Valasys

JULY 12, 2019

Centralized marketing endeavors not only ensure that the marketers get the optimal output from their Return on Marketing Investment (ROMI) but also help in laying the foundation for cross-functionality between marketing, sales, IT & other critical departments, which can assist further in boosting the sales KPI.

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

OCTOBER 8, 2019

Not only, the newsletters being sent to the inboxes of the customers are being specifically designed according to the areas of interest of the customers but the brands are also articulating emails for the customers to resonate with their specific stages in the buying cycles. Benchmark is user-friendly & easy to implement.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Valasys

SEPTEMBER 26, 2019

Before articulating a social media KPI spreadsheet the marketers need to competitively & otherwise benchmark the market. YouTube KPIs are also classified based on the three stages of a typical buying cycle namely awareness, consideration & action. to figure out what’s trending & what’s not.

Social Media 49

Social Media Media Youtube Multi-Channel 49

Hubspot

JULY 27, 2011

Marketing attributed revenue, ROMI - what is the actual dollar value, in revenue that marketing has contributed? If you are just starting off with marketing automation, it’s critically important to know where you are right now, make sure you benchmark everything. marketing automation platform, or how long the buying cycle is.

Lead Ranking 28

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Webinar Metrics 28

Valasys

AUGUST 19, 2019

Competitively benchmarking the best & relevant keywords for niche-specific audiences can help the marketers in strategizing & executing their content strategies around those keywords to optimize the return on their marketing investments (ROMIs). .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

AUGUST 6, 2019

Furthermore, competition is fierce & competitive benchmarking makes one realize that one might not have mastered all the skills required for survival in the master place. Heat maps can be used to emotionally analyze users’ experiences throughout their buying cycles. Isn’t B2B marketing tough? Well, it is.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 9, 2019

Comparing KPIs across several social channels after benchmarking the competitors online for their social endeavors, also aids in improving the rankings on the SERPs. Care must be taken that content should be relevant & diversified.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40