Host-Read or Prerecorded Ads: What’s the Right Mix in Your Campaign?
Digilant
OCTOBER 5, 2021
In large part, this is due to the growing popularity of podcasts. By the end of 2021, the number of monthly US podcast listeners will increase by 10.1% However, not only is the number of consumers listening to podcasts growing, the avid or regular podcast listeners are listening more frequently and for more extended periods.
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