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    [Best] 17 (of the) Best AdWords and SEM Guides of 2011
    The best approach is to use organic SEO and paid search (e.g., Discover the answers to these questions and many more here in 17 of the best AdWords and SEM guides of the past year. Nowhere else in this best-of series does a single source gets its own section in a summary, but the team at PPC Hero so consistently produces notable PPC-related content that they have earned this distinction. ” Expert Advice and Best Practices for AdWords Dummies.
    [Best] The Best and Worst Times to Post, Pin & Tweet [Infographic]
    that clarifies when those best (and worst) times are to post, pin tweet, plus, tumble, etc. Alright, so here''s my theory. People log on to Facebook right away when they wake up, so we should skew our Facebook publishing to early morning. But wait. I think they also use it to mess around during the workday when they get bored -- like around that 2:00 lull. Or is that when they''d go to Twitter? Actually, I''ve heard that Pinterest is really popular in the afternoon, too.
    [Best] 5 Best Paid Distribution Methods And When to Use Them
    Best choice for targeting a niche professional audience: LinkedIn Sponsored Updates. Best choice for sharing top-performing content: Sharethrough. Because of these pricing models, you’ll want to make sure you’re only paying to share the best content you have. Best choice for moving prospect down purchase funnel: OneSpot. Best choice for targeting a specific audience: Nativo. Best choice for distribution on a budget: Outbrain.
    [Best] 10 of the Best Infographic Examples of 2016
    That's why we went scoured the web for some of the best infographics of 2016. Who knows -- with all of those resources and a new year around the corner, they might help you create of the best infographics of 2017. 10 of the Best Infographic Examples of 2016. This infographic does a nice job of balancing two different color sets -- a best practice, according to Marketing Consultant Brian Downard's infographic design playbook.
    [Best] Social Media Engagement – 2017’s Surprising Best and Worst Performers
    The post Social Media Engagement – 2017’s Surprising Best and Worst Performers appeared first on Marketing Insider Group. Spoiler alert: Facebook is not the most engaging social media channel! Despite its sheer numbers of active users and maturity, this social media network may no longer be the top platform to focus on for your social media marketing strategies. You can probably guess which platform ranks as the most potent channel for engagement. Since […].
    [Best] 15+ Best Practices And Tools To Create Awesome Visual Marketing
    The post 15+ Best Practices And Tools To Create Awesome Visual Marketing appeared first on Marketing Insider Group. When you hear visual marketing, does it make you want to scream and run away? As marketers, we all know that today’s audience needs more than just valuable content that educates and informs. They also want visual content to entertain and delight them. But for marketers who are design-phobes with limited resources, what should you […].
    [Best] 30 SEO Best Practices for B2B Organizations in 2017
    As we enter 2017, I thought it would be helpful to establish a set of best practices that will have the most positive impact on your SEO strategies. By successfully implementing these best practices, B2B organizations can improve lead quality, build valuable relationships to support link building efforts, gain brand exposure through online communication, and better understand their target audience. In the world of SEO, it’s extremely difficult to project for the year to come.
    [Best] My Best Biznology Blog Posts of 2016
    My options were either doing a best of , “here’s what you might have missed,” list of articles, which I have chosen to do; or, I could very well have done a deep prediction of what’s going to be hot in 2017. My Best Biznology Blog Posts of 2016. Your team is the best content source for search. All your best content may now be considered fake news. The post My Best Biznology Blog Posts of 2016 appeared first on Biznology.
    [Best] Best Practices for Facebook Posting
    Timing is everything – The best time to post to your Facebook Timeline in general is between 8 p.m.-7 but check your analytics and experiment to find the time that’s best for your company. 7 a.m. Find more information on timing your Facebook posts. What a Difference a Day Makes – In general, stories posted on [.]. B2B Web Strategy
    [Best] 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far
    So what are the best tactics for marketing and advertising on Facebook? How can marketers best utilize social plugins for the platform? Find the answers to these questions and many others here in more than 20 of the best Facebook guides, tactics, observations, tools, stats and rants of 2012 thus far. Instead, you’ll simply pipe your best content pieces into different ad units, and measure performance based on how your content attracts interest.”
    [Best] Best of 2014: Assessments
    Here’s our roundup of the best assessments from 2014. Where other organizations might have offered a white paper or research report to educate their prospects on industry best practices around Big Data, Innovation Enterprises opted for an assessment to provide their prospects with even more value. Well, it’s the end of the year, so that must mean it’s time to reflect on the last 12 months.
    [Best] 17 of the Best WordPress Plugins for Marketers
    With so many available, it's tough to figure out the best ones to use -- especially when you're strapped for time. Title Experiments makes it easy for you to A/B test one title against another to determine the best fit and help you increase your clickthrough rates. The best part? 40,296. That's the number of plugins on WordPress. Here's the good news: We've done the work for you. Below you'll find 17 fantastic plugins every marketer using WordPress should know about.
