Making the Most of Modern-Day B2B Marketing Automation
PureB2B
JULY 6, 2022
Most marketing campaigns are dependent on the ability to contact a large group of prospects at scale, meaning the bandwidth for manual outreach is very small. According to Invespcro , 80% of marketing automation users saw an increase in the number of leads using marketing automation software, and 77% had an increase of conversions.
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