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Trending Sources

Top 50 B2B Marketing Influencers On Twitter

B2B Marketing Insider

ExploreB2B – Explore B2B – A publishing platform for professionals. BtoBsocialmedia – BtoBSocialMedia (b2b) offers daily tips on using Twitter, Facebook and other social media to increase brand awareness and social influence. Social Media Bouncer.

B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

Earlier this month I left my newborn and poor wife at home for an unforgettable week at Eloqua Experience in San Francisco. While there were a few keynote speakers, the conference focused on having the Eloqua community share their experiences so we could all learn from each other.

Seven Ugly Truths About Content Marketing

Modern Marketing

Rachel has developed successful content marketing programs for B2B companies including The Princeton Review and Fannie Mae.You can read her musings on PR, social media, and content marketing on her blog, Metscher’s Musings. Start researching what social media channels they engage in.

The Best of the Best: 2016 Video Marketing Awards

Vidyard

Before engaging marketing creative agency, Traction, to create compelling content for their business customers, Lenovo’s marketing efforts had primarily consisted of bottom-of-funnel tactics. Plus, engagement soared with a 400% lift over previous benchmarks.

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How To Blend B2B SEO Into On-Site Content Development

KoMarketing Associates

Eloqua’s best practice section is a great example of what we recommend for many of our clients developing a set of resources for their customers and site visitors. Evaluate the author and publication: How active are they in social media?

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

Get Customers. B2B Lead Generation Benchmark Study 2009. in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). Customer interviews can help with understanding the true impact of issues.