    [Best] Really Good Emails (Email Marketing Best Practices & Ideas)
    The post Really Good Emails (Email Marketing Best Practices & Ideas) appeared first on Puzzle Marketer. As you redesign your marketing emails, it helps to reference some of the latest trends and ideas from fellow marketers. I recently discovered some fellow email geeks and innovators at who have curated, captured, and categorized thousands of emails for our viewing pleasure. They take quick snapshots and categorize them them for easy reference.
    [Best] 16 of the Best Brands on Instagram Right Now
    Near the end of each year, they actually choose the best photo submissions to the #DogsOfWeWork hashtag on Instagram and Facebook and put together a calendar for the following year. I couldn't possibly write about the best brands on Instagram without including National Geographic, which posts photos from contributors traveling anywhere from large cities to the Arctic to small African villages. This Australian body and skin care brand has one of the best presences on Instagram.
    [Best] 5 Common Traits Of The Best Content Marketing Companies
    Making the decision to outsource some of your content marketing needs could be the best decision you’ll make for your brand. Even though we’re all freelancers with prestigious credits, projects, and responsibilities, we remain a cohesive group that is aware of each other’s assignments, shares sources, collaborates, and brainstorms our way to the best quality content for our clients,” she says. Questions like: How can I best reach you (email, text, messenger, Skype, etc.)?
    [Best] Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1
    Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Or that 73% of U.S. companies now use social media for marketing (though the figure varies widely based on size of company)?
    [Best] 28 of the Best Chrome Extensions for SEO, Productivity & More
    For all of the greatness that the internet affords -- cute animal videos , GIFs , and interesting blogs -- I think its biggest downside is how distracting it can be. How many times have you sat down to work and been pulled into a pit of procrastination ? Perhaps you get absorbed in updates on social media, or maybe you click through Wikipedia trying to determine what exactly Gina Rodriguez’s first TV role was (it was on Law & Order ).
    [Best] B2B Lead Management – 6 Best Practices
    Some companies are good at generating B2B sales leads , others are good at qualifying and closing those leads, but the top performing companies, are those that leverage B2B lead management techniques and can do both. Here are six strategies you can implement to create your own unstoppable marketing and sales machine: Follow up every inbound inquiry within 48 hours – preferably 24 hours.
  • HUBSPOT  |  THURSDAY, JUNE 25, 2015
    [Best] 22 of the Best TED Talks to Inspire You
    The Best TED Talks on Marketing & Branding. Best-selling author Malcolm Gladwell explores the story of how market researcher and psychophysicist Howard Moskowitz leveraged consumer opinions to highlight the importance of choice when he worked with Prego -- the trademark brand name pasta sauce of Campbell Soup Company. Ever wondered what it would take to create the best -- and worst -- TED Talk of all time?
    [Best] Which Channels Are Best for Content Promotion? [Infographic]
    This infographic lays out the facts so you can make the best promotion decisions possible for your business. Lately, I''ve been hearing more and more questions about earned, owned, and paid media. What are the differences between the three? How do they work together? How can they work separately? Which one is “better” than the others? Thanks to Column Five, there are now some quick, easy-to-consume answers to most of these questions.
  • HUBSPOT  |  THURSDAY, JUNE 5, 2014
    [Best] 6 Jobs the Best Social Media Managers Actually Do
    Here are the six roles that the best social media managers play. They need to share content that generate leads, and run new campaigns to find the best ways to do lead generation via social media. My search for a someone to run HubSpot''s social media efforts has been an eye-opening, albeit frustrating, one. It seems that of the applicants that can boast any goal or metric from their job, the one thing they point to doing is "driving engagement."
    [Best] 18 of the Best Email Subject Lines You've Ever Read
    After all, it''s your very first impression of the email -- and from it, you''ll do your best to judge the content on the inside. 2) Groupon: "Best of Groupon: The Deals That Make Us Proud (Unlike Our Nephew, Steve)". I think its staff has some of the best writers out there, and that writing staff includes exceptional email marketing staff. I''ve signed up for BuzzFeed''s daily emails, and pretty much any day of the week, they win for best subject line in my inbox.
  • HUBSPOT  |  MONDAY, MAY 1, 2017
    [Best] 58 Best Marketing Tools to Build Your Strategy in 2017
    The best part? HubSpot Academy , for example, is a great place to go anytime you need to get up-to-date information on the latest marketing best practices, find answers to your questions, get certified in a new area of expertise, or renew certifications on subjects that you're a little rusty on. After all, in-person events are some of the best ways to interact with potential customers and create a brand experience that prospects, customers, and your community will remember.
    [Best] The best automagical Twitter following tools for your business
    The post The best automagical Twitter following tools for your business appeared first on Biznology. Over the last few weeks, I have been sharing my tools and processes with you. If you haven’t read them yet, be sure to check out Social media content discovery and curation for the win , Your social media marketing automation solution , My online influencer research and engagement process , and Tools I use to amplify social campaigns.
