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Hero Content: Include These 5 Things to Make an Impact

Content4Demand

Some o f the most impactful, top-performing assets reach around 2,000 words—even more— and frankly, some teams simply don’t have the time or creative bandwidth to make these epic works a reality. Then, use a third-party tool or platform to val idate what you’re hearing. There’s a solution. It’s a win-win. Tactical Tips and Takeaways.

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Tom Pisello: The ROI Guy: How TCO is a common sense sales and.

The ROI Guy

Today, it is a mature, widely accepted practice in both helping buyers analyze ways to reduce costs, and for vendors to make the case for change, or prove competitive advantage. Vendors of technology are competing not only with each other for new spending, but with the entrenched operating costs of the status quo.