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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. Social Media Case Studies.

How to Earn Audience Attention With Paid Media: Channel Options & Best Practices

SnapApp

Through experimentation and testing on different paid channels with different types of content , you can discover which of your paid media efforts best caters to viewer needs, interests, and channel preferences. Testing and Best Practices for Optimization. Twitter.

Trending Sources

iCharts Applies Marketing Automation to Smart Strategy to Deliver Record Opportunities

Act-On

We have best practices for sales, best practices reporting for finance, professional, customer service, supply chain. We started with a lot of paid on LinkedIn, we did paid on Twitter, we did a lot of AdWords paid.

The 7 Building Blocks of a Solid Content Marketing Plan

ScribbleLive

The same study revealed that only 37% of B2C marketing organizations (and 32% of B2B marketers) have a documented content marketing strategy, even though those with a documented strategy are more effective across the board. You can find him on Twitter , Facebook , and LinkedIn.

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23 Outstanding Social Media Marketing Guides

Webbiquity

How are social media marketing best practices evolving? How can marketers make the best use of visual content? Find the answers to these questions and more here in some of the best guides to social media marketing and measurement of the past year.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.

Best Practices for Technology Marketing

KEO Marketing

However, every technology marketing program can build a sound foundation for these best practices. One study concluded marketing automation lead to a 14.5% Examples include white papers, eBooks, case studies, blogs, social media posts, infographics, and video.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million.

6 B2B Content Marketing Mistakes That Inhibit Success

KoMarketing Associates

These tactics can include case studies, videos, whitepapers, infographics, and webinars to name a few. Here are some posts that speak to this point: 5 Practical Content Marketing Tactics to Educate & Inform Your B2B Audience. There are about 2 million blog posts published to WordPress each day, and on YouTube, its users upload about 400 hours of new video every minute on a daily basis. 14 B2B Blogging Best Practices from Creation to Promotion.

Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity

While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom. What’s the best way to accomplish it? Facebook work best over lunch).

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

The first step to improving digital marketing results is to understand the emerging trends and best practices. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). 6 Twitter Stats.

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How to Run a Twitter Campaign the Right Way (#JayZSyncShow)

Hubspot

It was an interactive, 90-minute event hosted Monday night that was broadcast live in Austin, live on YouTube , on the Vevo mobile and tablet platform, and now on-demand until March 19th on Xbox Live and the American Express Twitter account and YouTube channel.

34 Compelling Content Marketing Stats and Facts

Webbiquity

Case studies (65%). More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. There are 100 hours of video uploaded to YouTube every minute. (

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How to Optimize Your B2B Marketing and Sales with Online Video

Modern B2B Marketing

Take YouTube, for example. Second only to Google, YouTube has rapidly emerged as an easy-to-use and reliable search tool; it overtook Yahoo as the second largest search engine in 2008 and is now the fastest-growing media platform in history. by Jon Miller Online video is exploding.

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10 Blogs to Bookmark: Social Marketing Edition

Modern B2B Marketing

Why We Like It: Constant updates (2+ posts per day), smart writers, and a wide variety of topics — from industry research to best practices. You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube).

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Live Video in 5 Steps: From Creation to Measurement

Modern B2B Marketing

And with the popularity of live streaming platforms like Facebook Live, Periscope, Instagram Live, and YouTube Live, it’s becoming increasingly important for brands to use live video in their marketing strategy. update on Twitter.

How Your A/E/C Firm Can Build a Rewarding Presence on Pinterest

Marketri

Below, I’ve outlined a few best practices for getting started on Pinterest as well as 10 excellent ideas of what your A/E/C firm can start sharing on this network. Follow these best practices to do so. Connect your profile with Twitter and Facebook.

83 Exceptional Social Media and Marketing Statistics for 2014

Webbiquity

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. 3 Twitter Marketing Stats. YouTube reaches more U.S.

10 Trends That Defined Digital Marketing in 2016

Modern B2B Marketing

This year, Twitter updated its advanced search capabilities to allow for long-tail keyword searches. In June, YouTube released a new capability for live streams to be captured and served directly through the company’s mobile app. In April, Twitter introduced Ad Groups.

9 Content Strategy Tips from MarketingProfs B2B Marketing Forum 2016

Content Standard

But I also think of the amazing conference they’ve been putting on for 10 years now, inviting some of the best B2B marketers from around the world to gather for four days of learning content strategy and being inspired. Brand adoption exceeding that of Facebook and Twitter.

39 Fantastic Inbound Marketing Blogs You Ought to Be Reading

Hubspot

In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. B2B Inbound Marketing Tips and Tools: Landing Page Best Practices. Best Practices for Your DIY Email Marketing Campaign. Twitter Etiquette: 24 Guidelines to Tweet By.

42 Experts Explain How to Get Better Qualified Leads with Interactive Content

SnapApp

And, in this case, “more isn’t merrier”. Below, you will gather insights from the experiments, case studies and opinions of 42 experts who have started using interactive content to better engage and qualify leads. . Interactive Quiz Case Study.