    [Best] The Eight Best Online Tools for Sales Professionals
    You can also create templates to automate your outreach and track which messages resonate best.” This was the 45th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6:
  • HUBSPOT  |  MONDAY, APRIL 27, 2015
    [Best] When Is the Best Time to Be Creative? [Infographic]
    When do you do your best work? If you're not sure what time of day is best for you to write, keep on reading. The infographic below from Neil Patel at Quick Sprout will dive into data on productivity and creativity so you can figure out what timing might work best for you. For me, it's realllllly early in the morning. I used to get up at 4 a.m., grab a steaming cup of coffee, and just start writing.
  • ACT-ON  |  TUESDAY, NOVEMBER 29, 2016
    [Best] 13 Customer Loyalty Best Practices for B2B Companies
    Wherever you’re at, consider testing a few of these best practices for B2B loyalty soon. Marketers are often laser-focused on one thing: Get new customers. It ends up being such a focus that any other part of the customer lifecycle gets second-shrift. This can cause a bit of tension, as most of us know keeping customers is nearly as important as getting them in the first place. And then there’s the quotes and statistics about the benefits of customer loyalty , aka customer retention.
    [Best] 7 of the Best Email Marketing Campaigns of 2016
    Standing out from the crowd means innovating, testing, and creating the best email marketing campaigns your audience sees. Here are seven of the best email marketing campaigns we saw in 2016. It’s true, though, that this kind of light, conversational communication might not be the best approach for every audience at every stage of the funnel, but don’t assume it’s not just because you’ve never done it before! The Best Email Marketing Campaigns.
    [Best] 20 of the all-time best Twitter bios
    Twitter biographies might be the ultimate creative-writing challenge. You have 160 characters to spin your personal story! Here are 20 great mini-biographies that caught my eye and stole my heart. Enjoy! QueenRania. A mum and a wife with a really cool day job…. Glinner. I apologise in advance. oilman. Recommended by 4 out of 5 people that recommend things. TheMadHat.
    [Best] The Best Paragraph On Content Marketing I’ve Read All Year
    ” Because I would like to reach out and thank them for writing the best collection of sentences I’ve read all year on content marketing. Why is this The Best Paragraph On Content Marketing I’ve Read All Year ? The post The Best Paragraph On Content Marketing I’ve Read All Year appeared first on B2B Marketing Insider. This morning I woke up to this wonderful little article from the editors over at Digiday. It’s short and sweet.
    [Best] The Best Places to Find Stats for Content Marketers
    Content Statistics Data Best Of Blog Blog Post Homepage ResourcesHere are some places to find data and stats when you need them. Relying on anecdotes and expert opinions will only get you so far. Here’s where you will find real, quantitative evidence.
  • BIZNOLOGY  |  TUESDAY, MAY 17, 2016
    [Best] Your team is the best content source for search
    Actually, forget the tech and the gear, what you need is curiosity, time, attention, interest, and the trust of your staff that you’ll put them in their best possible light across all channels and media. The post Your team is the best content source for search appeared first on Biznology. If there’s anyone in your world who can pass the duck test , it’s your employees.
    [Best] 35 of the Best Free Fonts You Should Download
    Bonus: You won't break the bank trying to find one that works best for you. It works for both headers and body copy -- whichever works best with the rest of your design. You don't always need graphics, photos, or images to make your design pop -- sometimes the right font does the trick. But going to every corner of the internet isn't feasible for most designers and marketers. You've got projects to create, often on deadlines that are way too tight.
    [Best] The Best Branded Content of May
    With that in mind, let’s kick off this month’s roundup of the best branded content. The post The Best Branded Content of May appeared first on The Content Strategist. Brands Best Branded Content Featured VRThis past month, I’ve received more sponsored content from friends than I ever could have imagined. It started on Cinco De Mayo, when my friends transformed into Taco Bell tacos and flooded my Snapchat inbox.
    [Best] The Top 10 Best Resources to Learn About SEO
    To help you learn more about SEO, we’ve put together a list of the 10 best resources on the subject. The post The Top 10 Best Resources to Learn About SEO appeared first on VerticalResponse Blog. When you’re looking for a answer, what do you do? You Google it, right? Most of us pull out our smartphone or laptop and head to Google, or a similar search engine to find answers.
    [Best] The 31 Best Tools for Improving Your Writing Skills
    It's just a matter of finding the writing environment that works best for you, expanding your vocabulary, asking for feedback (and listening to it), and practicing. The 31 Best Tools for Improving Your Writing. It also tracks stats about your writing habits, can remind you to write regularly if you allow it, and lets you schedule the best day and time to write based on your writing history. To help your writing be more specific, it's generally best to avoid clichés.
