Five Content Marketing Mistakes to Avoid
AUGUST 12, 2013
One of the best things a marketer can do is learn from the mistakes of others. Everyone is jumping into content marketing. The challenge is not only how to do it, but how to do it well. For this post, we asked some of the participants in the upcoming Keys to Content Marketing Virtual Summit on August 14 th to share the mistakes they see on the market today. Content creation is too narrowly focused on a single buyer.