The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

Delivra

OCTOBER 2, 2018

When it comes to B2B marketing, it’s the most effective channel for revenue generation, according to 59% of marketers surveyed by BtoB Magazine. The statistics are just as impressive among B2C retailers, with 80% indicating that email marketing is the greatest driver of customer retention, according to a report in eMarketing.

Email Marketing 40

Email Marketing Marketing Automation Services Ad Building Marketing & Strategy 40

Delivra

OCTOBER 23, 2018

If you aren’t already prioritizing it as one of the main ways to increase revenue, consider this statistic from BtoB Magazine: 59% of B2B marketers cite email as the most effective channel for generating revenue. As with B2C interactions, the B2B industry is influenced by changes in consumer habits regarding mobile devices.

Email Marketing 58

Email Marketing Marketing Automation Services Top of Funnel Trigger Marketing 58

B2B Marketing Zone Posts

JUNE 9, 2010

While they may not always be as loudly touted as B2C, B2B companies have been just as successful at conquering social media. BtoB 2010 Lead Generation Guide - B2B Lead Generation Blog , May 24, 2010 BtoB Magazine just published their 2010 Lead Generation Guide. The Ultimate List: 300+ Social Media Statistics , May 13, 2010.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Marketing Insider Group

SEPTEMBER 30, 2010

In BtoB Magazine , Karen J. Firstly, I learned that there is a distinct difference in attitude and roles between large capital intensive businesses (especially B2B)and small businesses whether it is B2B or B2C. internet, email, search tools and specialized research tools, statistics etc including direct access to clients!

Sales Management 100

Sales Management Top of Funnel Planning Paid Search Agency 100

Webbiquity

AUGUST 18, 2012

BtoB Magazine ). B2C Facebook interaction is 30% higher than average on Sundays. BtoB Magazine ). BtoB Magazine ). B2b marketers believe social media is critical to organic search success. Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). Marketing Charts ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Webbiquity

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Citing these and other statistics, Laurie Sullivan ponders the meaning of the term “search engine.”

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100