[Research Round-Up] B2B Highlights From the Fall 2023 Edition of "The CMO Survey"
B2B Marketing Directions
NOVEMBER 12, 2023
Source: "The CMO Survey" (Christine Moorman, 2023) (This month's Research Round-Up is devoted entirely to the Fall 2023 edition of "The CMO Survey." The findings of the Fall 2023 edition of "The CMO Survey" were released in late September. The survey was in the field July 26 - August 17, 2023.
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