    [Best] 9 Best Grammar and Editing Tools For Content Marketers
    The post 9 Best Grammar and Editing Tools For Content Marketers appeared first on Marketing Insider Group. Content marketing is a tough gig. You’ve got nothing to fall back on but your words, so those words have got to be perfect. If they aren’t, then you’re the one who’s going to take the flack when the general public spot the errors. There’s no need to worry, though. These nine tools are perfect […].
    [Best] Guide To The 9 Best Free Online SEO Courses
    21st Century is awesome. All possible knowledge is available just from your home, no matter what you studied in college, you can learn any skill to get the job of your dreams and lead a lifestyle you always wanted. Like I did.
  • ACT-ON  |  FRIDAY, JUNE 24, 2016
    [Best] When the Tweet Hits the Fan: B2B Best Practices for When Trolls Attack
    You can follow the B2B best practices in this post for when trolls attack, and still have a problem. The episode, however, made me wonder if there were some best practices a B2B or other business should follow if, and when, trolls attack. Search for George Takei (best known as Hikaru Sulu on the original Star Trek) + trolls, and you’ll find great examples of how to use humor to deflate trolls. Let’s get this out of the way first.
    [Best] The 10 Best Marketing Action Blogs of 2016
    While some people can’t wait to put the year behind them, we want to take a minute to revel in some of the best of 2016. Here are the 10 best marketing action blogs from 2016, appearing in no particular order except that they’re all #1 in our hearts. 15 Best Practices for Email Unsubscribes – With Examples. Follow these best practices to help grow your email list by reducing the amount of people who choose to unsubscribe.
  • HIVE9  |  TUESDAY, OCTOBER 18, 2016
    [Best] Managing Marketers to Drive the Best Results
    We talk a lot about the role martech plays in getting impressive marketing results. Your marketing technology isn’t your only key resource, however. Successful organizations seldom drive big gains without hiring and retaining good people. Hive9 Marketers
    [Best] Biznology’s best info on influencer marketing
    I am going to take advantage of the fact that every one of my favorite TV shows are on holiday to indulge in a “best of” Biznology blog post myself. ” Well, my boss, Mike Moran , called it in yesterday in his inspired post, Biznology’s best info on content marketing. So, while I am not on holiday, I do have a big proposal in my queue that I need to do tonight and tomorrow morning, so here’s today’s best of influencer marketing blog post!
    [Best] The 23 Best B2B Marketing Blogs of 2015
    The post The 23 Best B2B Marketing Blogs of 2015 appeared first on MLT Creative. Continual learning is indispensable to successful b2b marketing. The landscape is changing so quickly that as Jay Baer so poignantly said: “If you stop learning you die. Period.” ” Blogs are a great way to keep that learning process going and to stay up to date on the b2b marketing industry. With this in mind, these […].
    [Best] Best Email Marketing Tips, Tactics and Metrics of 2010
    Find the answers to those questions and others here in more than two dozen of the best email marketing guides of the past year. Use e-mail for what e-mail is best at! Though acknowledging that “There’s no global best practice that makes your campaign stats jump, no design layout that wins every time. In all cases, however, email from senders in the top quintile (those using the best practices) significantly outperformed those in the bottom quintile.
    [Best] 7 Best Practices for Website Copywriting
    Here are seven best practices to keep in mind: Use plenty of headings. Now that you’re armed with these website copywriting best practices, take a look at your own professional services firm website. Learn more about website best practices in our free Website Planning Guide. People read words differently online than they do when reading printed materials.
    [Best] Best B2B Lead Posts in 2014: Lead generation, lead nurturing and content marketing
    But what’s the best way to optimize your lead gen efforts? The best marketers don’t rely on one specific tactic to generate leads. The best way to build this concept is to approach your marketing strategy in the same way a portfolio manager would approach a mutual fund. Here’s what we’ve learned in 2014 to make content marketing the best it can be.
    [Best] What Marketing Content Works Best for B2B eNewletters?
    Deciding what kind of content to include in your B2B eNewsletter isn’t easy. It’s a challenge to stand out when your prospects’ email inboxes are overflowing with hundreds – maybe thousands – of emails begging for their attention. I have found that the eNewsletters I like include a combination of interesting and valuable content. They may include how-to or opinion articles, quotes by thought leaders, personal stories, recipes, and even jokes.
    [Best] Email Best Practice or Recipe for Disaster?
    “Hey…” was the best subject line in Barack Obama’s fundraising emails. Not long at all… Your Turn Is email personalization a true best practice or a tactic that will backfire on marketers that don’t dramatically increase the value of their email at the same time? You strive to improve the performance of your email marketing. You test exhaustively. You pore over every benchmark and research study.
    [Best] Best Event Swag Giveaway Ideas on the Planet
    The post Best Event Swag Giveaway Ideas on the Planet appeared first on Marketing Insider Group. Receiving event swag is as much a part of the corporate conference and industry trade show experience as getting holiday cards is a part of the Christmas season. There are just some situations in life when we want to remain present in another’s mind. While many people display their season’s greetings cards on the living […].
