Differentiation and SME - B2B Marketing Zone

Value of Assessment ROI & TCO Tools for Demand-Gen and Sales Enablement Campaigns

The ROI Guy

APRIL 21, 2010

An on-line interactive ROI/TCO Calculator was developed and utilized as value added corporate website content, as the destination for worldwide print and banner ad campaigns, and in other on-line direct marketing programs. This resulted in 23% higher channel partner retention rates.

ROI

ROI Lead Scoring Lead Ranking Enterprise Management

Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

Directive Agency

JULY 26, 2016

All too often smaller agencies will fly a white hat / ethical SEO banner whilst focusing on strategies like PBNs that are easy to scale yet risky and clearly against Google’s guidelines and all too often can be easily labeled as a link scheme. But very few people or organizations know why they do what they do.

Paid Search Agency

Paid Search Agency Advertising Agencies Ad Agencies SEO

B2B Marketing Zone

Value of Assessment ROI & TCO Tools for Demand-Gen and Sales Enablement Campaigns

Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

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