Moz

AUGUST 7, 2019

Keyword difficulty (and CPC) has skyrocketed in most verticals. We were a very lean, remote digital marketing team, and therefore lacked the bandwidth to allocate resources to link building. Bonus: You can also watch the interview I had with Dan Shure on the Evolving SEO Podcast , where I breakdown this strategy in great detail.

Case Studies 49

Case Studies Case Study Paid Search Agency SEO 49

SnapApp

APRIL 25, 2018

B2B marketing is what Nandini Jammi has always done--first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). I not only visited family, but I had a chance to immerse myself in their startup culture. What's your biggest challenge as a B2B tech marketer?

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

B2B marketing is what Nandini Jammi has always done–first as a content marketer at Kayako and then as Head of Growth at ProdPad (and she was a solo marketer at both startups). I not only visited family, but I had a chance to immerse myself in their startup culture. What’s your biggest challenge as a B2B tech marketer?

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Single Grain

NOVEMBER 18, 2019

We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Expanding content means expanding your bandwidth first. Seek an agency that specializes in content creation (not just distribution), publishes in your vertical and has its own in-house writers (versus contracting out).

Paid Content 106

Paid Content SME Product Tips 106