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Sales Objections: Face and Defuse

Belkins

Most common objections in sales stem not from the prospects’ individual opinions about your product, but from a simple concept: Budget , Authority , Need , Time (or BANT). Your product is too expensive. First and foremost, your prospects care about the well-being of their company.

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What Is Lead Qualification and How Does It Work?

Salesforce Marketing Cloud

Lead qualification helps you determine whether a prospective customer is a good fit for your product(s). Two main factors determine whether a lead is qualified: 1) Your product will fulfill their needs, and 2) they can afford it. I can unsubscribe at any time. Learn more What is lead qualification?