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The Pros and Cons of Investing in a Mobile Publishing App

Hubspot

SEPTEMBER 3, 2015

Reading on mobile devices has skyrocketed, opening up a world of opportunities for publishers and advertisers looking to hedge big bets on small screens. However, mobile ad-blocking technology is also making strides. Some advertisers are worried this one release could result in a 25% drop in served ads. Luckily, yes.

Mobile Advertising 28
Mobile Advertising Banner Ads Banners Deep Linking 28
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Guide to mobile advertising: Types of ads and main platforms

ClickZ

JULY 26, 2019

By 2025, GSMA has estimated that more than 5 billion people will have mobile devices, and over half of these connections would be smartphones. Research reports have also shown that marketing organizations have also started spending 22% of their budget on mobile marketing. Why mobile advertising? What is mobile advertising?

Mobile Advertising 111
Mobile Advertising Paid Content Paid Search Agency Advertisements 111
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