    [Best] The Four Best Online Survey Tools
    This was the 20th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6: 6: The 24 Best Online Writing Tools and Apps. #7: 7: The Six Best Google+ Marketing Tools. #8:
    [Best] Best New B2B Marketing Blogs – The Blog Tree (Infographic)
    The best B2B marketing blogs are once again creatively presented by marketing automation provider Eloqua and JESS3 in this year’s Blog Tree. Business Blogging Marketing Automation and Demand Generation Social Media Marketing B2B Bloggers best new b2b marketing blogs Eloqua JESS3 Joe Chernov Mack Collier Pam Moore Savvy B2B Marketing the blog tree
    [Best] 24 More of the Best Facebook Guides, Stats and Rants of 2012
    As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Or if not—how have recent changes in Facebook’s layout changed best practices for marketers? Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012.
    [Best] Are Companies Ignoring Their Best Source For Buyer Insights?
    Stories From The Best Source. To succeed at making insights truly human-centered, companies cannot ignore their best source for understanding the stories that make up the goals and aspirations of their customers and buyers. On the other hand, Thick Data derived qualitatively from their best source – directly from buyers, complemented by big data analytics can lead to opportunities previously unforeseen. Illustration by Aneeque Ahmed.
    [Best] The Best Ad Idea Ever
    That''s a big statement. So many to choose from. But I''m pretty sure you will admit this example is as brilliant now as it was 20 years ago
    [Best] Our Top 5 Best Practices for Hosting an Effective Webinar
    Here are 5 of our best practices for hosting a successful webinar: Identify a Target Audience : Be sure to identify a target audience before creating your content so that you are sure to hit on topics and questions that will resonate with them. We have found that email reminders work best. Share your best practices with us in the comments below. Inbound Marketing Webinar Best Practices Marketing Strategy
    [Best] B2B Marketing Plan Best Practices: 5 Simple Rules to Follow
    There are, however, five simple best practice rules that all marketing plans should have. But, to keep our best practices simple, be sure to define your B2B company’s target markets in your marketing plan. Try our five simple marketing plan best practice rules to get started today! “We’ve tried a lot of marketing tactics but nothing seems to work.”
  • HUBSPOT  |  FRIDAY, JUNE 7, 2013
    [Best] 10 of the World's Best Storytellers [SlideShare]
    the best of those stories being passed down from generation to generation. Whatever your goal, whether to initiate social change, make a sale, or make a friend, the people who are best at it are the ones who can tell a story that makes you sit up, listen, and understand. The best storytellers'' messages are heard. 10 of the World''s Best Storytellers from HubSpot All-in-one Marketing Software. What We Can All Learn From the Best Storytellers in the World.
    [Best] The Best SlideShare Presentations of 2014 [SlideShare]
    Well, discovering the best presentations just became a lot easier: The folks over at SlideShare sorted through and handpicked the very best SlideShare presentations of 2014 and put them together into the SlideShare below. (So I don''t know about you, but I love SlideShare -- both as a marketer, and just as a regular person who likes to look at cool presentations.
    [Best] Best B2B Marketing and Sales Strategy Guides and Insights of 2011
    Find out here in some of the best blog posts and articles of the past year offering strategic guidance and insights for B2B marketing and sales executives. Frequent “best of” contributor Jay Baer writes that “The difference between helping and selling is just 2 letters. Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years.
  • BIZIBLE  |  WEDNESDAY, JULY 27, 2016
    [Best] Best Practices For Identifying And Developing Marketing Personas For ABM
    In-person meetings or phone calls are the best way to get the information necessary to develop your personas. When transitioning into the account-based marketing (ABM) mindset, one of the critical changes is thinking in terms of accounts instead of leads.
    [Best] 10 of the Best Podcasts About Business and Management
    10 of the Best Podcasts About Business and Management. If you’re looking to build the essential skills that inspire others to perform at their best, this engaging and practical podcast is likely to give you plenty to chew on. This thought leader provides loads of inspirational and actionable advice on email marketing, digital product development, website creation, business management, and more of the best business resources.
    [Best] Five simple ideas to cut your blogging time in half
    ” Sometimes the best blog post doesn’t have the best answer, it has the best question. Sometimes the best blog post doesn't have the best answer, it has the best question. best practices blogging Blogging best practices Social Media best practices Time management Writing best practices blogging best practices time management writing best practices
  • HUBSPOT  |  FRIDAY, MARCH 25, 2016
    [Best] 16 of the Best Motivational Speeches of All Time
    16 of the Best Motivational Speeches. Best known for his role in the sitcom It's Always Sunny in Philadelphia , actor Charlie Day had lots of wisdom to share during the 2014 commencement speech at his alma mater, Merrimack College. Sometimes humor is the best motivator. Let's face reality: It's hard, if not impossible, to feel motivated all the time.
