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CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

ViewPoint

According to Aberdeen , 40% of the sales-forecasted pipeline among Best-in-Class companies is generated by marketing, compared with 22% among Industry Average firms and 13% within Laggard companies. average year-over-year growth in corporate revenue, versus 18.7% for Industry Average firms and a 6.7% decline among Laggards.

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. So, what can the average marketer do? Forrester Blog for Interactive Marketing Professionals. B2B Lead Generation Benchmark Study 2009. Ardath Albee's Tip. Adam Needles.

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How should B2B content differ for Business and Technical Decision Maker?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! The metrics are different, but CIOs can translate measures like help desk call volume, average problem resolution time, system uptime/downtime etc. Forrester Blog for Interactive Marketing Professionals. B2B Lead Generation Benchmark Study 2009.

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Video Marketing and Sales Stats That Matter to Businesses

Vidyard

TikTok Video Statistics Video in Business Benchmark Report Know where you stand, so you can stand out. Forrester blogs– Predictions 2021: Grounded Sellers Fly In The Face Of Old Norms, October 2020 Connect, Convert, and Close More Deals Easily create and share 1-to-1 videos. Social Media Video Statistics 3.1 Twitter Video Statistics 3.5

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199 Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. On average, Google receives more than 77,000 searches per second. Re-posting can boost the amount of monthly organic search views of published blog posts by an average of 106%. In case you are counting. of keywords.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

The average blog post is now 1,142 words (up 41% since 2014) - Orbit Media. . . The average reader only spends 37 seconds reading an article or blog post. On average, just 0.98% of traffic to websites from social media converts into leads, but LinkedIn’s 2.74% makes it a platform you should focus on optimizing. . . #33.

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Keeping Up With The Joneses: 8 Ways to Stay on the Cutting Edge of Your Industry

Hubspot

‘Keeping up with the Joneses’ has long been an idiom relating to the need to keep up with the latest and greatest gadgets, trends, innovations and benchmarks (mainly so as not to be shown up by your trendy neighbours). Here are eight ways marketers can keep up with the proverbial Joneses: 1) Carry Out Customer Research.