5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

Something left out of the video is that 301 redirects work best when they direct traffic towards relevant and similar page content, so refrain from redirecting all errors to the homepage. Should I add schema.org markup on my videos even if they are on YouTube?

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Android Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter.

38 Fantastic Inbound Marketing Blogs You Ought to Be Reading

Hubspot

In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. B2B Inbound Marketing Tips and Tools: Landing Page Best Practices. Best Practices for Your DIY Email Marketing Campaign. Twitter Etiquette: 24 Guidelines to Tweet By.

The Marketer's Guide to Search Engine Optimizing Non-Written Content

Hubspot

Best Practices for Image SEO. Here’s a bad, better, best example for the ice cream example to see what I mean. Best : alt=”Popular ice cream flavors”. Best Practices for Video SEO. In YouTube, you have up to 5,000 characters to describe your video.

40 (of the) Best SEO Guide, Tips and Insights of 2011 (So Far)

Webbiquity

And with continual algorithm changes by the search engines and the emerging importance of social signals and content, SEO ranking signals, responsibilities and best practices continue to evolve.

87 New (Really) Marketing Automation Stats

Marketing Action

Case in point: “Companies that excel at lead nurturing generate 50% more sales-ready leads at 33% less cost.”. We’ve done our best to put them in their most natural spot. ClickZ, Fortune 500 B2B Adoption of Marketing Tools study , Feb 2013). Case studies (69%).

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Top 10 Marketing Techniques for Professional Services

Hinge Marketing

Before we consider the best marketing techniques, it’s important to nail down what exactly we mean by that. If you understand a very particular slice of the marketplace better than anyone else, then you’re best-equipped to recognize what matters to them and speak to their needs.

The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

Well, we thought it was time to create a blog post that could serve as a holistic marketing glossary -- one that not only defines each term, but also offers some helpful resources in case you want to learn about them in more depth. The news feed on Twitter is called Timeline.

70 New (Really) Marketing Automation Stats

Marketing Action

Case in point: “Companies that excel at lead nurturing generate 50% more sales-ready leads at 33% less cost.”. We’ve done our best to put them in their most natural spot. ClickZ, Fortune 500 B2B Adoption of Marketing Tools study , Feb 2013). Case studies (69%).

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B2B Social Media Marketing -- Does It Work?

delicious b2bmarketing

Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter. IBM employees are encouraged to become Twitter-holics. Because IBM understands that their prospects are using Twitter and looking to connect with experts. Are you following @kodakidigprint on Twitter? In addition, they have a dedicated YouTube Channel for Kodak B2B.

How to Generate Leads Using Quizzes

Marketing Action

Social media has taken to quizzes with gusto since the first one popped up on Facebook or Twitter. But for most of us, the best subject isn’t as clear. In a case study that highlights their success, World Wildlife Fund’s “Who’s Your Animal Soulmate?”

Evolution of Marketing for Professional Services: New Learning Frontiers

Hinge Marketing

LinkedIn, Twitter, Facebook, YouTube, and others). Today’s professional services buyer expects firms to educate them on critical industry issues, best practices and trends. It is NOT marketing copy, syndicated copy, brochures, case studies or testimonial.

Top 10 B2B Inbound Marketing Predictions for 2015

KEO Marketing

We’re quickly reaching the point where a mobile marketing strategy must even include discussion of wearable technology and how best to present context via that channel. This could include things like case studies, how-to guides, glossaries, directories and similar reference materials.

Friday Wrap-up: This Week in B2B Marketing Tips

Reachforce

Each week we present a collection of some of the best marketing tips, guides, and best practices from thought leaders around the blogosphere to help you stay informed, hone your craft, and improve your marketing efforts. 9 Top Twitter Tips You Should Start Using Today! Another post from the B2B Marketing Insider, but it’s a nice primer of Twitter best practices that the author, Michael Brenner, has accumulated through trial and error over the last three years.

Friday Wrap-up: This Week in B2B Marketing Tips

Reachforce

Each week we present a collection of some of the best marketing tips, guides, and best practices from thought leaders around the blogosphere to help you stay informed, hone your craft, and improve your marketing efforts. 9 Top Twitter Tips You Should Start Using Today! Another post from the B2B Marketing Insider, but it’s a nice primer of Twitter best practices that the author, Michael Brenner, has accumulated through trial and error over the last three years.

Friday Wrap-up: This Week in B2B Marketing Tips

Reachforce

Each week we present a collection of some of the best marketing tips, guides, and best practices from thought leaders around the blogosphere to help you stay informed, hone your craft, and improve your marketing efforts. 9 Top Twitter Tips You Should Start Using Today! Another post from the B2B Marketing Insider, but it’s a nice primer of Twitter best practices that the author, Michael Brenner, has accumulated through trial and error over the last three years.

78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

Here’s a modest contribution to help with that effort; more than six dozen of the best, most bookmark-able articles and blog posts about social media tactics, tools and strategies written so far this year, by leading writers like John Jantsch , Lori Dicker , Lee Odden , Lisa Barone , Jay Baer and many more. Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller.