficient face. But spotlighting the ways AI fails to totally replace creatives obscures how it could help them do better work, faster. The results were mixed. See you for the culmination of the series.

Design 84

Design Generation B2B User-Generated Content 84

ATAK Interactive

SEPTEMBER 14, 2021

While both Photoshop and XD can create wonderful designs, one should be mindful of what type of project is called for. At a glance, XD and Photoshop may have similar features and tools; however, XD allows more functionality when it comes to creating designs.

Design 120

Design Tools Landing Pages Curation 120

Litmus

OCTOBER 17, 2022

Email design is one of the most important parts of your email marketing program. Whether you’re testing a new email template or trying to boost conversions through conversion-centered design (CCD), your emails should be both beautiful and actionable. When it comes to email design, what are the best practices? Start today.

Design 92

Design Practices Best Practices Newsletter 92

Salesforce Marketing Cloud

AUGUST 30, 2023

Would you trust an intern to help design a prominent piece of your product experience? This summer, I was Futureforce’s first intern on the Content Design team. Would I drown in intern “grunt work”? I mainly got to work on Salesforce Starter , designing aspects of Starter’s home page. Who was I going to meet?

Design 69

Design Content Thought Leadership Validation 69

Marketing Graham

JANUARY 3, 2024

It’s tempting to take shortcuts, especially when designing a website. This article will explore why copying a competitor’s website is a terrible idea and why originality should always be prioritised for small business website design. Uninformed decisions You don’t know if your competitors website is working well.

Small Business Marketing 52

Small Business Marketing Design Marketing Websites Business 52

Buffer

AUGUST 17, 2021

If you’re building your own business or work in social media, chances are you’ve heard of Canva. It’s the do-it-yourself design platform that has taken the world by storm, with more than 50 million people using it every month to create graphics and other visuals.

Design 124

Design Content Social Media Custom Publishing 124

Salesforce Marketing Cloud

FEBRUARY 14, 2024

We’re definitely thinking about the productivity question – and how we might design new AI-enabled experiences that make work easier. Start learning +1,000 points Trail Explore Generative AI Tools AI transforms the future of UI (user interface) design dramatically. What’s deterministic versus probabilistic design?

Design 52

Design User-Generated Content Tips Validation 52

Unbounce

NOVEMBER 23, 2021

If you’re a time-strapped marketer, you probably often ask yourself: “Should I spend more time perfecting the written copy or tweaking the visual design of my landing page?” ” Designing a landing page can be daunting. But just how important is design? Design isn’t as important as you might think.

Landing Pages 145

Landing Pages Design Conversion Rate Copywriting 145

SmartBug Media

MARCH 26, 2020

When you get a new design assignment, you immediately start to think about the layout structure. After all, you want to ensure that you can deliver an organized and consistent design that is appealing. One of the best tools that you have at your disposal is the grid. Why You Should Always Use a Grid System in Your Designs.

Design 103

Design High Quality Lead Marketing Websites Organization 103

Scoop.it

AUGUST 10, 2023

Website design is constantly evolving alongside consumer and market trends, but there are some key elements and design pillars that will always stand the test of time. Building the right website architecture First things first, it’s important to keep in mind that good web design starts with good website architecture.

Design 77

Design Effectiveness Paid Search Agency Lead Scoring 77

Litmus

JUNE 8, 2023

Now, that said, there’s loads of ways you can work to make your emails more accessible. Accessibility, especially in design, is less about flipping a switch—although we do have a switch for that —and more about changing how you think about design in the first place. Why design visually accessible emails in the first place?

Design 68

Design Tips Wikipedia Features 68

Marketing 261

JANUARY 6, 2021

My collection of work notebooks is LARGE. To make your selection easier, I have compiled a list of the seven best work notebooks suitable for all unique preferences. The 7 Best Work Notebooks Every Marketer Needs in 2021. One of the best features of the Muji notebooks is the price — as low as $.90.

Elasticity 71

Elasticity Planning Best Practices Paper 71