Bannerflow

JULY 30, 2021

The Entertainment industry is progressing towards using more advanced forms of display advertising. In this article we suggest the following strategies to help your brand create its best ever entertainment focused display ads: Increase consistent ad production via automation. Use real-time technology in your display campaigns.

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Bannerflow

MAY 18, 2021

And display advertising could be just the key to success! 8 issues that display ads can overcome in travel advertising. So just how can display advertising help travel marketers who are currently scoping out plans and pulling together campaign ideas? Then, simply schedule them to go out and sit back! Unused assets?

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Bannerflow

JUNE 17, 2021

The Spring winner of our 2021 best display advertising campaign competition fought off a great many worthy opponents. This in-house team creates ads for display and print, as well as assists clients who may not have their own agencies or teams to produce outstanding digital ads, websites, and magazines.

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Contently

MARCH 26, 2021

According to eMarketer , display ad spending is expected to grow a whopping 24 percent this year to over $80 billion. First, that you don’t work in ad-tech (if you do, this post is probably going to p**s you off). Because humans almost universally dislike display ads. Because humans almost universally dislike display ads.

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Bannerflow

APRIL 7, 2020

We are delighted to award the first winner of Bannerflow’s quarterly best display campaign competition for 2020. Celebrating the very best in display advertising, whether that is through the application of technology or impactful design. Can you describe some of the technical details of this particular display ad?

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Madison Logic

SEPTEMBER 21, 2023

Display advertising has a bad reputation, due to common misconceptions about its limited value in B2B campaigns. There’s even a myth that you’re more likely to survive a plane crash than click a banner ad. Standard display ads Standard display ads are the most common type you see online.

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Marketing Insider Group

DECEMBER 18, 2023

From the targeted precision of LinkedIn Sponsored Updates to the expansive reach of the Google Display Network, each tool and tactic we’re about to dive into is a piece of the puzzle in crafting your content’s journey from creation to conversion. You’re aiming to engage, inform, and ultimately, convert. Why Outbrain?

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Bannerflow

FEBRUARY 6, 2020

To innovate in display advertising brings rewards – and is far easier to achieve than many brands realise. How does Blue Step Bank work with display advertising? Evelina Jensen, Acquisition Manager: We have worked with display advertising for several years and we use it programmatically with Google Marketing Platform.

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Bannerflow

NOVEMBER 22, 2022

Of course, it’s a big leap from creating your display ads to achieving those all-important click-through rates and conversions. Impressions and click-through rates are two of the most common metrics to measure display advertising success. Display ads CTR in 2022. What is a good CTR for display ads? .

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Bannersnack

DECEMBER 19, 2022

Digital banner advertising had its Eureka moment of inception as well–and it also has changed quite a bit since it first came about. On October 27th 1994, Wired Magazine (back then hotwired.com) published the first banner ad ever: “Have you ever clicked your mouse right here? Not quite, not by today’s standards at least–but it worked.

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Bannerflow

SEPTEMBER 25, 2019

Engagement and impact are two of the biggest drivers of success in display advertising! And this is exactly what Bannerflow’s winner of the best summer display campaign for 2019 achieves. Every quarter, we highlight a display campaign built in our creative management platform (CMP) that stands-out.

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Bannerflow

APRIL 17, 2019

Display advertising is thriving in Europe. Yet, surprisingly, engaging consumers via display advertising is still a challenge for today’s marketer. What we found is that consumer behaviour is directly impacting display advertising. What to expect from this blog: How adding video to your display ads gets results.

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Bannerflow

OCTOBER 16, 2020

We are pleased to announce the latest winner of Bannerflow’s quarterly best display campaign competition for 2020. Our competition highlights the very best display campaigns out there, focusing on the use of technology, design, and overall impact of an ad. What did you use for your display campaigns before Bannerflow?

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Bannerflow

JUNE 17, 2020

And the winner of Bannerflow’s spring best display campaign is no exception. However, after much deliberation, the winner of the best display advertising campaign (for one of the most challenging quarters ever) went to supermarket chain City Gross. What was the purpose of this display campaign?

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Bannerflow

NOVEMBER 9, 2021

While Komponent is the creative agency through which Saxo Bank’s display campaigns are scaled to all the different formats and variations they require. Together they produce amazing display advertising campaigns for markets around the world! Can you tell us about display campaign production at Saxo Bank?

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Bannerflow

JUNE 14, 2019

The best banner ads are a combination of many different elements. Here are examples of the best display advertising campaigns around: Hallon. First on our best banner ad list is this striking display ad by Hallon of Sweden. It’s an excellent example of how to use static elements with in-banner video.

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Bannerflow

JANUARY 31, 2019

Here at Bannerflow , helping marketing teams worldwide create their best display ad campaigns is in our DNA. How did we select 2018’s best display ad campaign? Choosing the top banner campaign of 2018 was no easy task. These teams know our customers and display advertising in general inside out. I mostly did it.

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Bannerflow

APRIL 7, 2020

We are delighted to award the first winner of Bannerflow’s quarterly best display campaign competition for 2020. Celebrating the very best in display advertising, whether that is through the application of technology or impactful design. Can you describe some of the technical details of this particular display ad?

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Bannerflow

MARCH 22, 2019

Yet sometimes, some banners really stand-out. How did we select the best display ad campaign for winter 2019? Bannerflow’s Customer Success and Operations teams together decided on the best banner campaign of winter 2019. The winner: The Bannerflow the best display ad campaign of winter 2019 went to Hallon.

