Single Grain

JUNE 13, 2023

TrueList ) Among mobile users, 14% of horizontal video ads capture the attention of 30% of viewers, whereas the majority of users engage with up to 90% of vertical video ads. Influencer Marketing Hub ) Influencer Marketing delivers an impressive 11 times the return on investment (ROI) compared to banner ads.

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Outbrain

MARCH 31, 2021

Let’s dive in: US native ad spend is expected to increase by 21% in 2021 to a value of $57 billion. eMarketer ). eMarketer ). eMarketer ). Native recommendations are 27% more trusted than social ads. 44% of viewers trust an ad viewed on a premium publisher site. The Drum ). Outbrain/Lumen ). Outbrain ).

Statistics 62

Statistics Advertisements Advertising Emarketing 62

Webbiquity

OCTOBER 16, 2012

eMarketer ). eMarketer ). 31% of users say they are worried if they click on an ad that their behavior will be tracked, while 57% fear they will receive spam from advertisers. ( The average person is more likely to apply and be accepted by Harvard or be dealt a full house in poker than to click on a banner ad. (

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

SnapApp

DECEMBER 4, 2017

The top three paid advertising methods used by B2B marketers are SEM (66%); print or other offline promotion (57%), and traditional online banner ads (55%) - Content Marketing Institute/MarketingProfs. . . Mobile will account for 72% of US digital ad spend by 2019. Or, at least put it to the test :). . . #10.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Bannerflow

SEPTEMBER 3, 2018

More than 40% of the brands taking part this year came from outside China, according eMarketer research. Clothes and shoes are especially great to promote via display ads, while beauty products are another fine, Cyber Monday category. Use your banner ads to generate hype. Black Friday. Let’s begin with a brief back story.

Advertisements 66

Advertisements Advertising Banners Mobile Advertising 66

Bluetext

JANUARY 13, 2019

Before the advent of AI, the testing of banner ads or email campaigns would have been limited to A/B variables, such as subject lines for email or headlines for digital banners. According to a report by eMarketer , advertisers around the world have caught on to the power of AI for their marketing campaigns.

Marketing AI 21

Marketing AI Advertising Agencies Planning Budget Programs 21

Bluetext

JANUARY 13, 2019

Before the advent of AI, the testing of banner ads or email campaigns would have been limited to A/B variables, such as subject lines for email or headlines for digital banners. According to a report by eMarketer , advertisers around the world have caught on to the power of AI for their marketing campaigns.

Marketing AI 20

Marketing AI Advertising Agencies Budget Programs Banners 20

Marketing Insider Group

JULY 21, 2015

A couple of years ago, when he was still with WPP’s Mindshare, I heard Scott Sorokin explain how 99.99% of people who see a banner ad will ignore it. This has become one of my favorite content marketing quotes and I use it in almost every presentation: Banners have 99 problems and a click ain’t one! Tweet This ].

Banners 100

Banners Doubleclick Banner Ads Mobile Advertising 100

Webbiquity

NOVEMBER 12, 2013

eMarketer ). In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

eMarketer ). In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. In a recent survey of B2B PR professionals, 94% said they use social media to promote announcements vs. 71% who use press releases. eMarketer ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. eMarketer ). eMarketer ). Banner ads have the lowest ROI. however, just one-third say their company does a good job at this. Postal Service.

Social Media 100

Social Media Statistics Paid Search Agency Social Marketing 100

Webbiquity

SEPTEMBER 8, 2010

National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. Third, the survey was heavily consumer-oriented; b2b figures would be different. More than 1.5 are shared on Facebook daily.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100