Avoid Blind Spots in Your Lead Scoring with Social Intent Data
Adobe Experience Cloud Blog
JULY 7, 2017
This creates a major blind spot in your lead scoring system and gives your sales team a lot of catching up to do when you finally discover the lead. Social media intent data can help fill this blind spot. How is Social Intent Data Used? Many of your leads are leaving “digital footprints” online. They also closed at a 23% higher ASP.
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