    [Best] B2B Marketing Best Practices for Pinterest
    This is the second part of a two-part series from Erica Bell on B2B best practices for photo-driven sites. You can find the first part here. Pinterest Infographics. While B2B marketers tend to focus on trade shows, advertisements, and other methods to convert leads, photo driven sites can be valuable marketing tools.
  • HUBSPOT  |  FRIDAY, MAY 2, 2014
    [Best] The Best Cold Email Pitch I've Ever Gotten
    But this last month, we got one of the best pitches I''ve ever seen. I think they have some of the best content on the web for marketers. All of these little nuanced elements came together at once to be one of the best pitches I''ve seen, hands down. HubSpot gets a lot of pitches in our inbox every month. Even though we have specific guidelines on pitching us , most of them are duds. Maybe once in a while, we''ll get a gem. maybe.
    [Best] 7 Video Marketing Best Practices Worth Fighting For
    By checking out these 7 best practices for creating a top-notch video marketing strategy that doesn’t just engage minds but captures leads and convinces buyers. Want to learn more about a certain best practice? Lattice, a company providing industry-leading predictive analytics, has mastered these video marketing best practices. The post 7 Video Marketing Best Practices Worth Fighting For appeared first on Vidyard. Video is more compelling than text-based content.
    [Best] 18 of the Best Personal Websites We've Ever Seen
    A personal website can serve different goals, but perhaps what it does best is provide you with an opportunity to tell your story. 18 of the Best Personal Websites We've Ever Seen. The white space allows his designs and copy to pop and command the reader's attention , which helps to improve readability -- especially on mobile devices: Best Practices for Resume Websites. Best Practices for Portfolio Websites. The best part? Best Practices for Blogs.
    [Best] 3 Traits That Separate the Best Leaders from Average Ones
    The best leaders seem to possess an elusive mix of qualities that resist precise categorization. It feels like every week there's a new study or book discussing what the best leaders do and don't do, but what if there was a more data-driven approach to identifying pivotal indicators of successful leadership? New data from Russell Reynolds Associates and Hogan Assessment Systems sheds some light on what separates the best leaders from average ones.
    [Best] 27 (of the) Best Social PR Guides and Tips of 2014
    How can PR pros best utilize content in this environment? Find the answers to these questions and many others in more than two dozen of the best guides to social PR practices of the past year. Frequent best-of honoree Lisa Buyer summarizes the high points of a presentation by WordStream CEO Larry Kim. In few professions has the emergence of social media been such a double-edged sword as public relations.
    [Best] How to Convert Raw Leads into Best Friends Forever
    Or even better, let’s get them applauding for our products… Why settle for buyers when you could have best friends? Here are my three secrets to help you form and deepen relationships online, effectively converting raw leads into your new best friends. Content marketing is the best way to demonstrate expertise and credibility. For more ideas about becoming best friends with your audience, check out Jason Thibeault and Kirby Wadsworth’s new book, Recommend This!
    [Best] Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
    Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. which assets are viewed as most critical to buyers—technical data sheets and vendor websites—and which are least important), the six distinct phases of the B2B buying cycle, SEO best practices, using social networking for link building, and more.
    [Best] Why Marketing—Not Sales—Is the Best Sales Forecasting Engine
    But smart marketing executives are now thinking beyond ways to merely drive growth and realizing they are also the best equipped people to forecast it. The post Why Marketing—Not Sales—Is the Best Sales Forecasting Engine appeared first on Captora Blog. Accelerating growth is every CMO’s most fundamental job. With the visibility and data available to marketers today, marketing departments are the ones able to accurately forecast sales furthest into the future.
    [Best] How to Become the Best Blogger in Your Niche
    So here’s my thesis: If you are the best blogger in your niche, you can be the most successful in your niche. And here’s the really good news: You can become the best blogger in your niche. The best advice that I’ve read comes from the article I cited above, regarding the role of transparency in the workplace. Being the best blogger in your niche has very little to do with writing technique and flawless grammar.
  • WEBBIQUITY  |  TUESDAY, MAY 10, 2016
    [Best] The Nine Best Facebook Marketing Tools
    These tools help Facebook marketers evaluate and improve page performance, run sweepstakes and contests, determine what type of content works best, monitor competitors, optimize Facebook advertising campaigns and more. Powered by Buzzsumo, Sumorank is a free tool that shows you what type of content generates the most visibility and engagement on your page, along with the best days and times to post. This was the third post in the Best Online Business Tools series. #1:
    [Best] The Odd Couple: Can Two Best Friends Align their Departments without Driving Each Other Crazy?
    The post The Odd Couple: Can Two Best Friends Align their Departments without Driving Each Other Crazy? appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Blog Series Nurture Marketing Sales CRM
    [Best] The Best (And Most Beautiful) B2B Instagram Accounts
    The post The Best (And Most Beautiful) B2B Instagram Accounts appeared first on Marketing Insider Group. B2B Instagram accounts tend to have a bad reputation. They usually feature a lot of employee group shots, maybe some at industry conferences, or even office images if they’re lucky enough. Content Marketing
    [Best] A Guide to Creating Content in the Best Formats For Your Audience
    The post A Guide to Creating Content in the Best Formats For Your Audience appeared first on Marketing Insider Group. Content Marketing Best Formats content creationThere are so many formats to consider when deciding how to present information to your audience. First and foremost there is what you’re capable of. If you can’t make video content because you don’t have the tools, well then that answers that question!
