Eight Key Trends in B2B Tech and SaaS Marketing [Research]
Webbiquity
SEPTEMBER 21, 2021
While B2B marketers initially saw a surge in digital activity after the COVID outbreak in the spring of 2020, 73% of B2B tech marketers say they have seen “digital fatigue” set in since then. The joint study focused on B2B marketing trends in 2021 and 2022 for B2B tech marketers. But really?
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