Digital Advertising – Key Trends Heading into 2020
Porch Group Media
OCTOBER 24, 2019
eMarketer ). Native ads receive 53 percent more views than traditional display ads. Native ad spending is projected to increase to $41.1 Native ad spending is projected to increase to $41.1 This means native advertising will account for 61 percent of total digital display ad spending in the U.S. eMarketer ).
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