    [Best] 7 Best Practices for Email Deliverability
    Be sure to follow this proactive checklist to give your emails the best chance of hitting the inbox: 1. Sender Score’s proprietary algorithm ranks a sending IP address on a scale of 0 to 100, where 0 is the worst score and 100 is the best. 7 Best Practices for Email Deliverability was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link].
    [Best] 20 More of the Best Twitter Tips, Tactics and Tools of 2012
    As noted here in a preliminary summary of the best Twitter articles and posts of 2012 last fall, “Twitterers collectively post a billion tweets every three days. Find the answers to those questions and many others here in 20 of the best Twitter guides, tools and reviews of 2012.
  • HUBSPOT  |  MONDAY, MARCH 16, 2015
    [Best] 9 Best Tools to Help You Edit Blog Posts Better
    In this post, I’ll outline some of the best tools to help you keep a solid editorial flow from idea to publish. With mobile, desktop and web apps that all work in concert, it is the single best way to store ideas in this marketer’s opinion. The best advice I can give you is to just start writing. Blogging is an important part of your business strategy. Often, a blog post will be the first impression a prospect has of your company.
  • HUBSPOT  |  MONDAY, JULY 25, 2016
    [Best] 28 of the Best Instagrams to Follow for Design Inspiration
    To help you narrow your search, I've carefully curated some of the best Instagrams to follow for design inspiration. I did my best to place them in categories -- illustration, graphic design, pop art and installation, color palettes, street art, photography, typography, and calligraphy -- although you'll notice some of their work could fall into a number of different lists. What if I told you you could visit an art gallery. from the comfort of your own home?
  • WEBBIQUITY  |  MONDAY, JULY 15, 2013
    [Best] Funny Business: The Best Digital Marketing Humor, 2013 Edition
    The 7 best “what I’m really doing” graphics by iMedia Connection. Cara Friedman highlights a dozen of the best Twitter parody accounts, including @Lord_Voldemort7 (“If Lord Voldemort was evil at Hogwarts, imagine him giving commentary on current pop culture”), @FakeAPStylebook and @BettyFckinWhite. One of the best: Argon walks into a bar. The best feature is that you don’t even have to understand the game to do this.
    [Best] The Best Marketers Know Marketing is an Art AND a Science
    The best marketers in the world know this and know the right balance to strike between the two to achieve AND maintain success. The key is to find the balance of art and science to deliver the best possible cross channel marketing experience each time, every time. For how to best deliver the cross channel experience download the Modern Marketing Essentials Guide to Cross-Channel Marketing. Being a writer means I am a "word" guy.
  • KEO MARKETING  |  FRIDAY, MAY 19, 2017
    [Best] Best Practices in B2B Account Based Marketing
    If you are considering utilizing B2B account based marketing, we recommend these best practices to guarantee success. Account based marketing is growing at a fast pace with companies in the business-to-business space. That is because ABM enables companies to target specific companies and buyers, and has a proven return on investment. According to one ITSMA survey, account based marketing provides the highest ROI of any B2B marketing strategy.
    [Best] 18 (of the) Best SEO Link Building Guides of 2011
    What are the best link-building strategies in a post-Panda world? Discover the answers to those questions and more here in 18 of the best SEO link building guides of the past year. Jennifer Van Iderstyne details three advanced techniques for finding link partners, like OPL (other people’s links): “One of the best and most productive ways to find new links is to mine other people’s. Links still matter for SEO.
    [Best] The 28 Best Web Design Tools
    This was the 25th post in the Best Online Business Tools series. #1: 1: Best Online Business Tools Series Kicks Off Today. #2: 2: The 12 Best Competitive Intelligence and Benchmarking Tools. #3: 3: The Nine Best Facebook Marketing Tools. #4: 4: The 14 Best Content Planning and Research Tools. #5: 5: The 23 Best Content Ideation Tools. #6: 6: The 24 Best Online Writing Tools and Apps. #7: 7: The Six Best Google+ Marketing Tools. #8:
    [Best] The Best Example of a Human Email…EVER.
    The Best Example of a Human Email…EVER. was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. Author: DJ Waldow “We don’t have time for a long email, and neither do you. It’s very important that we all stay focused and get to the bottom of this Jay-Z / Solange / Beyoncé situation. We’re collecting clues, so if you have any tips please tweet them to @Eat24 with #Eat24Investigates.”.
    [Best] Salesfusion Named SIIA Software CODiE Award Finalist for Best Marketing Automation Solution
    The post Salesfusion Named SIIA Software CODiE Award Finalist for Best Marketing Automation Solution appeared first on Salesfusion.
