Remove banner government startup
article thumbnail

Digital Advertising Terms and Jargon Every Marketer Should Know

Act-On

Ad audience describes the overall number of individuals who have either already seen or could potentially see an ad during a specific time period. What is a Banner Ad? A banner ad is one of the most common forms of digital advertising. What is an Ad Click? What is a Banner Ad?

article thumbnail

4 Examples of B2B Native Advertising

Oktopost

Display advertisements are banners, pop-ups, and interstitial ads that boldly assert themselves into users’ web browsing experiences. . These ads fit in perfectly with the overall tone and content of The Atlantic, and make for a reading experience that doesn’t stand out as ad-like at all. What is Native Advertising?