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Bannerflow

NOVEMBER 22, 2018

Display advertising best practices do not stand still, they change and evolve constantly. And in the world of online display, keeping track of these changes is a necessity. Well, banner best practices have changed much since the very first online banner ad appeared in the 1990s. You’ve been making banners all wrong.

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Digilant

JULY 22, 2021

And while these new ad formats, channels, and targeting capabilities contribute to the advancement of digital advertising, it’s essential not to overlook the tried and true digital advertising methods, such as simple (but effective) display ads. . What is Display Digital Advertising? See for yourself!

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Bannerflow

MARCH 6, 2019

Dynamic travel display campaigns are a must for the savvy travel marketer. Personalising large display campaigns. Yet, still, for some travel marketing teams applying dynamic content to display ad campaigns is a distant possibility. Using dynamic content in your travel banners without a CMP. Automating complex processes.

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Bannerflow

APRIL 16, 2020

Personalisation in display advertising is nothing new – and it’s almost guaranteed to improve your campaign performance. However, how marketers can achieve that perfectly personalised display campaign is something else entirely…. What is personalisation in display advertising? What is personalisation in display advertising?

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Bannerflow

JUNE 7, 2019

In this article, we interview Casumo’s in-house display advertising team, learning how they stay at forefront of in-house display production and use dynamic creative optimisation (DCO). Bannerflow has been Casumo’s chosen display advertising production platform since 2012. Scaling up personalised content with Casumo.

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Bannerflow

JUNE 28, 2019

Analysing and optimising display advertising is a key strategy for digital marketers. Today, marketers are able to measure and use data to enhance the performance of a display campaign like never before. How do you measure display advertising? How do you A/B test display campaigns? How do you measure display advertising?

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Bannerflow

JULY 15, 2019

Enabling exceptional display advertising is Bannerflow’s mission statement. In the end, the Bannerflow best spring display ad campaign of 2019 was awarded to Georg Jensen. The exclusive Danish jewellers were picked for their ability to craft masterful video campaigns for the smallest and most complicated display ad formats.

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Bannerflow

JUNE 17, 2020

And the winner of Bannerflow’s spring best display campaign is no exception. However, after much deliberation, the winner of the best display advertising campaign (for one of the most challenging quarters ever) went to supermarket chain City Gross. What was the purpose of this display campaign?

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Bannerflow

OCTOBER 12, 2018

For display advertisers, Google’s tools are what many brands rely on when serving ads and gaining insight into performance. Fundamentally, Google’s online tools are a key component of how many marketing teams work. However, for the uninitiated marketer, publishing your display advertising via Google can be a confusing experience.

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Bannerflow

SEPTEMBER 12, 2019

Display advertising is an important channel within iGaming – and it requires the right technology to do it effectively. The majority of Kindred Group’s worldwide display advertising production is done in-house, using Bannerflow, from its London office. What are the challenges of display advertising in iGaming?

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Bannerflow

APRIL 7, 2020

We are delighted to award the first winner of Bannerflow’s quarterly best display campaign competition for 2020. Celebrating the very best in display advertising, whether that is through the application of technology or impactful design. Can you describe some of the technical details of this particular display ad?

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NuSpark Consulting

JULY 2, 2010

As a business, there’s always a question on the effectiveness of banner ad campaigns (or online display) as a portion of an online media mix. The doubters are aware of the low click-through (CTR) rates banner ads receive, the amount of clutter, the lack of creativity, etc.

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NuSpark Consulting

JULY 2, 2010

As a business, there’s always a question on the effectiveness of banner ad campaigns (or online display) as a portion of an online media mix. The doubters are aware of the low click-through (CTR) rates banner ads receive, the amount of clutter, the lack of creativity, etc. Related posts. No related posts.

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Banner Ads Banners Ads CTR 100

NuSpark Consulting

JULY 2, 2010

As a business, there’s always a question on the effectiveness of banner ad campaigns (or online display) as a portion of an online media mix. The doubters are aware of the low click-through (CTR) rates banner ads receive, the amount of clutter, the lack of creativity, etc. Please let me know your thoughts. Related posts.

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Bannerflow

AUGUST 27, 2019

Display advertising is a key digital channel in which to promote your e-commerce business. Well-designed display ad can generate a lot of clicks, as well as build awareness for your brand. In this blog, we suggest 5 important tips an e-commerce brand should consider when producing a display campaign.

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NuSpark Consulting

SEPTEMBER 9, 2012

A Look at Online Display Advertising for Lead Generation. It’s time to take another look at online display advertising strategy now that Google has revamped its ad planner tool; now calling itself the Google Display Network Ad Planner, and eliminate site research from non-GDN sites. Here are a few reasons: 1. Retargeting.

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Martech Advisor

SEPTEMBER 26, 2019

Display advertising is a part of digital advertising that can drive significant long-term results when appropriately implemented. Let’s look at ten B2B display advertising strategies as we head towards 2020. In this article, let’s look at the top ten B2B display advertising strategies for 2020 and beyond.

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NuSpark Consulting

DECEMBER 29, 2013

Have you clicked on a banner ad recently? The online display industry has gone through significant changes over the years. If you are running display campaigns, and showing a typical 80-90% bounce rate, you have a reason to be concerned. Keep in mind these considerations: You’re really buying impressions with display.

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