    [Best] Best Practices for Content Marketing Strategy
    For best success, everyone on the team should be included in the planning and encouraged to share his or her thoughts about your content marketing strategy. Content marketing is a highly effective tactic for drawing in leads and keeping them engaged with your brand throughout the sales journey. It is why B2B and B2C businesses alike have embraced them as a crucial piece of their overall marketing efforts. Start with the Strategy.
  • THE ROI GUY  |  FRIDAY, APRIL 26, 2013
    [Best] How can you Best Prevent Stalled Deals?
    That you are the best provider with the most cost effective, low risk and high value solution. A stall in flight is often experienced when an airplane pilot tries to climb too fast, experiencing a sudden reduction in lift as the upward angle of the airplane reaches a critical point where the wings no longer provide sufficient lift. This is not a good situation to be in.
  • MARKETRI  |  FRIDAY, JUNE 1, 2012
    [Best] Our Top 10 Best Practices for Blogging
    Blogging is one of the best and most cost efficient ways to generate and share your unique thought leadership. With this in mind, we go to great lengths to educate our clients on the basics of blogging and also offer in-depth training sessions with tips and best practices. What would be on your blogging best practices “cheat sheet?” We are constantly hearing about the value of content marketing and passing this information on to our clients.
    [Best] The Best Free Tools for a Small Business
    Let’s take a look at some of the best: Evernote. The post The Best Free Tools for a Small Business appeared first on VR Marketing Blog. The saying, “you get what you pay for,” isn’t always true. There are tons of fantastic free business tools out there that help a small business manage, market, and socialize their company. Some have been around for a while, others are on the newer side, but they all help small businesses be more productive.
    [Best] Best Web Presence Optimization Guides and Tips of 2011
    Oh well, whatever you call the discipline of maximizing a company’s online visibility in a world where search is much more than Google-Yahoo-Bing and where web presence is much more than a corporate website, here are 18 of the best blog posts and articles from the past year on how to do it well. What is the best parka for sub-zero temperatures?
    [Best] 12 of the Best Guides and Sources for Free Stock Images
    3: Five Expert Guides to the Best Blogging Tools. At the core of any successful blog is valuable content—helping readers solve a problem, increase their knowledge, work more effectively. But text alone isn’t enough; to really make a blog stand out, it needs to include compelling images as well. As noted on the CyberChimps blog , “a picture is worth a thousand words. But a 1000-word blog post with a great picture to go with it? That’s worth gold.”
    [Best] Webinar: Inside Sales Virtual Summit reveals selling best practices
    Joining me at this free event will be 62 of the world’s leading sales and marketing professionals who will share their newest and best sales practices. They include: Best Selling Sales Authors. - Sales best practices inside sales sales and marketing webinar Tweet A top struggle for sales professionals is optimizing selling time and driving lead generation.
    [Best] 5 Things Marketers Can Learn From Man’s Best Friend
    Affectionately named (wo)man’s best friend, dogs have a lot to offer us. But what you may not know is that dogs are actually a marketer’s best friend and can teach us lessons that we can apply to our careers. Some people might argue that dogs are some of the best marketers of all time. Marketers need the same sort of intuition—the ability to understand when is the best time to engage their buyers. Author: Katie Pope Happy National Dog Day!
  • BIZNOLOGY  |  MONDAY, MAY 16, 2016
    [Best] 10 secrets to research the best SEO keywords
    Researching the best SEO keywords is an essential part of your online strategy, that is, if you want to be seen. In order to determine the best SEO keywords for your online strategy, take a more in-depth look at what makes effective keywords. The post 10 secrets to research the best SEO keywords appeared first on Biznology. SEO is a puzzle to some. Before slapping content up on a website, be sure you’ve done your keyword research.
  • HUBSPOT  |  MONDAY, JUNE 13, 2016
    [Best] 6 of the Best Professional Bio Examples We've Ever Seen
    We've curated some of the best real professional bio examples we've ever seen online. 6 of the Best Professional Bio Examples We've Ever Seen. T he best bios are often concise (around 200–300 words), so you don't have a lot of room to play around. A short, professional bio is one of those things most people don't think about until, all of a sudden, we've been asked to "shoot one over via email" and have approximately one afternoon to come up with it. That's when we scramble.
    [Best] Best Social PR Guides and Tips of 2010 (So Far)
    Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Social media has fundamentally altered the practice of public relations.
    [Best] B2B Marketing Calls-to-Action: Best Practices by Channel
    Best practices are channel-specific. The post B2B Marketing Calls-to-Action: Best Practices by Channel appeared first on Marketing Insider Group. In B2B marketing, calls-to-action are not one size fits all. A powerful email call-to-action could make for a lousy social media CTA. In this article, we’ll explore what works in four different channels – email, landing page, blog, and social. Plus, we’ll exhibit some great examples of each to inspire your […].
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