Marketing Insider Group

JULY 1, 2020

From well-researched white papers to podcast series listeners can’t live without, content is changing the relationship between the brand and consumer. By tracking which content is the most successful, we’re learning more about our consumers. This will have helped them develop an eye and understanding for what premium content entails.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Golden Spiral

DECEMBER 9, 2021

When it comes to the content goals for your HealthTech company, your content calendar produces the most energy which can be spent in extra time to go deeper on a topic, extra bandwidth to create more graphics or supporting content, or the ability to take a deep breath and recover before moving forward. Voice is constant. Inspiration?

Paid Search Agency 62

Paid Search Agency Work Management Ad Building Companies 62

Single Grain

FEBRUARY 23, 2024

For example, if you’re selling an innovative fitness tracker, your value proposition might be: “Experience the next level of fitness tracking with our state-of-the-art device that monitors your health in real-time, ensuring a healthier, more active lifestyle.” Even the podcast excerpt is embedded on the page.

Landing Pages 52

Landing Pages PPC Paid Search Agency Click Rate 52

Single Grain

SEPTEMBER 3, 2019

According to HubSpot , eye-tracking studies show that readers spend more time looking at relevant images than they do reading the text on a page. For example, they have a podcast that addresses key marketing and business topics. On that one page you have: A recording of the podcast itself. Take this piece for example.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106

Single Grain

JUNE 10, 2021

SEMrush also enables you to create a content marketing plan to keep track of your activities. You can check the geographical data of your competitor’s website, which helps you to track the country that is driving the most traffic. There are different formats used for content marketing, such as: Blogging. Infographics. Email content.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94