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The Complete Guide to Channel Sales

Salesforce Marketing Cloud

In it, you’ll learn the basics of channel sales and how it can work for you. For those already well-versed in working with partners, feel free to skip ahead to the sections most helpful to you. See how it works What is channel sales? What you’ll learn: What is channel sales? That’s why partner onboarding is so important.

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HubSpot’s March 2023 releases: The manager’s guide

Martech

Other tasks — status updates, drafting follow-up emails, finding and creating reports — can be accomplished using prompts in HubSpot’s ChatSpot tool , which combines ChatGPT and your HubSpot portal’s data and tools. You can now see these new CTAs inside the campaigns tool as “CTAs (Beta).”

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HubSpot’s October 2023 releases: The manager’s guide

Martech

Notifications for workflow issues (beta) Keep your critical workflows working correctly or fix them quickly before they impact the customer experience using the new workflow error notifications for email, Slack, Teams and more. This feature is in addition to the workflow “Needs Review” tab. Get MarTech!

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TikTok Creator Next: What it is and how to get involved

Sprout Social

The Creator Next portal allows qualified creators to access all of TikTok’s monetization features and tools including: The Creator Fund : The fund established by TikTok to compensate creators for their content. For brands, Creator Next paves a more direct path to work with creators who are the right fit for their community.

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7 Essential Types of CTAs and the Best Ways to Use Them

Content Standard

Graphic CTAs—like banners and buttons—may invite visitors to download free resources or sign up for demos. It works well at the awareness stage, when an audience may be looking for a solution to a problem or trying to understand an emerging trend that may pose an opportunity for them.

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The New Market for B2B Social Influencers

Navigate the Channel

Savvy companies are already pitching social media influencers to work with them. They have the potential for much more than the traditional banner ads – you can move forward into social media posts, branded content, and even sponsored reviews. Although the market is still the Wild West, there are a few techniques that have been tested.

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34 Clever Scarcity Examples to Skyrocket Your Conversions

Optinmonster

How Does Scarcity Marketing Work? Cracku , an online student coaching portal, used OptinMonster to create countdown timers on its website. In other words, FOMO works wonders in convincing people to take action. Let’s see how it works. They are scarce resources and, therefore, high in demand. Take a look at PushEngage.