Martech

FEBRUARY 1, 2022

A digital experience platform, also called a DXP, is software that enables the creation, management, delivery and optimization of digital experiences in a variety of channels and contexts. For many businesses, e-commerce capabilities became essential to their digital operations. What DXPs do.

Digital Experience Platform 90

Digital Experience Platform Digital Asset Management Enterprise Management Marketing Management 90

Martech Advisor

JANUARY 21, 2020

A content management system (CMS) is defined as a software application that enables users to create, edit, publish, and organize website content with little to no programming. What Is the Difference Between a CMS and a DXP? What Is the Difference Between a CMS and a DXP? Let’s dive in! Let’s dive in!

CMS Development 57

CMS Development Digital Asset Management Enterprise Management Work Management 57

chiefmartech

SEPTEMBER 29, 2019

Several additional benefits are derived from such self-service capabilities: Bandwidth — Because all martech-related activities don’t have to be funneled sequentially through the centralized team, your capacity for “parallel processing” of martech tasks grows significantly. PERMISSIONING (GOVERNANCE).

Marketing Automation Services 92

Marketing Automation Services Work Management CMS Development Marketing Management 92