The Seven New Content Commandments*
Earnest about B2B
OCTOBER 20, 2016
Continually refine and optimise your content for the best results, even as someone is reading it. *that you may or may not want to pay attention to. Jonathan Swift once said, “Satire is a sort of glass wherein beholders do generally discover everybody's face but their own”. But whose face do we see when we stare deep into the eyes of content in the twilight weeks of 2016? 1 - Snackable content is dead, long live the Sunday roast. You know how snacks are good? Like, everyone enjoys snacks.